Publicis Groupe Sa · EURONEXT:PUB
Publicis Groupe Sa — Publicis Groupe Act — Q3 2025 Earnings Presentation
33 slides from Publicis Groupe Sa's earnings presentation, Oct 14, 2025
Slide 1: Q3 2025 Revenue
Q3 2025 REVENUE 14 October 2025 ig PuBLICIS
Slide 2: Q3 2025 Highlights & FY 2025 Outlook
Q3 2025 HIGHLIGHTS & FY 2025 OUTLOOK Q3 2025 REVENUE & NET DEBT STRATEGIC UPDATE Q&A PuBLICIS
Slide 3: Disclaimer
DISCLAIMER Certain information contained in this document, other than historical information, may constitute forward-looking statements or unaudited financial forecasts. These forward-looking statements and forecasts are subject to risks and uncertainties that could cause actual results to differ ma
Slide 4: Key Highlights from Q3'25
3 KEY HIGHLIGHTS FROM Q3’25 T 2 3 Very strong Raising guidance Continued solid new (0) for FY’25 business momentum +5.7 7% organic growth to on top of a record H1’25 organic growth +5% to +5.5% —_" Building on strong Good visibility H1’25 at +5.4% Up from +4% to +5% initially for 2026 PUBLICIS GROUP
Slide 5: Very Strong Q3'25 Organic Growth
VERY STRONG Q3’25 ORGANIC GROWTH +5.7% Q3’25 organic growth Even stronger than +5.4% in H1’25 Confirming our ability to maintain growth momentum _ Sustained strong new business dynamic Scope expansion with our clients Increasingly favorable competitive |andscape PUBLICIS GROUPE 5
Slide 6: Very Strong Q3'25 Organic Growth
VERY STRONG Q3’25 ORGANIC GROWTH -.60% High single-digit growth driven by Publicis Media’s scale across geographies and media channels, powered by Epsilon’s data Intelligent Creativity c.2 5 % Creative, PR, Mid-single-digit growth (site ueiitemn supported by scope despite the IT consulting expansion
Slide 7: Very Strong Q3'25 Organic Growth
VERY STRONG Q3’25 ORGANIC GROWTH U.S. Qs +71% Accelerating vs. H1’25 All business practices contributing to growth PUBLICIS GROUPE Europe Qs +2.8% Against a high comparable in Q3’24, which included revenues from the 2024 Paris Olympics Asia Pacific Qs +6.5% China up +6.1% driven by market share gain
Slide 8: Raising Guidance on Continued AI Demand
RAISING GUIDANCE ON CONTINUED Al DEMAND Y No material budget cuts v¥ No slowdown in client spend Y Accelerating demand for our Al-powered products and services CONNECTED MEDIA Al PRODUCTION PLATFORM AGENTIC NETWORKS c nah single-disit growth Double-digit growth De-silo clients’ organizations onnecti
Slide 9: Already Working Towards 2026
ALREADY WORKING TOWARDS 2026 THANKS TO UNPARALLELED NEW BUSINESS Expect to outperform again in 2026 fo 7th consecutive year Unique position enabled record new business YTD Solid foundation for future growth Net reported billings ($bn) - 9M 2025 6.0 GROUPE -3.6 Above-peer growth expected in 2026 Buil
Slide 10: Q3 2025 Revenue & Net Debt
Q3 2025 HIGHLIGHTS & FY 2025 OUTLOOK Q3 2025 REVENUE & NET DEBT STRATEGIC UPDATE Q&A PuBLICIS
Slide 11: Net Revenue
NET REVENUE (EUR million) ei] Q2 Q3 9M 2025 netrevenue 3,535 3,617 3,529 10,681 2024 net revenue 3,230 3,458 3,423 10,111 Reported growth +9.4% +4.6% +3.1% +5.6% Organic growth +4.9% +5.9% +5.7% +5.5% PUBLICIS GROUPE a
Slide 12: Q3 2025 Net Revenue by Geography
Q3 2025 NET REVENUE BY GEOGRAPHY 2025 Organic (EUR million) Q3 2025 Q3 2024 vs. 2024 growth North America 2,181 2,105 +3. 6% +7.1% esos unin aso —__ a2 2. 2% 2 a% Total 3,529 3,423 +3.1% +5.7% PUBLICIS ‘GROUPE 2
Slide 13: Q3 2025 Performance - North America
Q3 2025 PERFORMANCE - NORTH AMERICA 2025 Organic (EUR million) Q3 2025 Q3 2024 vs. 2024 growth North America 2,181 2,105 +3.6% +7.1% U.S. ¢ 59% of Groupe net revenue * Organic growth: +7.1% * Connected Media accelerating to a high single-digit, benefiting from new business wins and scope expansions
Slide 14: Q3 2025 Performance - Europe
Q3 2025 PERFORMANCE - EUROPE a 2025 Organic (EUR million) Q3 2025 Q3 2024 vs. 2024 growth Europe 830 812 +2.2% +2.8% U.K. France Germany Central & Eastern Europe * 9% of Groupe net revenue + 5% of Groupe net revenue * 3% of Groupe net revenue = *_ 2% of Groupe net revenue * Organic growth: +10.7% *
Slide 15: Q3 2025 Performance - Rest of World
Q3 2025 PERFORMANCE - REST OF WORLD 2025 Organic (EUR million) Q3 2025 Q3 2024 vs. 2024 growth Asia Pacific 316 307 +2.9% +6.5% Middle East & Africa 100 105 -4.8% -3.0% Latin America 102 94 +8.5% +9.6% Asia Pacific Middle East & Africa Latin America * 9% of Groupe net revenue * 3% of Groupe net reve
Slide 16: Q3 2025 Performance by Industry
Pe 1S GROUPE we Q3 2025 PERFORMANCE BY INDUSTRY Net revenue growth per client industry™ / Energy & manufacturing Others” +19% Public sector & other services -1% Leisure & travel +27% Ny Healthcare +8% _—— Food & beverage Retail —_ 13% +8% +19% Non-food consumer products a +5% Financial TMT / +5% \ A
Slide 17: Net Financial Debt
NET FINANCIAL DEBT September 30, December 31, September 30, (EUR million) 2025 2024 2024 Net financial debt, average (LTM) 957 585 406 Net financial debt, at end of period 1,599 (775) 1,710 PUBLICIS GROUPE ov
Slide 18: Strategic Update
Q3 2025 HIGHLIGHTS & FY 2025 OUTLOOK Q3 2025 REVENUE & NET DEBT STRATEGIC UPDATE Q&A PuBLICIS
Slide 19: Years After the Emergence of Gen AI...
3 YEARS AFTER THE EMERGENCE OF GEN Al... We are winning today thanks to Al re Outperforming industry with #5.7% organic growth in Q3’25 Guidance upgrade for FY’25 organic growth 19
Slide 20: Winning Today Thanks to AI
WINNING TODAY THANKS TO Al €12 billion invested in data, technology and Al since 2015 IDENTITY NEW MEDIA TECHNOLOGY epsilon @CitrusAc Z\Profitero publicis . MARS Sapient Retargetly @:LOTAME © inftuentiat captivS pieetta coRRA Aspinnakersca Engaging directly Maximizing clients’ Modernizing clients’ i
Slide 21: Winning Today Thanks to AI
WINNING TODAY THANKS TO Al Al-POWERED REVENUE MIX Connected Media c. 60% of net rev. 80% Atenabled Intelligent Creativity c. 25% of net rev. 1/3 Al-enabled Technology c. 15% of net rev. 100% Al-focused >73% Al-powered ALLOWING US TO LOSE LESS AND WIN MORE vy Clients are growing and staying with us..
Slide 22: Our Headstart in AI
OUR HEADSTART IN Al WILL ENABLE US TO ACCELERATE FURTHER MAKING US THE INDISPENSABLE CONNECTIVE TISSUE FOR OUR CLIENTS Increasingly fragmented and complex marketing landscape * No top client spends > 4% of marketing budget on a single platform * Top 20 client average spend on largest platform is 2%
Slide 23: Our Headstart in AI: New Capabilities
OUR HEADSTART IN Al WILL ENABLE US TO ACCELERATE FURTHER NEW CAPABILITIES TO INCREASE OUR ADDRESSABLE MARKET Increasing exposure to fast-growing segments through bolt-ons Epsilon , captivS Largest and most powerful influencer platform © brttuentia to deliver Super Bowl-level reach at a fraction of t
Slide 24: Our Headstart in AI: Operating Leverage
OUR HEADSTART IN Al WILL ENABLE US TO ACCELERATE FURTHER Al SOLUTIONS TO GENERATE FURTHER OPERATING LEVERAGE Unique platform organization and shared services backbone Automating labor-intensive tasks with agentic Al ¥ Improving margin while making material investments vY Bringing greater elasticity
Slide 25: Conclusion
CONCLUSION Outperforming and increasing the gap with peers Very strong +5.7% organic growth in Q3’25 Upgrading organic growth guidance range for FY’25 to +5% to +5.5% Not anticipating a slowdown in clients’ marketing investments Clarity and confidence for FY’26 Thanks to continued new business momen
Slide 26: Q&A
Q3 2025 HIGHLIGHTS & FY 2025 OUTLOOK Q3 2025 REVENUE & NET DEBT STRATEGIC UPDATE Q&A PuBLICIS
Slide 27: Appendix
APPENDIX PuBLICIS
Slide 28: Net Revenue & Organic Growth Calculation
NET REVENUE & ORGANIC GROWTH CALCULATION (EUR million) Ql Q2 Q3__ 9M 2024 net revenue 3,230 3,458 3,423 10,111 2025 currency impact Currency impact 2 65 (139) (169) (243) a se sn (EUR million) Ql Q2 Q3 9M 2024 net revenue at 2025 exchange rate (a) 3,295 3,319 3,254 CBSES GBP 7 2 (8) 1 2025 net reven
Slide 29: Gross Debt as of September 30, 2025
GROSS DEBT AS OF SEPTEMBER 30, 2025 Breakdown by maturity Oct 2025- Oct 2026- Oct 2027- Oct 2028- Oct 2029 _fEUR million) Sept 2026 Sept 2027 Sept 2028 Sept 2029 | __ Onwards Eurobond 2028 “ @) 735 - - 735 - - Eurobond 2031 () @) 752 - - - - 752 Eurobond 2029 Eurobond 2032 646 - - - - 646 Earn out /
Slide 30: Net Debt as of September 30, 2025
NET DEBT AS OF SEPTEMBER 30, 2025 Breakdown by currency fEYR million) ; - USD Eurobond 2028 735 - 735 - Eurobond 2031 @) 752 - 752 - ¢ Eurobond 2029 Eurobond 2032 Earrrout / Buy-out 47 Other debt Cash & marketable secu (1,714) (1,028) Net debt (cash) 1,599 (904) ’ 1 Including fair values of associat
Slide 31: Liquidity as of September 30, 2025
LIQUIDITY AS OF SEPTEMBER 30, 2025 September 30, 2025 September 30, 2024 Facility (EUR million) amount Drawn _ Available Available 5-year syndicated facility (Club Deal) (1) 2,000 - 2,000 2,000 Total Committed Facilities 2,000 - 2,000 2,000 Cash and Marketable Securities 1,714 1,694 Total liquidity
Slide 32: Definitions
DEFINITIONS Net revenue: Revenue less pass-through costs which comprise amount paid to external suppliers engaged to perform a project and charged directly to clients. These costs are mainly production and media costs, and out of pocket expenses. Organic growth: Change in net revenue excluding the i
Slide 33: Contact
CONTACT Press Amy Hadfield, Director of Global Communications | Email. amy.hadfiel lici: COM Investor Relations Jean-Michel Bonamy, Deputy CFO - Investor Relations | Email. jean-michel.bonam: licisgre COM Carla Foucaud, IR Director, UK | Email. carl: licisgr com Download the Publicis IR app dedicate