Mony Group Plc · LSE:MONY
Mony — Moneysupermarket Group — Investor Presentation (October 2015)
25 slides from Mony's investor presentation, October 2015
Slide 1: Investor Overview 2015
Moneysupermarket L Group Moneysupermarket Group Investor Overview 2015
Slide 2: Disclaimer
Moneysupermarket Disclaimer Grup This document is for information only, does not constitute or form part of and should not be construed as, an offer, or invitation, or solicitation or an offer, to subscribe for or purchase any securities in any jurisdiction or an inducement to enter into investment
Slide 3: The UK's leading online price comparison Group
Moneysupermarket The UK's leading online price comparison Group Group helping its customers make the most of their money Group overview Vision Clear Strategy UK's largest price comparison website To help every Best Site Leading UK family of brands household make Be the easiest way for 8 y the most o
Slide 4: With a strong record of revenue and profit growth
Moneysupermarket With a strong record of revenue and profit Group growth 100 Revenue / £M 100 2010 2011 2012 2013 2014 Adjusted Operating Profit / £M 2010 2011 2012 2013 2014 Adjusted EBITDA/ £M 2010 2011 2012 2013 2014 AOP definition Operating profit adjusted for the amortisation of acquisition-rel
Slide 5: Strong track record of delivering shareholder returns
. . M ke Strong track record of delivering shareholder alee anal returns Adjusted earnings per share / p Operating cash flow / £M 2010 2011 2012 2013 2014 2010 2011 2012 2013 2014 Dividends paid / £M Special dividends / £M 2010 2011 2012 2013 2014 2010 2011 2012 2013 2014
Slide 6: How does price comparison work?
How does price comparison work : Example car insurance c. 60+ questions for car insurance Creates a very rich data asset i You're on your way to saving money! Let's get started - this won't take long, Step 1 of 2: About your car, your licence, and your policy Do you krow the registration number ofth
Slide 7: We offer customers a great way to save money and providers an effective way to build their business
Moneysupermarket We offer customers a great way to save money Group and providers an effective way to build their business Customers Providers Access to find, compare and purchase the Cost efficient acquisition best deals 720+ Providers 23M unique monthly users * : le\ the eee eo = 2 ft High Street
Slide 8: Switching saves customers money
Switching saves customers money Jan 2013 Jan 2014 Product Average MSM Average Policy Savings Moneysupermarket Jan 2015 Group Motor Insurance ‘Average Cheapest Premium £1058 . 25 Months Credit Cards (£2098 Balance “oe Transfer) Energy £1121 ‘Average Household Bill** Home Insurance ~ £178 Average Chea
Slide 9: Price comparison websites benefit the UK
Price comparison websites benefit the UK Introducing Comparison Beyond Competition Price Facilitating new Look at results on entrants customer service and other features o 9O O Lower Pricing Enhances Transparency Saving Customers Time Drives down Simplifies Allows consumers to market prices comparis
Slide 10: Family of brands, well known, well trusted and well used
Moneysupermarket Family of brands, well known, well Group trusted and well used ¥ UK's largest price comparison website ¥ 2014 FY revenue £219M ¥ 27M Users ¥ 5.3M Savers ¥ UK's biggest consumer advice website ¥ 2014 FY revenue £23M Group MoneySavingExpert.com vo 35M Us ers ¥ Subscriber database 10M
Slide 11: All Group brands are growing
. Moneysupermarket All Group brands are growing aalilact L HY Growth FY Growth Insurance 73.6 8% 138.0 8% Money 35.5 20% 58.9 13% Home Services 17.6 93% 22.4 3% MoneySuperMarket.com 126.7 19% 219.3 9% TravelSupermarket.com 13.7 10% 22.6 28% MoneySavingExpert.com 14.6 29% 22.8 17% Intra-group elimina
Slide 12: Our operating model FY 2014
Our operating model FY 2014 Moneysupermarket [i a Online marketing and partnership costs = (21%) Paid search, Retargeting, Partnerships Advertising (11%) Brand spend - TV, Radio, Creative production Other marketing/PR (3%) CBM Content Social Marketing, Organic Total Marketing Costs (35%) Staff costs
Slide 13: How we manage our business
. Moneysupermarket How we manage our business Group Best site Earn customer loyalty Preferred partner Be the easiest way for Be the destination Be the best way for customers to find brand for users and providers to acquire providers and products customers customers £16M (+£8M) 38% (+1%) 65% (+1%) In
Slide 14: Significant market headroom exists across our business
Significant market headroom exists across our business Market dynamics 2014 No of policies / products not value Moneysupermarket Group Motor, home & f Cards and Loans Travel insurance Energy CAGR Number CAGR vn FEE Number Number Total Market Online Market - new and switching Moneysupermarket Group s
Slide 15: Technology-focused investment programme centred on the customer journey and the data asset
Moneysupermarket Technology-focused investment programme Group centred on the customer journey and the data asset l™ MoneySuperMarket.com Platform and journey ™ Customer data asset @ TravelSupermarket @ Other Capital Investment Three year investment programme 15
Slide 16: Transforming the customer experience - a personalised service regardless of device
Moneysupermarket Transforming the customer experience - Group A personalised service regardless of device Customer experience Customer accounts / M im i 7 Mobile Consistent and Intuitive Native app 16 First improved journeys development a . customer is on going 15 Building a rich data journeys acros
Slide 17: Driving improvements in our marketing efficiency
ee . . . Moneysupermarket Driving improvements in our marketing Group efficiency Reducing our reliance on paid-for Delivering improved margins customer acquisition Marketing margin / (%) Revenue breakdown by source/ (%) 70% 100% 65% 90% 60% 80% 55% 70% 50% 60% 5 5! 6. 6 67% 67% 69% 75% 79% 50% 45% 4
Slide 18: Clear priorities for the use of capital
seas . Moneysupermarket Clear priorities for the use of capital eee eGo L 1 2 3 4 Organic Ordinary Acquisitions Special Growth dividend dividends Invest to capture Progressive Data or services Will distribute growth headroom. dividend. businesses that when have Hurdle rate of 18% ‘Target full year i
Slide 19: Investment summary
Moneysupermarket Investment summary Group ¥ A business model offering customers a great way to save money and providers an effective way to acquire customers. ¥Y Well established, recognised brands with a rich customer data asset. ¥ Diversified business with significant headroom in each core market.
Slide 20: Appendix
Moneysupermarket Appendix Group 20
Slide 21: How we help customers save money
Moneysupermarket How we help customers save money Group We help customers find us - vy My profile account management ¥ Email & CRM activities v TV advertising w Our content, tools and guides v Organic and paid search In a few easy steps, consumers can save money on all their household bills Money ae
Slide 22: How we help providers to find the right new customers
. . . Moneysupermarket How we help providers to find the right new Group customers Effective route to market saving on In market marketing costs Finding the right consumers product > Ee: Tsetharer Market NoneSsvingExet com Customer insight Pay success based Transact on to help us improve marketing f
Slide 23: Supported by leading edge technologies
Moneysupermarket Supported by leading edge technologies Group Collaboration Content Management Data & Insight fmingle By oe #+ableav GSAS — pea SMF Manager . api e Confluence : talend ——- ige Flowdock 0) hybris Calena VERTICA Code Repositories anus sas “amazon Marin cubicon webservices Soren WARE ar
Slide 24: H1 2015 Trading strongly & investing in technology
Moneysupermarket H1 2015 Trading strongly & investing in Group technology Revenue Adjusting Operating Profit EPS (adjusted) Capital Investment Interim Dividend Net Cash 24
Slide 25: H1 2015 Adjusted operating profit
H1 2015 Adjusted operating profit Moneysupermaric 7 P HY 201 HY 2014 Variance 9 Revenue 143.9 122.4 21.5 18% Gross Profit 1149 94.4 20.5 22% Gross Margin 80% 77% Administrative costs (57.4) (52.2) (5.2) 10% Distribution costs (19.2) (18.4) (0.8) Operating costs Amortisation of acquisition related in
Moneysupermarket Group — Investor Presentation (October 2015) on 6ix