Perfect Moment Ltd. · AMEX:PMNT
Perfect Moment — Investor Presentation (July 2024)
34 slides from Perfect Moment's investor presentation, Jul 15, 2024
Slide 1: Perfect Moment
PERFECT MOMENT NYSE American | PMNT 2 PERFECT MOMENT uly 2024
Slide 2: Important Cautions Regarding Forward Looking Statements
IMPORTANT CAUTIONS REGARDING FORWARD LOOKING STATEMENTS This presentation contains “forward-looking statements.” Forward-looking statements reflect the ‘current view about future events, When used in this presentation, the words “anticipate.” “beliove estimate," “expect” “future,” “intend,” “plan,”
Slide 3: Key Stats
KEY STATS (NYSE American: PMNT) Stock Price 7/8/24 $1.75 Average Volume (10 Day) 7,440 Market Cap. ‘$27.4M Public Float, est.’ 1.3M Institutional Holdings, est.? ~10% Insider Holdings, est. 24.7% Employees (full-time) 35 Incorporated 2021 scal Year End Mar. 31 {um = allng tebe months a of Macht, 202
Slide 4: Who We Are
WHO WE ARE A GLOBAL LUXURY LIFESTYLE BRAND WE EXIST TO INSPIRE A SHARED PERFECT MOMENT YA PERFECT MOMENT
Slide 5: Our History - A Brand Born in the French Alps
OUR HISTORY - A BRAND BORN IN THE FRENCH ALPS AT PERFECT MOMENT 2012 Perfect Moment brand acquired and relaunched by Jane & Max Gottschalk. 2016 Launched new summer capsule of Swimwear & Activewear. 1984 Founded in Chamonix in 1984 by professional skier & extreme sports filmmaker, Thierry Donard. 20
Slide 6: Our Transformation into a Luxury Ski Lifestyle Brand
OUR TRANSFORMATION INTO A LUXURY SKI LIFESTYLE BRAND ACPERFECT MOMENT 2019 Perfect Moment launches first Lifestyle/Outerwear 2022 BOSS collaboration 2024 collection & i lar NYSE American hae combined with Het tir collaboration with poaiienualslie xchange IPO. Goop. " SORC)EOUSE February 7, 2024 2021
Slide 7: Our Product Icons
OUR PRODUCT ICONS 2 PERFECT MOMENT JACKETS, Our sales are approximately equally split between these three product categories. KNITWEAR PANTS/SUITS,
Slide 8: Rooted & Focused in Ski... and Lifestyle
ROOTED & FOCUSED IN SKI... AL PERFECT MOMENT Ski > Aprés > Chalet » Lifestyle Smaller Market / Seasonal / Lower Margins Larger Market / All Seasons / Higher Margins
Slide 9: High-Growth Global Markets
HIGH-GROWTH GLOBAL MARKETS LUXURY SKI APPAREL MARKET Global - USD Millions’ $2.3B T 2024 2031 lalate eis Bt 200 2 dade td ach ranean 2 PERFECT MOMENT LUXURY OUTERWEAR MARKET Global - USD Millions? $15.9B 2024 2031
Slide 10: Well Positioned to Capitalize on Larger Luxury Outerwear Market
WE ARE WELL POSITIONED TO CAPITALIZE ON OPPORTUNITIES IN PERFECT MomeNT THE LARGER LUXURY OUTERWEAR MARKET LUXURY OUTERWEAR MARKET LUXURY SKI APPAREL MARKET 0.15% 1.5% yt pence 10x PERFECT MOMENT Market MOMENT Size 2024 Market 2024 Market Share Est Share Est. $1.5B Global Market $15.9B Global Market
Slide 11: Global Brand with Premier Retailer Accounts
GLOBAL BRAND WITH PREMIER RETAILER ACCOUNTS APLEIOURD GLOBAL FOOTPRINT WITH U.S. AT ITS CORE 12M FY2024 Geographical Revenue Mix ~170 PRESTIGIOUS RETAILER (WHOLESALE) ACCOUNTS CREATING HIGH BRAND AWARENESS SELFRIDGES’? -fhmreds &% GorsucH REVOLVE BANDIER FARFETCH Rrowmne — MYTHERESA LUISAVIAROMA Nen
Slide 12: Growing Presence Across Social Media Drives Brand Awareness & Sales
GROWING PRESENCE ACROSS SOCIAL MEDIA DRIVES BRAND ACPERFECT MOMENT AWARENESS & SALES 387K+ 296.6M+ 7.5B+ Followers Social Audience Unique Visitors Across Instagram, Reached by Content Per Month Globally Facebook & TikTok Posted by Key Opinion (UvPM)* 2 Up 19%+ YoY! Leaders (KOLs) Across all global d
Slide 13: Major Press Coverage Driving Brand Awareness
MAJOR PRESS COVERAGE DRIVING BRAND AWARENESS JC PERFECT MOMENT “4 HARPER'S BAZAAR ASPEN MAGAZINE wwo FOX BUSINESS ‘ACCESS HOLLYWOOD US WEEKLY ‘THE TIMES FAST COMPANY
Slide 14: Media Coverage Case Study
MEDIA COVERAGE CASE STUDY 2 PERFECT MOMENT MODERN LUXURY ASPEN MAGAZINE Top luxury fashion publication with 50K print subscribers and 1.1M digital readers monthly. COVER PAGE Kate Love wearing exclusively Perfect Moment on front cover of Modern Luxury Aspen Holiday 2023/Winter 2024 issue. INSIDE Eig
Slide 15: Reaching New Audiences Through Partnerships
REACHING NEW AUDIENCES THROUGH PARTNERSHIPS FY PERFECT MOMENT BOSS x PERFECT MOMENT CAPSULE COLLECTION PARTNERED WITH SOHO HOUSE & CO. Fuses BOSS's casual aesthetic with Perfect Moment's Global hotel chain and group of private clubs with technical skiwear expertise. over 1.4M Instagram followers and
Slide 16: Financial Performance
FINANCIAL PERFORMANCE FY2024 Financial Highlights Fiscal Year Ended March 31 Comparisons are to FY2023. + Total net revenue up 4% to a record $24.4M, with eCommerce sales up 21% to a record $10.4M. + Wholesale revenue comparatively lower due to exceptionally higher sales in the prior year related to
Slide 17: Public Peer Comparative Valuation
PUBLIC PEER COMPARATIVE VALUATION dees Price-to-Sales (Price/Sales) Comparison Exchange& Share Sales Net Market Price/ TickerSymbol Price ttmUS$ | Income | Cap _ Sales. 718/24 ttmUS$ USS. MONCLER ——Moncler Sportswear, outerwear, skiwear OTC: MONRF $61.13, 33B 676M 16.58 5.0 GILDAN Gildan Activewear
Slide 18: Growth Drivers & Strategies
GROWTH DRIVERS & STRATEGIES hrenrect MomENT
Slide 19: Focus on Refining Product Mix, Driving Demand in the USA & Improving Gross Margin
2 PERFECT MOMENT FOCUS ON REFINING PRODUCT MIX, DRIVING DEMAND IN THE USA & IMPROVING GROSS MARGIN Market Strategy Channel Strategy Grow Sales Channels While Establishing Directly Operated Retail Product Strategy Broaden Product Offering Pursue International Expansion and Enter New Markets fie F*
Slide 20: Product Strategy
PRODUCT STRATEGY 2 PERFECT MOMENT STREAMLINE SKI WHILE BROADENING PRODUCT OFFERING ACROSS NEW CATEGORIES Outerwear Lifestyle Accessories Broaden outerwear range and introduce Bringing our customer Introducing more accessories and bags lighter product extending season. off the slopes. to extend Fall
Slide 21: Product Strategy: Broaden Product Offering
PRODUCT STRATEGY: BROADEN PRODUCT OFFERING OUR NEW SUMMER COLLECTION + In June, we launched an |biza-inspired Summer Capsule Collection across our global ecommerce channels. * Collection highlighted in a photoshoot published in British Vogue featuring photographer Grace Burns and models Stella Jones
Slide 22: Market Strategy
MARKET STRATEGY 2 PERFECT MOMENT PURSUE INTERNATIONAL EXPANSION & ENTER NEW MARKETS Grow US Market Optimize Europe Expand Asia, including China D2C via local partners. Grow wholesale relationships, launch retail Offer market-specific languages, and invest in Direct-to-Consumer (D2C). currency and co
Slide 23: Channel Strategy
CHANNEL STRATEGY f PERFECT MOMENT GROW SALES CHANNELS WHILE ESTABLISHING PHYSICAL RETAIL Accelerate Digital Pop Ups Retail Enhance the customer experience by In strategic ski-resorts, provide a luxury Directly operated in cities providing our focusing on mobile as the dominant in-store experience th
Slide 24: Margin Strategy
MARGIN STRATEGY INCREASE GROSS MARGINS ACROSS THREE KEY AREAS PRICE Revise Price Upwards @ Reduce Promotional Activity PRODUCT Fewer Complex Pieces & Optimize Product Range (focus on higher selling products) SUPPLY CHAIN & Modify Supplier Base Reduce Cross Borders Costs with Local Distribution Chann
Slide 25: Key Takeaways
KEY TAKEAWAYS + Unique positioning at the intersection between luxury & technical skiwear. + Huge global fan & celebrity brand following. Large & fast-growing global markets. xy P E R F EC T MOM E N T + Passionate, talented and experienced executive team. NYSE American | PMNT + eCommerce sales rampi
Slide 26: Contact Us
CONTACT US HQ Perfect Moment LTD 07 Canalot Studios 222 Kensal Road London W10 5BN United Kingdom Tel: +44 (0) 204 558 8849 www.perfectmoment.com COMPANY CONTACT Jeff Clayborne Chief Financial Officer Perfect Moment Tel +44 (0)204 558 8849 press@perfectmoment.com INVESTOR RELATIONS Ron Both or Grant
Slide 27: Appendix
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Slide 28: Team with Extensive Experience Across Luxury, Fashion, Sports & D2C
Jane Gottechalk (Chit Creative Officer Biwctor Cheyne Mark Buckley Jeff Clayborne Cet Executive Ofc, Cot Financia Off oor Director M&S Ong Devep BURBERRY Rapha. kPa! TEAM WITH EXTENSIVE EXPERIENCE ACROSS LUXURY, FASHION, SPORTS & D2C 86@e2 @ & Max Gottschalk Cosounder® Chaiman Tracy Barwin Indopende
Slide 29: Capitalization Table
CAPITALIZATION TABLE 2 PERFECT MOMENT we Price U5) Common Stock (6/26/24) 15,653,449 Restricted Stock Units 225,000 $4.10 Options 1,616,550 $3.10 Warrants 66,700 $7.50 Total Shares Outstanding Fully Diluted 17,561,699
Slide 30: Consolidated Balance Sheets
PERFECT MOMENT LTD. AND SUBSIDIARIES. CONSOLIDATED BALANCE SHEETS: (Amounts in thousands, except share per share data) 2 PERFECT MOMENT BALANCE SHEET hea _ Heh Cash, cash equivalents and restricted cash eae totaled $7.9M at March 31, 2024, with no long- | Kewercnate i = 7 term debt, weet a The incre
Slide 31: Income Statement
Income Statement + Total net revenue up 4% to a record $24.M, with eCommerce sales up 21% to a record $10.4M. * Gross profit improved 40 basis points to 37.8%. + Total operating expenses decreased 3% to $16.9M. * Net loss improved by $1.6M to $8.7M versus loss of $10.3M. PERFECT MOMENT LTD AND SUBSI
Slide 32: Use of Non-GAAP Measures (Adjusted EBITDA)
USE OF NON-GAAP MEASURES (ADJUSTED EBITDA) In addition to the company’s results under generally accepted accounted principles ("GAAP"), it presents adjusted EBITDA as a supplemental measure of our performance. However, adjusted EBITDA is not a recognized measurement under GAAP and should not be cons
Slide 33: Social Media Presence Expansion in Q4 FY2024
SOCIAL MEDIA PRESENCE EXPANSION IN Q4 FY2024 AT PERFECT MOMENT QUARTER ENDED Mar. 31, 2024 Total followers across social media platforms, Total social audience reached by content posted by including Instagram, Facebook & TikTok: U.S. and U.K. key opinion leaders (KOLs) about Perfect Moment: + Exceed
Slide 34: Definition of Key Opinion Leaders
DEFINITION OF KEY OPINION LEADERS The company defines a key o| ion leader (KOL) as a person whois considered an expert on a certain topic and whose opinions are respected by the public due to their trajectory and the reputation they have built. They are typically identified by their reach, social me