Publicis Groupe Sa · EURONEXT:PUB

Publicis Groupe Sa — H1 2021 Earnings Presentation

46 slides from Publicis Groupe Sa's earnings presentation, Jul 22, 2021

  1. Slide 1: H1 2021 Results

    H1 2021 RESULTS 22 July 2021 ig PuBLICIS

  2. Slide 2: Forward-looking statements disclaimer

    Certain information contained in this document, other than historical information, may constitute forward-looking statements or unaudited financial forecasts. These forward-looking statements and forecasts are subject to risks and uncertainties that could cause actual results to differ materially fr

  3. Slide 3: H1 2021 Highlights

    H1 2021 HIGHLIGHTS H1 2021 RESULTS STRATEGIC UPDATE Q&A PuBLICIS

  4. Slide 4: Full recovery in H1

    FULL RECOVERY IN H1 STRONG PERFORMANCE IN Q2 STRONG H1 Q2 AHEAD OF RECOVERY EXPECTATIONS * +9.7% organic growth * +17.1% organic growth ° Full recovery of revenue lost in 2020 * More than recovering after -13.0% in after -8.0% in H1 2020 Q2 2020 ° Significant improvement in all * Mass-reopenings in

  5. Slide 5: New acceleration in U.S. growth in Q2

    NEW ACCELERATION IN U.S. GROWTH IN Q2 U.S. organic growth accelerating in Q@2 +7.4% vs. 2019 PUBLICIS GROUPE Q2 organic growth at +15.2% after outperforming peers average by 500bps in Q1 * High demand for 1*t party data management and Direct-to- Consumer products and services * Epsilon growing +31.1

  6. Slide 6: Asia accelerating, Europe bouncing back

    ASIA ACCELERATING, EVROPE BOUNCING BACK * Q2 organic growth at +13.6%, after -5.7% in Q2 2020 Asia - Pacific * China accelerating to +8.0% * Remarkable performance in India despite third-wave of virus in Q2 * +23.0% organic in Q2™, rebounding from a low base and mirroring the lift of lockdowns Europ

  7. Slide 7: Continued strong financial ratios in H1

    CONTINUED STRONG FINANCIAL RATIOS IN H1 Operating margin rate 16.5% +350bps vs. H1 2020 +150bps vs. H1 2019 2 Free Cash Flow” €605m vs. €495m in H1 2020 vs. €491m in H1 2019 Average net debt €1.6bn vs. €3.7bn in H1 2020 Operating margin rate at 16.5%, highest on record in a first half period, benefi

  8. Slide 8: #1 in new business rankings

    #11IN NEW BUSINESS RANKINGS‘) THANKS TO STRONG H1 MOMENTUM Net Media New Business STELUANTIS Humana Vintled Load Rank Group Value in H1 2021 (incl. retentions) - $m® Media Media Media Media Global Global Global EMEA 1 Publicis 2,615 , . INSPIRE 2 Interpublic 1,430 LOREAL ya. oe I SNCF] : Media Data

  9. Slide 9: H1 2021 Highlights

    H1 2021 HIGHLIGHTS H1 2021 RESULTS STRATEGIC UPDATE Q&A PuBLICIS

  10. Slide 10: Net revenue

    NET REVENUE (EUR million) Ql Q2 H1 2021 net revenue 2,392 2,539 4,931 cove - — a cam __ _ —— ; ~ _ Reported growth -3.6% +10.7% +3.3% Organic growth +2.8% +17.1% +9.7% Recovery ratio” 100% 102% 101% Pusticis (1) Recovery ratio calculated as: 100*[1 + organic growth (n-1)]*[1 + organic growth (n)] ‘G

  11. Slide 11: Q2 2021 net revenue by geography

    Q2 2021 NET REVENUE BY GEOGRAPHY 2021 Organic Recovery (EUR million) Q2 2021 Q2 2020 __—ivs. 2020 growth ratio? North America 1,527 1,458 +4. 7% +15. 1% 106% Europe ——_ aa “0 28 3% a5 ome “saxo ve la pacific ~=~C~«S SSCS a7 7% _ a 6% . Tom. a idle East Aes 6 ne. % a2 om — oon a Total 2,539 2,293 +10

  12. Slide 12: Q2 2021 performance - North America

    1S GROUPE Q2 2021 PERFORMANCE - NORTH AMERICA 2021 Organic Recovery (EUR million) Q2 2021 Q2 2020 __—ivs. 2020 growth ratio? North America 1,527 1,458 +4.7% +15.1% 106% US + 58% of Groupe net revenue + Organic growth: +15.2% + Recovery ratio: 107% + Media: strong performance in digital media, includ

  13. Slide 13: Q2 2021 performance - Europe

    PUBLICIS GROUPE 2021 PERFORMANCE - EUROPE 2021 Organic Recovery (EUR million) Q2 2021 Q2 2020 __—ivs. 2020 growth ratio? Europe 634 510 424.3% +23.0%2 94% UK France Germany 9% of Groupe net revenue Organic growth: +10.0% Recovery ratio: 90% Strong double-digit growth in Creative and Media Epsilon al

  14. Slide 14: Q2 2021 performance - Rest of World

    Q2 2021 PERFORMANCE - REST OF WORLD 2021 Organic Recovery (EUR million) Q2 2021 Q2 2020 __—ivs. 2020 growth ratio? Asia Paci 253 215 +17.7% +13.6% 107% Middle East Africa 418.3% +22.8% 94% Latin America 54 50 +8.0% +15.9% 92% Asia Pacific Middle East Africa Latin America + 10% of Groupe net revenue

  15. Slide 15: H1 2021 net revenue by geography

    H1 2021 NET REVENUE BY GEOGRAPHY 2021 Organic Recovery (EUR million) H1 2021 H1 2020 vs. 2020 growth ratioY North America 3,032 3,013 +0.6% +9.7% 106% Europe 1,195 1,088 +9.8% +10.0%2 92% Asia Pacific 470 434 +8. 3% _*9. 8% 106% © “Wage cz cast atrica —= =: 4 3% — va 36 —— 2% - ot an Aone, a... = 2

  16. Slide 16: H1 2021 performance by industry

    H1 2021 PERFORMANCE BY INDUSTRY Net revenue growth per client industry Energy & Leisure manufacturing & travel Net revenue split Public sector +3% -4% Automotive & Other +12% +9% Retail 4% +14% Non-food 15% Financial consumer products 12% 42% +9% 12% 14% Food & beverage TMT 3,250 main clients repres

  17. Slide 17: Consolidated income statement

    CONSOLIDATED INCOME STATEMENT (EUR million) H1 2021 H1 2020 Revenue 5,493 5,278 Net revenue 4,931 4,774 EBITDA © 1,052 923 Operating margin 815 622 Non-current income and expenses - 5 Net financial expenses (82) (88) Income taxes (184) (133) Associates - (2) Minority interests 6 13 Headline Group Ne

  18. Slide 18: Operating margin

    OPERATING MARGIN H1 2020 FX/perimeter H1 2020 (EUR million) H1 2021 (comp.) impacts (reported) Net revenue 4,931 4,496 278 4,774 Personnel costs (3,162) (2,988) 167 (3,155) As a % of net revenue 64.1% 66.4% 3Obps 66.1% Restructuring (12) (66) 3 (69) Other operating expenses (446) (431) 23 (454) Cost

  19. Slide 19: H1 2021 - Change in operating margin

    H1 2021 - CHANGE IN OPERATING MARGIN AS A % OF NET REVENUE G&A savings Net impact of 230bps improvement in personnel costs of 50bps 20bps@) { t50bps | 16.5% ne 12.7% Dalal tateteleetelae teeter - 12020 Fixed People Freelance Restructuring Other Cost of sales Depreciation H1 2021 comparable personnel

  20. Slide 20: Net financial income (expense)

    NET FINANCIAL INCOME (EXPENSE) (EUR million) H1 2021 H1 2020 Interest on net financial debt (45) (48) Interest on lease liabilities (35) (40) Foreign exchange gain (loss) 1 4 Other financial expenses“ (3) (4) Soi ne es atin “SS sven Se rei (1) Includes provisions on financial assets, dividends outsi

  21. Slide 21: Income tax and effective tax rate

    INCOME TAX AND EFFECTIVE TAX RATE (EUR million) H1 2021 H1 2020 Reported income taxes 135 39 Reversal in income tax on amortization of intangibles arising from acquisitions 32 35 Reversal in income tax on impairment and real estate consolidation 22 58 Reversal in income tax on other items (5) 1 Head

  22. Slide 22: Headline earnings per share, diluted

    HEADLINE EARNINGS PER SHARE, DILUTED‘ €1.98 = (CCC H1 2019 H1 2020 Groure (1) See definition in Supplemental Information oy

  23. Slide 23: Free cash flow

    FREE CASH FLOW (EUR million) H1 2021 H1 2020 Change EBITDA® 1,052 923 129 Repayment of lease liabilities and related interests (179) (234) 55 Capex, net of disposals “ (50) (73) 23 Interests paid and received (82) (81) qd) Tax paid (163) (74) (89) Other OMS eeenennenmmnnneennnannennnnnnnmnin el enem

  24. Slide 24: Change in net debt

    (EUR million) H1 2021 H1 2020 Free Cash Flow before change in WCR “ 605 495 “Change in WER Gas eS Acquisitions (net of disposals) (8) (14) Earn-out & Buy-out (68) (28) Dividends paid (2) (4) Share buy-back, net of sales 2 3 Exercise of warrants 7 - _Non-cas ACE ON Net de suman n (Increase) in net de

  25. Slide 25: Net financial debt

    NET FINANCIAL DEBT June 30, Dec. 31, June 30, (EUR million) 2021 2020 2020 Net Financial Debt, at end of period 1,362 833 3,221 Net Financial Debt, average 1,616 3,286 3,684 (Average net financial debt + Average Lease liability) / EBITDA 1.9x 2.6x 2.8x PUBLICIS GROUPE 24

  26. Slide 26: Strategic Update

    H1 2021 HIGHLIGHTS H1 2021 RESULTS STRATEGIC UPDATE Q&A PuBLICIS

  27. Slide 27: Our focus in H2: leveraging our differentiated model

    OUR FOCUS IN H2: LEVERAGING OUR DIFFERENTIATED MODEL TO UNLOCK SUSTAINABLE GROWTH GROUPE TO MAINTAIN STRONG FINANCIAL RATIOS TO BUILD A BETTER FUTURE WITH OUR PEOPLE 26

  28. Slide 28: Unlock sustainable growth for our clients and ourselves

    UNLOCK SUSTAINABLE GROWTH FOR OUR CLIENTS AND OURSELVES s Identity resolution to understand DATA AND TECH ASSETS EPSILON _» customers better than anyone else in a TO DIFFERENTIATE ~ cookie-less world AND WIN INA PLATFORM _ : ENVIRONMENT publicis “Own digital ecosystems to go direct and sapient ~~ wi

  29. Slide 29: Acquisition of CitrusAd

    ACQUISITION OF CITRUSAD: CREATING A NEW GENERATION OF IDENTITY-LED RETAIL MEDIA cies TECH CORE ID: 250M RETAIL MEDIA PLATFORM TRANSACTION-VERIFIED IDS Booming retail media segment rising with e-commerce, set to double its size by 2025 from $30bn today ONSITE EXPERTISE OFFSITE EXPERTISE Decisive comp

  30. Slide 30: Unlock sustainable growth for our clients and ourselves

    UNLOCK SUSTAINABLE GROWTH FOR OUR CLIENTS AND OURSELVES . we ° Full organic recovery expected in * Acomplete offer with the ability to 2021, to reach 7% growth in FY 2021 capture a disproportionate share co after -6.3% in 2020 of our clients’ investment in data, . . . . ao digital media and Direct-t

  31. Slide 31: Maintain strong financials

    MAINTAIN STRONG FINANCIALS THANKS TO OUR PLATFORM ORGANIZATION OUR COUNTRY OUR SHARED SERVICES MODEL BACKBONE One P&L per country 5. Re:Sources Global Delivery Centers to accelerate cross-fertilization and allocate resources to to provide agility and growing segments support all operations Manage in

  32. Slide 32: Build the future of work with our people

    BUILD THE FUTURE OF WORK WITH OUR PEOPLE MORE FLEXIBLE MORE RESPONSIBLE * Organize return to the office in H2 » Progress on DE&l agenda to create the most diverse and inclusive environment Offi h . | f » Launch of the Once and For All Office as the primary place o coalition to increase media work to

  33. Slide 33: Conclusion & outlook

    CONCLUSION & OUTLOOK Strong organic H1 performance at +9.7%, fully recovering 2019 level with both Q1 and Q2 above expectations Full organic recovery expected in 2021 translating into 7% FY organic growth assuming no major deterioration in sanitary conditions Upgrade in 2021 operating margin guidanc

  34. Slide 34: Q&A

    H1 2021 HIGHLIGHTS H1 2021 RESULTS STRATEGIC UPDATE Q&A

  35. Slide 35: Appendix

    APPENDIX PuBLICIS

  36. Slide 36: Net revenue & organic growth calculation

    NET REVENUE & ORGANIC GROWTH CALCULATION (EUR million) Ql Q2 2021 Currency impact 2020 net revenue (EUR vn million) Ql Currency impact 2 (151) GBP @ (2) 2020 net revenue at 2021 exchange rate (a) oe sms USD @ (122) 2021 net revenue before impact of acquisitions 2 (b) 2,395 Other (27) Net revenue fro

  37. Slide 37: Condensed consolidated income statement

    CONDENSED CONSOLIDATED INCOME STATEMENT (EUR million) H1 2021 H1 2020 Net revenue 4,931 4,774 Pass-through revenue 562 504 Revenue 5,493 5,278 EBITDA 1,052 923 Depreciation (237) (301) Operating margin 815 622 Amortization of intangibles arising from acquisitions (126) (142) Impairment / Real estate

  38. Slide 38: Pass-through revenue H1 2021 note

    3 7 37 (1) Pass-through revenue of €562million in H1 2021 are split between €557 million as pass-through costs and €4 million as depreciation

  39. Slide 39: Pass-through revenue H1 2020 note

    (1) Pass-through revenue of €504 million in H1 2020 are split between €454 million as pass-through costs and €50 million as depreciation 38

  40. Slide 40: Debt as of June 30, 2021

    DEBT AS OF JUNE 30, 2021 Breakdown by maturity July 2021- July 2022- July 2023- July 2024- July 2025 (EUR million) Total June 2022 June 2023. June2024 June 2025 Onwards Eurobond 2023 497 - - 497 - - Eurobond 2024 602 - - - 602 - Eurobond 2025 “) @) 740 - - - 740 - Eurobond 2031 () @) 740 - - - - 740

  41. Slide 41: Balance sheet

    BALANCE SHEET June 30, December 31, June 30, (EUR million) 2021 2020 2020 Goodwill and intangibles 12,583 12,367 13,378 Net right of use 1,544 1,645 1,831 Other fixed assets 890 882 903 Current and deferred tax (319) (326) (371) Working capital (2,851) (3,731) (2,423) TOTAL 1,847 10,8370 13,318 Grou

  42. Slide 42: Net debt as of June 30, 2021 - by currency

    NET DEBT AS OF JUNE 30, 2021 Breakdown by currency (EUR million) Total EUR USD GBP Others Eurobond 2021 a om, 899 a : Eurobond 2023 497 497 - a - Euroboi 802, 602 a a : Eurobond 2025 “) @) 740 Eurobond 20310. seen mane : 740 en . Earn-out / Buy-out 231 3 135 14 79 Other debt ean a Al, 28 Cash & mark

  43. Slide 43: Net debt as of June 30, 2021 - by rate

    NET DEBT AS OF JUNE 30, 2021 Breakdown by rate (EUR million) Total Earn-out / Buy-out Fixed rate Floating rate Eurobond 2021 699 - 699 - ‘Eurobond 2023 497 - 497 - ‘Eurobond 2024 602 - 602 - ‘Eurobond 2025 «0 @ 740 - 740 - Eurobond 2028 “) @) 741 - 741 - 740 - 740 - ‘Eurobond 2031 Other debt Total g

  44. Slide 44: Liquidity as of June 30, 2021

    LIQUIDITY AS OF JUNE 30, 2021 June 30, 2021 June 30, 2020 (EUR million) Total Drawn ___ Available Available 364-day revolving credit facilities 45 - 45 165 5-year revolving credit facilities 442 - 442 445 5-year syndicated facility (Club Deal) 2,000 - 2,000 1,017 Total Committed Facilities 2,487 - 2

  45. Slide 45: Definitions

    DEFINITIONS Net revenue: Revenue less pass-through costs which comprise amount paid to external suppliers engaged to perform a project and charged directly to clients. Those costs are mainly production & media costs and out of pocket expenses. Organic growth: Change in net revenue excluding the impa

  46. Slide 46: Contact

    CONTACT Press Delphine Stricker, Group Communications Director Tel. + 33 6 38 81 40 00 / Email. delphine.stricker: licisgroupe.com Investor Relations Alessandra Girolami, Vice-President Investor Relations & Strategic Financial Planning Tel. + 33 144 43 77 88 / Email. alessandra.girolami@publicisgrou

Publicis Groupe — H1 2021 Earnings Presentation on 6ix