Mara Holdings, Inc. · NASDAQ:MARA

Mara — Marathon Patent Group — Investor Presentation (November 2013)

27 slides from Mara's investor presentation, Nov 4, 2013

  1. Slide 1: Investor Presentation November 2013

    INVESTOR PRESENTATION NOVEMBER 2013

  2. Slide 2: Safe Harbor Statement

    SAFE HARBOR STATEMENT Satetrbor ‘Ts reton and ote ten of rl atemantsmade om tne to Sine hy teremntatie sof Marathon Patent Gow ("MR") cana "Yrwar aking atone? sin te mening of econ 27 ofthe Seas At of 1935, 5 amended ad Secon 2 ofthe Scie target of 1984 Tora onig statements the caren er bout ate eve

  3. Slide 3: History

    HISTORY > Marathon is the owner of intellectual property assets and a company which we believe has: (i)@ proven record of successfully monetizing patent assets, (i) a unique and significant supply of patent assets, (i) low overhead, (iv) an ever increasing diversified asset base currently comprised

  4. Slide 4: Business Model

    BUSINESS MODEL | > Strategic relationship with IPNav > Marathons CEO has 14-year working history with IPNav Founder IPNavs first patent portfolio (Firepond) was previously owned by the CEO of Marathon > Collaborative and what we believe are highly integrated due diligence and enforcement processes >

  5. Slide 5: Typical Patent Litigation Cycle

    TYPICAL PATENT LITIGATION CYCLE conan sD 8Y cuamconsrrucron Pare vn iw HEARING US. DISTRICT COURT nai "anc vans serwesn PLANT SERVES COPVOFSUMIMONS hipes ano couns ND COMPLANT ON DEFENDANT suman uber PLATE REPUES TO wrorons NY COUNTERCLAIS venoicr pute 26t) wens CS AB a Sreouraet t t : a ‘CASE MANAG

  6. Slide 6: Hypothetical Example of Revenue Effect from Single Licensing Campaign

    HYPOTHETICAL EXAMPLE OF REVENUE EFFECT FROM SINGLE LICENSING CAMPAIGN Below is an example of a potential IP licensing campaign. The distribution of settlement and license agreements Is for purposes of demonstration only. Potential Recoveries a x x Complaint Filed Fact discover Depositions, Document

  7. Slide 7: Hypothetical Multiple Licensing Campaigns

    HYPOTHETICAL MULTIPLE LICENSING CAMPAIGNS. = ————— 042013 PROFERTY OF MARATHON PATENT GROUP, ING.

  8. Slide 8: Hypothetical Effect of Staggering Multiple Licensing Campaigns

    HYPOTHETICAL EFFECT OF STAGGERING MULTIPLE LICENSING CAMPAIGNS- GREATER AMOUNTS OF REVENUE, LESS RELIANCE ON SINGLE PORTFOLIO, MORE PREDICTABILITY 242013 PROFERTY OF MARATHON PATENT GROUP, ING. 8

  9. Slide 9: Marathon's Patent Portfolios

    MARATHON'S PATENT PORTFOLIOS, > Marathon owns seven patent portfolios ~ four of which are currently the basis of separate licensing campaigns Commenced first licensing campaign in March 2013, Currently has 49 active lawsuits with 57 different defendants Since March, 2013, Marathon has negotiated 12

  10. Slide 10: Current Subsidiaries

    CURRENT SUBSIDIARIES > CyberFone > 10US. Patents, 1 US. Application and 27 foreign patents > Marathon’s CyberFone patent portfolio covers claims that provide the right to practice specific transactional data processing, telecommunications, network and database inventions, including financial transac

  11. Slide 11: CyberFone

    CYBERFONE > Acquired CyberFone patent portfolio in April 2013 > Key patent clalm(s): Covers transaction entry system intoa database > Numerous named defendants remain n active lawsuits > Licensing campaign commenced by previous CyberFone portfolio owner in September 2011 > Sicsettlement and license

  12. Slide 12: CyberFone Litigation Cycle

    CYBERFONE LITIGATION CYCLE {cyberFone is reviewing new potential Ucensing campalgns | ‘COMPLAINT FLED BY US. DSTRICT COURT | rans coro sumaons PUANTIFF REPLIES TO (CyberFone is curently waiting for the ge ‘to deliver the dalm construction ruling | ‘LAM CONSTRUCTION (ARAN) HEARING JURY TRIAL TIMING V

  13. Slide 13: Relay IP

    RELAY IP. + Acquired Relay P patent portfolio in April 2013 from MOSAID and have executed two settlement and license agreements since commencement. ‘+ Key patent claims): Covers mult-casting and routing technologies + 26 named defendants in active lawsuit fled between §/3/13 ~ 6/14/13 in Delaware in

  14. Slide 14: Relay IP Litigation Cycle

    RELAY IP LITIGATION CYCLE Relay IPs replying to Defendant's initial ‘esponses tothe infringement complaints | COMPLAINT FLED BY US. DSTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS | PUANTIFF REPLIES TO ‘CLAIM CONSTRUCTION (ARAN) HEARING JURY TRIAL TIMING VARIES BETWEEN ‘SUMMARY JUDGMENT ‘MOTIONS £6,

  15. Slide 15: Sampo IP

    SAMPO IP > Acquired Sampo patent portfolioin November 14, 2012 > Key patent clalm(s): Covers systems and methods of facilitating mult-party communications > Three settlement and license agreements since June 2013, > Achieved fist settlement within four months of commencing intial licensing campaign

  16. Slide 16: Sampo IP Litigation Cycle

    SAMPO IP LITIGATION CYCLE ‘Sampos asessing new infringement complaints | ¥ ‘COMPLAINT FLED BY US. DSTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS | PUANTIFF REPLIES TO RULE 26) MEETING OF COUNSEL vy i it DesENDANT ANSWERS \ COUNTERCLAIM DEPOSTIONS, DOCUMENT REQUESTS, REQUESTS FOR ADMISSION, ‘CLAIM CO

  17. Slide 17: Vantage Point

    VANTAGE POINT > Early Priority Dates; November 2, 1993, February 20, 1996 > The ‘750 patent covers a processor architecture that is implemented in nearly all modem-day mobile devices S Numerous Fortune 500 Companies have already licensed the portfolio including HP, IBM, AMD, ‘Sharp, and Toshiba & Th

  18. Slide 18: Vantage Point Litigation Cycle

    VANTAGE POINT LITIGATION CYCLE Vantage Point filed 22 Complaints in EDTX on November 1,2013 | ¥ ‘COMPLAINT FLED BY US. DSTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS | PUANTIFF REPLIES TO RULE 26) MEETING OF COUNSEL x x es ‘CLAIM CONSTRUCTION (ARAN) HEARING JURY TRIAL TIMING VARIES BETWEEN ‘SUMMARY

  19. Slide 19: CRFD Research

    CRED RESEARCH > We believe that CRFD Research's wireless technology portfolio represents key enabling wireless technologies in two distinct areas. > We believe that the CRFD Research portfolio enables seamless synchronization of data between wireless devices, desktops, laptops, tablets, e-readers an

  20. Slide 20: CRFD Research Litigation Cycle

    CRED RESEARCH LITIGATION CYCLE CRFO Research Is assessing Initial Infringement complaints | ¥ ‘COMPLAINT FLED BY US. DSTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS | PUANTIFF REPLIES TO RULE 26) MEETING OF COUNSEL vy i it DesENDANT ANSWERS \ COUNTERCLAIM DEPOSTIONS, DOCUMENT REQUESTS, REQUESTS FOR A

  21. Slide 21: E2E Processing

    E2E PROCESSING > Utility throughout the manufacturing industry including the car industry, retail/consumer products, ‘communications equipment, electronic component OEMs, or any other industry employing @ manufacturing process. v Claims cover the use of XML in an interactive process between a user a

  22. Slide 22: E2E Processing Litigation Cycle

    E2E PROCESSING LITIGATION CYCLE 2E Processing is assessing Initial infringement complaints | ¥ ‘COMPLAINT FLED BY US. DSTRICT COURT PLAINTIFF SERVES COPY OF SUMMONS | PUANTIFF REPLIES TO RULE 26) MEETING OF COUNSEL vy i it DesENDANT ANSWERS \ COUNTERCLAIM DEPOSTIONS, DOCUMENT REQUESTS, REQUESTS FOR

  23. Slide 23: Management

    MANAGEMENT. Doug Croxall = Previously the CEO & owner of LVL Patent Group, a patent enforcement entity (CEO & Chairman = Chairman and CEO of Firepond (NASDAQ: FIRE), a configuration software company with a patent portfolio enforced by IP Nav for $93 millon in gross revenues = Previously employed by

  24. Slide 24: Board of Directors

    BOARD OF DIRECTORS Doug Croxall CEO & Chairman William Rosellini Director Craig Nard Director John Stetson (CFOS Director Stuart Sith Director 242013 See management bio Mr. Rosellin is the Executive Chairman of Rosellini Scietifie, LLC, a leading global provider of rehabilitation medical devices and

  25. Slide 25: Investor Takeaway

    INVESTOR TAKEAWAY We believe the following are the key takeaways for potential investors in Marathon: > Experienced and proven team — strategic relationship with IPNav > Future continuous supply of patent opportunities > Focused on acquisition of additional patent assets to increase diversification

  26. Slide 26: Marathon at a Glance

    MARATHON AT A GLANCE Exchange/Ticker Primary Common Shares Outstanding Fully Diluted Shares Outstanding ‘Avg. Daily Volume (3 month} Solid balance sheet (no debt} 242013 PROFERTY OF MARATHON PATENT GROUP, ING. (OTCBB: MARA =53MM =6.1MM = 32,000

  27. Slide 27: Contact Information

    CONTACT INFORMATION ‘Company Conta Doug Croxall, CEO 703.232.1701 office 703.626.4984 mobile dous@marathonpe.com Investor Contact: ‘The Del Mar Consulting Group, Inc. or Robert B. Prag, President 858-794-9500 bprag@delmarconsulting.com Alex Partners, LLC Scott Wilfong, President 425-242-0891 scott @

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