Mara Holdings, Inc. · NASDAQ:MARA

Mara — Marathon Patent Group — Investor Presentation (January 2014)

27 slides from Mara's investor presentation, Jan 22, 2014

  1. Slide 1: Investor Presentation

    Investor Presentation January 2014

  2. Slide 2: Safe Harbor Statement

    Safe Harbor Statement Safe Harbor ‘This presentation and other written or oral statements made from time to time by representatives of Marathon Patent Group (“MPG” or “ Marathon’) contain “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Se

  3. Slide 3: Marathon Overview

    Marathon Overview ® Patent acquisition and licensing company » We acquire patents from a wide range of patent holders — individual inventors to Fortune 500 companies — currently own 118 patents > Our strategy of acquiring patents that cover a wide range of subject matter allows us to achieve diversi

  4. Slide 4: Patent Acquisition

    Patent Acquisition » Established deal flow — sources of patent opportunities > Analyzing deal flow » Process of acquisition > Typical terms/structure > Growth and diversification patent asset base ® Success of patent acquisition is critical to success of any licensing model on 2014 Property of Marat

  5. Slide 5: Patent Monetization

    Patent Monetization > Our process commences in due diligence > Communicate with defendants / potential licensees as to the evident strength of our claims with a goal of reaching a settlement and license agreement » Alarge pool of defendants / potential licensees provides for diversity of timing and

  6. Slide 6: Financial Model

    Financial Model vs Va Multiple assets provide opportunity for multiple revenue events Currently have 118 patent assets within 9 subsidiaries 70 active defendants within four different licensing campaigns We believe that over the next 3 to 5 years our current patent asset base may generate aggregate

  7. Slide 7: Potential Effect of Licensing Model

    Potential Effect of Licensing Model s Current Licensing Campaigns Time Number of Settlements and Ticense Agreements Executed 5 Aggregate of Current Licensing Campaigns Time Number of Settlements and License Agreements Executed on 2014 Property of Marathon Patent Group, Inc.

  8. Slide 8: Legislative Activity

    Legislative Activity » Marathon supports effective and fair reform to address bad actors and bad behavior > AIA(America Invents Act) was signed into law September 16, 2011 > In early December, House passed HR 3309, Innovation Act > Timing of Senate Bill » Pleading requirements, fee shifting, discove

  9. Slide 9: Investor Highlights

    Investor Highlights » Experienced and proven team — strategic relationship with IPNav » Continuous supply of patent opportunities ¥ Continued focus on acquisition of additional patent assets to continue and increase diversification of asset base » Highly scalable business model allows for concurrent

  10. Slide 10: Marathon at a Glance

    Marathon ata Glance Exchange/Ticker Current price Market Capitalization Common Shares Outstanding Fully Diluted Shares Avg. Daily Volume (3 month) Solid balance sheet (as of Q3 2013) (no debt) on 2014 Property of Marathon Patent Group, Inc. OTCQB: MARA $6.15 $33 Million =5.5MM =7.6 MM = 33,000 = $6

  11. Slide 11: Appendix

    Appendix on 2014 Property of Marathon Patent Group, Inc. "

  12. Slide 12: Current Subsidiaries

    Current Sub: > CyberFone > 10U,S. Patents, 1 U.S. Application and 27 foreign patents > Marathon’s CyberFone patent portfolio covers claims that provide the right to practice specific transactional data processing, telecommunications, network and database inventions, including financial transactions.

  13. Slide 13: Current Subsidiaries

    Current Sub: ries > — LoopBack Technologies } 15U.S. Patents > Marathon‘s Loopback patent portfolio covers automotive technology — acquired from Delphi Technologies in December 2013 > — Hybrid Sequence > 2U,S, Patents > Marathon's Hybrid Sequence portfolio covers performing diagnostics, ina non-disr

  14. Slide 14: CyberFone

    CyberFone > > > Acquired CyberFone patent portfolio in April 2013 Key patent claim(s): Covers transaction entry system into a database and form-based operating systems Numerous named defendants remain in active lawsuits Licensing campaign commenced by previous CyberFone portfolio owner in September

  15. Slide 15: CyberFone Litigation Cycle

    CyberFone Litigation Cycle CyberFone is reviewingnew potential Licensing campaigns COMPLAINT FILED BY PATENT OWNER IN US. DISTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS AND COMPLAINT ON DEFENDANT PLAINTIFF REPLIES TO ANY COUNTERCLAIMS RULE 26(f) MEETING OF COUNSEL CyberFone is currently wai todeliv

  16. Slide 16: RelayIP

    RelayIP * Acquired Relay P patent portfolio in April 2013 from MOSAID and have executed two settlement and license agreements since commencement. + Key patent claim(s): Covers multi-casting and routing technologies + 25named defendants in active lawsuit filed between 5/3/13 — 6/14/13 in Delaware inc

  17. Slide 17: Relay IP Litigation Cycle

    Relay IP Litigation Cycle RelayIP is replying to Defendant's responses to the infringement complaints COMPLAINT FILED BY PATENT OWNER IN US. DISTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS AND COMPLAINT ON DEFENDANT PLAINTIFF REPLIES TO ANY COUNTERCLAIMS RULE 26(f) MEETING OF COUNSEL t CLAIM CONSTRU

  18. Slide 18: SampoIP

    Sampo|P > Acquired Sampo patent portfolio in November 14, 2012 Key patent claim(s): Covers systems and methods of facilitating multi-party communications Three settlement and license agreements since June 2013 Achieved first settlement within four months of commencing initial licensing campaign Addi

  19. Slide 19: SampoIP Litigation Cycle

    SampolP Litigation Cycle Sampo filed two new complaint in EDVA against Salesforce.com and Blackboard COMPLAINT FILED BY PATENT OWNER IN US. DISTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS AND COMPLAINT ON DEFENDANT PLAINTIFF REPLIES TO ANY COUNTERCLAIMS RULE 26(f) MEETING OF COUNSEL CLAIM CONSTRUCTI

  20. Slide 20: Vantage Point

    Vantage Point > > Early Priority Dates; November 2, 1993, February 20, 1996 The ‘750 patent covers a processor architecture thatis implementedin nearly all modern-day mobile devices Numerous Fortune 500 Companies have already licensed the portfolio including HP, IBM, AMD, Sharp, and Toshiba The ‘329

  21. Slide 21: Vantage Point Litigation Cycle

    Vantage Point Litigation Cycle Vantage Point filed 27 Compl: COMPLAINT FILED BY PATENT OWNER IN US. DISTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS AND COMPLAINT ON DEFENDANT PLAINTIFF REPLIES TO ANY COUNTERCLAIMS RULE 26(f) MEETING OF COUNSEL its in EDTX on November1 & 25, 2013 CLAIM CONSTRUCTION (

  22. Slide 22: CRFD Research

    CRFD Research > — Webelieve that CRFD Research’s wireless technology portfolio represents key enabling wireless technologies in two distinct areas. > Webelieve that the CRFD Research portfolio enables seamless synchronization of data between wireless devices, desktops, laptops, tablets, e-readersand

  23. Slide 23: CRFD Research Litigation Cycle

    CRFD Research Litigation Cycle Filed Complaints against 10 defendants January 17, 2014 COMPLAINT FILED BY PATENT OWNER IN US. DISTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS AND COMPLAINT ON DEFENDANT PLAINTIFF REPLIES TO ANY COUNTERCLAIMS RULE 26(f) MEETING OF COUNSEL ‘CASE MANAGEMENT (CONFERENCE W

  24. Slide 24: E2E Processing

    E2E Processing > — Utility throughout the manufacturing industry including the car industry, retail/consumer products, communications equipment, electronic component OEMs, or any other industry employing a manufacturing process. > — Claims cover the use of XMLin an interactive process between a user

  25. Slide 25: E2E Processing Litigation Cycle

    E2E Processing Litigation Cycle FE Processingis assessing! infringement complaints COMPLAINT FILED BY PATENT OWNER IN US. DISTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS AND COMPLAINT ON DEFENDANT PLAINTIFF REPLIES TO ANY COUNTERCLAIMS RULE 26(f) MEETING OF COUNSEL CLAIM CONSTRUCTION (MARKMAN) HEARI

  26. Slide 26: Management

    management Doug Croxall - Previously the CEO & owner of LVL Patent Group, a patent enforcement entity CEO & Chairman - Chairman and CEO of Firepond (NASDAQ: FIRE), a configuration software company witha patent portfolio enforced by IP Nav for $93 million in gross revenues - Previously employed by Mo

  27. Slide 27: Contact Information

    Contact Information Company Contact: Doug Croxall, CEO 703.232.1701 office doug @marathonpg.com Investor Contact: The Del Mar Consulting Group, Inc. or Alex Partners, LLC RobertB. Prag, President Scott Wilfong, President 858-794-9500 425-242-0891 bprag@delmarconsulting.com scott@alexpartnersllc.com

Marathon Patent Group — Investor Presentation (January 2014) on 6ix