Sosandar Plc · LSE:SOS

Sosandar — H1 FY2026 Earnings Presentation

22 slides from Sosandar's earnings presentation, Nov 25, 2025

  1. Slide 1: Interim Results 25 November 2025

    Interim Results 25 November 2025 Julie Lavington – Co-CEO and Co-Founder Ali Hall – Co-CEO and Co-Founder Steve Dilks – CFO 1

  2. Slide 2: Agenda

    Agenda • H1 Highlights • H1 Financials & H2 Outlook • Business Update: • Product & Marketing • Own Website • Stores • Third Parties • Questions 2

  3. Slide 3: Return to Revenue Growth in H1

    Return to Revenue Growth in H1 • Revenue up +15% year on year • Own website up 28% year on year • Maintained strong gross margin of 62.2% • Loss in line with expectation • Trading resumed with M&S • Cash generative - £7.7m balance at end of September 3

  4. Slide 4: H1 Financials

    H1 Financials 4

  5. Slide 5: Revenue Up 15%, Maintaining Strong Margin

    Revenue Up 15%, Maintaining Strong Margin Net Revenue Gross Profit % 19.0 18.7 63.0% 62.2% 62.2% 18.0 62.0% 17.0 16.2 61.0% 16.0 15.0 60.0% H1 FY2025 H1 FY2026 H1 FY2025 H1 FY2026 5

  6. Slide 6: Revenue Up 15%, Loss in Line with Expectations

    Revenue Up 15%, Loss in Line with Expectations H1 H1 Variance • PBT impacted by M&S / Stores FY2026 FY2025 £m £m £m % Revenue 18.7 16.2 2.5 15% • Own site revenue strengthening Cost of Goods (7.1) (6.1) (0.9) (15%) Gross Profit 11.6 10.1 1.6 15% Gross Profit % 62.2% 62.2% 0.0% • Gross margin maintai

  7. Slide 7: Robust Cash Position – No Debt

    Robust Cash Position – No Debt Balance Sheet Sep-25 Sep-24 Mar-25 £m £m £m • Robust balance sheet Intangible assets 0.8 0.5 0.7 Property, plant and equipment 1.6 1.2 1.8 Right of use asset 3.7 2.1 4.1 Deferred income tax asset 0.1 0.6 0.1 • Strong net cash (£7.7m) Non-current assets 6.2 4.4 6.8 Inve

  8. Slide 8: Cash Generative H1

    Cash Generative H1 Cash Flow H1 FY 2026 H1 FY2025 FY2025 • Strong net cash (£7.7m): 30 Sept 2025 Group EBITDA (0.3) (0.3) 1.0 Working Capital Adjustments Change in inventories 0.6 (1.2) (0.2) Change in trade and other receivables (0.2) (1.1) (1.1) • September is the low point reflecting Change in tr

  9. Slide 9: H2 Outlook: On Track

    H2 Outlook: On Track • Strong trading has continued • Momentum continued on own site • Resumed trading with M&S • Gross margin strengthening • On track for full year expectations 9

  10. Slide 10: Business Update

    Business Update 10

  11. Slide 11: Business Update

    Business Update • Product • Marketing • Channels: • Own Website • Stores • Third Parties 11

  12. Slide 12: Sosandar Product

    Sosandar Product 12

  13. Slide 13: Current Marketing Strategy Successfully Driving Growth

    Current Marketing Strategy Successfully Driving Growth % of Own Site Revenue by Marketing Channel Brochures • New customers pay back on first order 13% • Average repeat customers shop 4x per year Google 14% Email 51% • AOV: £115 Meta • 50% of revenue driven by email 22% 13

  14. Slide 14: Celebrities Love Our Brand

    Celebrities Love Our Brand Amanda Cat Alison Susanna Holden Deeley Hammond Reid Christine Ranvir Singh Tess Daly Kate Josie Gibson Lampard Garraway NB No fees are paid to any celebrities

  15. Slide 15: High Growth on Sosandar.com

    High Growth on Sosandar.com • Revenue up 28% year on year in H1 FY26 • Single biggest revenue generating channel • Margin up 10 percentage points in two years • Most profitable channel • Economies of scale as revenue grows 15

  16. Slide 16: Strong Growth Across All KPIs

    Strong Growth Across All KPIs Conversion 2.8% H1 FY25 H1 FY2026 2.6% 2.6% Total Orders +13% 200,000 194,569 2.4% 2.3% 2.2% 175,000 +28% 2.0% 152,081 150,000 Visits to Website (millions) 125,000 8.0 H1 FY25 H1 FY2026 7.3 100,000 7.0 +13% H1 FY25 H1 FY2026 6.5 6.0 5.0 16

  17. Slide 17: Higher Growth in Own Channels Leading to Higher Profitability

    Higher Growth in Own Channels Leading to Higher Profitability FY25 Target Increase share of revenue through own channels from 42% to 55%+ 41% 42% 55% 55% 2% 4% Own Site Stores Third Parties Own Site Stores Third Parties Share of revenue by own channels vs. third parties 17

  18. Slide 18: Six Stores Opened Since August 2024

    Six Stores Opened Since August 2024 • £2.0million revenue for FY26 • Increased brand awareness: • 60% of customers are brand new to Sosandar • Increase in traffic and revenue in areas where we have opened stores • First two stores, Chelmsford and Marlow, up 16% year on year – close to break even • M

  19. Slide 19: Growing Third Party Business

    Growing Third Party Business • £19 million+ net revenue annually • Continue to be top selling brand across all partners • Further growth opportunities across all partners • Growing international sales with Next • Licensing categories also selling through selected third-party partners 19

  20. Slide 20: Conclusion

    Conclusion 20

  21. Slide 21: Foundations Laid for Sustained, Profitable, Growth

    Founda ons Laid for Sustained, Profitable, Growth • Profitable revenue growth through all channels • Maintain strong gross margins • Further strengthen cash generation • Strong start to half two • On track to meet full year expectations 21

  22. Slide 22: Questions?

    Questions? 22

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