City Chic Collective Limited · ASX:CCX
City Chic Collective — H1 FY25 Earnings Presentation
25 slides from City Chic Collective's earnings presentation, Feb 27, 2025
Slide 1: Leading a World of Curves: H1 FY25 Results
For personal use only city chic collective LEADING A WORLD OF CURVES H1 FY25 RESULTS 27 February 2025
Slide 2: Key Highlights
KEY HIGHLIGHTS a Underlying EBITDA’ of $3.5m, strong turnaround of $8.7m from a loss of $5.2m in PCP Strong trading margin? improvement with GM$ up 8.5% ANZ comp store sales up 7.5% boosted by bumper holiday sales period Good momentum into 2H FY25 with trading revenue up 25% on PCP in first 8 weeks,
Slide 3: Table of Contents
TABLE OF CONTENTS 1 Business Update Strategic Update 1H FY25 Financial Summary 2H FY25 Outlook For personal use only Appendix Phil Ryan, CEO James Plummer, CFO city chic collective
Slide 4: Business Update
© a = O Lv O © — < O > = S Ajuo asn yeuosiad 404 BUSINESS UPDATE
Slide 5: 1H FY25 Results Overview
1H FY25 RESULTS OVERVIEW' Underlying EBITDA¢4 turnaround to profit GLOBAL SALES $69.5m (3.6%) vs HY24 use only COMP STORE GROWTH 7.5% ACTIVE CUSTOMERS? 466k (3.1%) vs FY24 INVENTORY $31.1m 4+1.2% vs FY24 UNDERLYING EBITDA4 +$3.5m +181% vs HY24 UNDERLYING EBIT4 ($3.8m) 718% vs HY24 STATUTORY NPAT FRO
Slide 6: Growing our high value customer and product improvements
For personal use only • GROWING OUR • HIGH VALUE CUSTOMER • AND PRODUCT IMPROVEMENTS • NEW PRODUCT • DELIVERING IMPROVED • OPERATING METRICS • • MATERIAL • PROFITABILITY • IMPROVEMENTS • • • BALANCE SHEET • STRENGTHENED • •
Slide 7: Trading for the weeks of H2 to February 2025
For personal use only TRADING FOR THE 8 WEEKS OF H2 to 23 FEBRUARY 2025 - - -
Slide 8: Strategy Update
For personal use only STRATEGY UPDATE city chic collective
Slide 9: Focused Growth Strategy
FOCUSED GROWTH STRATEGY STRATEGY IS DELIVERING WITH STRONG EBITDA TURNAROUND FROM THE ACTIONS TAKEN Amplify our focus on Her, forging genuine emotional connections Revitalise product assortments, focusing on higher value product Simplify the business and drive down costs Vv Increase ASPs, retention
Slide 10: For personal use only
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Slide 11: New Product Resonating
personal use only ~ NEW PRODUCT RESONATING New season range resonating with our target customer City Chic is refining its signature style and embracing a more fashion- forward approach. With a bold increase in our trend mix, City Chic is curating contemporary pieces inspired by global runways and st
Slide 12: Cost Reduction Initiatives
~ COST REDUCTION INITIATIVES CODB is down $7.2m (16%) in 1H FY25 vs PCP FY24 savings from cost out programs => Cc © ey25 oO (7) Additional annualised savings from FY24 programs Uu New Cost out program (qe) New fulfilment provider USA FY25 total required savings Total savings from initial initiatives
Slide 13: FY24 Financial Summary
For personal use only FY24 FINANCIAL SUMMARY city chic collective
Slide 14: For personal use only
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Slide 15: Summary Financial Position
SUMMARY FINANCIAL POSITION Improved balance sheet post capital raise and Avenue divestment A$m 29-Dec-24 30-Jun-24 SGash & cash equivalents 12.0 21.4 ——Inventories 311 30.7 PP&E/Intangibles 25.6 278 Oright of use assets 26.0 276 Other assets 18.5 208 Dycsets held for sale - 126 DNrotal Assets 1131 1
Slide 16: Outlook
city chic collective \4 O O — F- 3) O Ho) N > LL Ajuo asn yeuosiad 404
Slide 17: For personal use only
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Slide 18: Thank you for your attendance and participation
For personal use only Thank you for your attendance and participation www.citychiccollective.com.au
Slide 19: Appendix
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Slide 20: For personal use only
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Slide 21: Impact of AASB16 - Continuing Operations
IMPACT OF AASB 16 - CONTINUING OPERATIONS AASBIE6 adopted from 1 July 2019 HY25 HY24 Dennen SRE unceivng, MARIE ase UPEGWIGSHLIOY Graing USSU nase unset Cc AASBI6 adjustments’ AASBIG6 Impact AASBI6 AASBI6 adjustments, AASBI6 Impact Pre AASBI6: JSales & other revenue 69.7 69.7 69.7 725 72.5, 72.5 Pur
Slide 22: For personal use only
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Slide 23: Key Risks
KEY RISKS There are a number of factors, both specific to City Chic and of a general nature, which may affect the future operating and financial performance of City Chic, its products and the industry in which it operates.. There can be no guarantee that City Chic will achieve its stated objectives
Slide 24: Key Risks (cont.)
KEY RISKS (CONT.) Regulatory and compliance risk sovereign risk Se => Cc © Exchange rates Changes in (Cfpinterest rates 19 risk TH rorecast risk 12) ‘= Dependence on Olitigation risk LL Legislative and regulatory changes Accounting standards Speculative investment There can be no guarantee that City
Slide 25: Important Notice & Disclaimer
IMPORTANT NOTICE & DISCLAIMER The folowing diclanar applies to this Investor preartaton prepared by Cy Che Colac Lined ACN O57 S89 169 (tty Chi) ane dated 299 February 2025 Presentation) Summary information teliance should not be placed on information or opinions contained in this Presentation and,