Pureprofile Ltd. · ASX:PPL

Pureprofile — Shareholder Meeting (January 2021)

25 slides from Pureprofile's shareholder meeting presentation, Jan 29, 2021

  1. Slide 1: FY20 AGM Presentation

    For personal use only FY20 JANUARY 2021 AGM Presentation Presented by Martin Filz, CEO Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile

  2. Slide 2: Section One: Today

    56% For personal use only of Australians are working all their work days from home Pureprofile SECTION ONE: Today Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile

  3. Slide 3: Where data means business

    // PUREPROFILE TODAY For personal use only Where data means business With over 20 years of experience in the online market research space, we are experts at capturing first-party data from our global panel members. Our proprietary technology platform enables our clients to tap into key consumer tren

  4. Slide 4: Four key industry tailwinds

    // PUREPROFILE TODAY For personal use only 90% of the data in The rapid growth of data the world today has and technology has been created in the last created the demand from two years. companies for insights to enable timely decision Four key industry making. tailwinds augment the need for our solu

  5. Slide 5: Corporate growth strategy

    // PUREPROFILE TODAY For personal use only Global panel Focus on building a stronger and more diverse global panel and add complementary data Corporate growth sources through acquisition and partnerships strategy is to continue to build on our core data Self-service and analytics assets, Begin distr

  6. Slide 6: Data & Insights global footprint

    // PUREPROFILE TODAY Data & Insights Pure.amplify For personal use only UK Platform Mainland Europe USA 2021 2021 2021 2021 India Our vision is to deliver more value from the world’s Singapore information Offices in 7 countries 2021 1,000 clients globally 125 staff globally Australia 85% repeat busi

  7. Slide 7: Recapitalisation plan successfully completed

    // PUREPROFILE TODAY For personal use only Recapitalisation plan successfully completed Raised $3.5m in new cash Debt facility reduced from $25m to $3m Funds raised will support Pureprofile’s growth strategy Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile

  8. Slide 8: Section Two: Financial Highlights

    41% For personal use only of Australians have never made a New Year’s resolution Financial SECTION TWO: Highlights Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile

  9. Slide 9: Our portfolio of clients

    // FINANCIAL HIGHLIGHTS Our portfolio of 700 clients includes For personal use only agencies, direct brands, panel partners, government & academia Research agencies, public relations, Agencies communications agencies, consultants Direct brands in Consumer Goods, Automotive, Brands Pharmaceutical, Te

  10. Slide 10: Q2 was a record quarter with revenue at $8.2m

    // FINANCIAL HIGHLIGHTS For personal use only Q2 was a record quarter with revenue at $8.2m Q2 FY21 Results* Q2 FY21 Revenue* Revenue $8.2m ^ 26% Data and Insights APAC $4.7m ^ 30% Data and Insights UK $1.7m ^ 15% EBITDA $0.7m ^ 866% Media $1.1m ^ 46% Cash at Bank $3.1m ^ 386% Platform $0.2m ^ 90% *

  11. Slide 11: H1 was a record half with revenue at $14.4m

    // FINANCIAL HIGHLIGHTS For personal use only H1 was a record half with revenue at $14.4m H1 FY21 Results* H1 Revenue* Revenue $14.4m ^ 10% Data and Insights APAC $8.3m ^ 19% EBITDA $1.6m ^ 96% Data and Insights UK $3.4m ^ 17% Cash at Bank $3.1m ^ 384% Platform $0.2m ^ 100% *Versus prior comparable

  12. Slide 12: Section Three: Operating Highlights

    33% of Aussies make regular contributions For personal use only to charitable causes Operating SECTION THREE: Highlights Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile

  13. Slide 13: Operating highlights: People

    // OPERATING HIGHLIGHTS For personal use only People: Martin Filz // CEO Lorraine Young // Head of Operations Hired new world-class Papaya Huang // Acquisition & Strategic Partnership Manager talent to strengthen our people offering Johnny Caldwell // Senior Business Development Director Keith Ang /

  14. Slide 14: Operating highlights: Offices and Data

    // OPERATING HIGHLIGHTS For personal use only Offices: Opened Singapore office Expanded our Opened Mainland Europe Office footprint and Expanded UK and Australian offices data panels to extend our reach Data: Expanded AU and UK Panels Expanded Australian data partnerships Pureprofile (ASX: PPL) Inve

  15. Slide 15: Operating highlights: Products

    // OPERATING HIGHLIGHTS For personal use only Launched Reach for NFPs Restructured company offering and launched new Recapitalisation Plan: products to further Supporting our growth strategy our growth plans Products: Building new tools and platforms Pureprofile (ASX: PPL) Investor Presentation Copy

  16. Slide 16: Section Four: New Products

    For personal use only 70% of Australians regularly use Facebook New SECTION FOUR: Products Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile

  17. Slide 17: We solve today's marketing challenges

    // NEW PRODUCTS For personal use only We solve today’s marketing challenges via unique, proprietary and powerful tools Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile

  18. Slide 18: Engage Survey Builder

    // NEW PRODUCTS Engage Survey For personal use only Builder Problem: Core benefits: Data is becoming increasingly valuable 1. Create personalised experiences by as privacy laws are making customer leveraging self-reported data to drive data acquisition harder. relevant brand interactions. 2. Identif

  19. Slide 19: Insights Builder

    // NEW PRODUCTS Insights Builder For personal use only Problem: Core benefits: In a world of rapid change, marketers, 1. Access a proprietary research panel, news publications and PR agencies giving you access to niche audience need to be able to quickly access groups based on millions of data point

  20. Slide 20: Virtual Shelf & Eye-tracking Solution

    // NEW PRODUCTS Virtual Shelf & For personal use only Eye-tracking Solution Problem: Core benefits: To successfully launch new products, 1. Understand how consumers make brands need to first understand exactly a purchasing decision within a how consumers will engage with their shopping environment.

  21. Slide 21: Transactional Data Dashboards

    // NEW PRODUCTS Transactional Data For personal use only Dashboards Problem: Core benefits: In order to expand market share, it’s 1. Gain a holistic understanding of the critical for marketers to be able to competitor landscape based on real understand which consumer groups are buyer behaviour. spen

  22. Slide 22: Section Five: Outlook

    For personal use only Outlook SECTION FIVE: 23% of Aussies say they trust big tech with their personal data Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile

  23. Slide 23: Outlook: key areas of focus

    // OUTLOOK For personal use only Focus on cash management Prioritise panel growth for Key areas of focus and maintain a strong new and existing countries. balance sheet position. Launch Data Dashboards Continue investment in Maintain and build on and Pure.amplify in the UK. sales roles globally. rev

  24. Slide 24: Contact

    // CONTACT For personal use only Contact Martin Filz // Chief Executive Officer martin@pureprofile.com 0466 356 388 263 Riley St Surry Hills NSW 2010 Australia +61 2 9333 9700 info@pureprofile.com business.pureprofile.com Melinda Sheppard // Chief Operating Officer This presentation has been melinda

  25. Slide 25: Disclaimer

    // DISCLAIMER Disclaimer For personal use only The information contained in this Presentation or subsequently provided The delivery of this Presentation does not under any circumstances imply to the recipient whether orally or in writing by, or on behalf of Pureprofile that the affairs or prospects

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