Slide 1: 2024 Full-Year Results
06/03/2025 2024 FULL-YEAR RESULTS
Slide 2: Agenda
AGENDA 01 03 BUSINESS OUTLOOK & OVERVIEW STRATEGY 02 FINANCIAL HIGHLIGHTS // 2
Slide 3: Business Overview
BUSINESS OVERVIEW Jean-Charles Decaux Chairman of the Executive Board and Co-CEO New digital bus shelter on Madison Avenue, New-York, USA // 3
Slide 4: Full-Year 2024 Highlights
FULL-YEAR 2024 HIGHLIGHTS Strong revenue Double-digit increase growth in financial indicators +10.2% at €3,935.3m Reported revenue growth +15.3% at €764.5m +9.7% Operating margin Organic revenue growth +23.8% at €258.9m +21.7% Net Income Digital revenue growth €231.9m Digital now at 39% of total rev
Slide 5: A strong revenue growth in 2024 with a record Q4
A STRONG REVENUE GROWTH IN 2024 WITH A RECORD Q4 Strong year across all activities and geographies despite FY the lack of recovery in China +9.7% OOH and JCDecaux gaining market share in most Org. growth markets Q4 Record quarter, above guidance +3.6% Higher performance than Q3 even without major sp
Slide 6: A record Q4 2024
A RECORD Q4 2024 Q4 reported growth Q4 organic growth +4.8% +4.4% +4.6% +3.9% +4.0% +3.5% +3.6% -0.1% STREET TRANSPORT BILLBOARD GROUP STREET TRANSPORT BILLBOARD GROUP FURNITURE FURNITURE // 6
Slide 7: Strong revenue growth in 2024
STRONG REVENUE GROWTH IN 2024 FY reported growth FY organic growth +13.1% +12.8% +10.2% +9.7% +9.7% +8.7% +8.3% +6.6% STREET STREET TRANSPORT BILLBOARD GROUP TRANSPORT BILLBOARD GROUP FURNITURE FURNITURE // 7
Slide 8: Strong growth in all geographies
STRONG GROWTH IN ALL GEOGRAPHIES UNITED KINGDOM GROUP Organic growth (%) +18.4% +9.7% FRANCE NORTH +9.5% REST OF AMERICA +8.5% EUROPE ASIA PACIFIC +6.4% +9.4% REST OF THE WORLD +8.8% // 8
Slide 9: Unique global and qualitative OOH footprint
UNIQUE GLOBAL AND QUALITATIVE OOH FOOTPRINT 2024 revenue breakdown EUROPE NORTH AMERICA BILLBOARD STREET 47.0% FURNITURE 7.7% 13.9% REST OF THE WORLD REST OF EUROPE 13.2% 29.4% 50.8% 35.3% 21.1% ASIA PACIFIC 17.6% TRANSPORT incl. China 11.0% FRANCE c.10% in 2024 vs c.18% in 2019 UNITED KINGDOM // 9
Slide 10: Dynamic and highly diversified client portfolio
DYNAMIC AND HIGHLY DIVERSIFIED CLIENT PORTFOLIO THE TOP 10 CLIENTS ACCOUNT FOR LESS THAN 14% OF GROUP REVENUE FY 2024 Revenue by customer category, change vs FY 2023 +5% +11% Other Fashion / Personal Care & +0% Luxury Goods Government 12% +42% 20% Telecom, 4% Technology 5% +7% Services 5% +13% Retai
Slide 11: Strong digital revenue contribution
STRONG DIGITAL REVENUE CONTRIBUTION +21.7% organic digital revenue growth in 2024 42.9% of total revenue in Q4 2024 Breakdown of digital revenue by segment (FY 2024) Group digital revenue as a % of total Group revenue +17% CAGR BILLBOARD +31% 39.0% STREET CAGR 35.3% 12.0% FURNITURE 2016/2019 31.4% 2
Slide 12: Growing digital across all business segments
GROWING DIGITAL ACROSS ALL BUSINESS SEGMENTS Street Furniture Transport Billboard Sendai, Japan Abu Dhabi Airport, UAE London, UK 44.1% 33.8% +24.2% 36.9% +10.8% +22.2% 33.6% CAGR 33.6% CAGR 38.4% CAGR 2016 / 2016 / 2016 / 2024 2024 2024 19.7% 8.5% 7.5% 2016 2023 2024 2016 2023 2024 2016 2023 2024 D
Slide 13: Significant room for digital penetration growth
SIGNIFICANT ROOM FOR DIGITAL PENETRATION GROWTH 60% of digital revenue generated by 5 countries Digital penetration (% of country revenue) Top 5 countries for digital revenue 73% 74% 74% 73% 2023 2024 (1) 57% 57% 45% 38% 30% 21% Digital Street Furniture, 57th Street, New York, USA (1) 65% of adverti
Slide 14: Strong programmatic revenue growth
STRONG PROGRAMMATIC REVENUE GROWTH FIRST AIRPORT PROGRAMMATIC "LIVE TRIGGERING" CAMPAIGNS 145.9m€ 2024 programmatic rev. Paris Airports +45.6% vs FY 2023 Live triggering based on Flight schedules 9.5% of total digital revenue Targeting: flights to China Campaign for luxury cosmetics Enhanced capabil
Slide 15: Programmatic is expected to continue to grow strongly
PROGRAMMATIC IS EXPECTED TO CONTINUE TO GROW STRONGLY SHARE OF PROGRAMMATIC IN DIGITAL REVENUE IN FY 2024, TOP 5 COUNTRIES 32.4% 29.6% 19.4% 15.0% 10.6% 9.5% Germany Netherlands Belgium Spain New Group Zealand Group Programmatic campaign, real-time targeting and waiting times for a car in Germany //
Slide 16: Contract wins & renewals
CONTRACT WINS & RENEWALS Street Furniture Transport Europe Europe France Amiens, Antibes, Créteil, Le Mans, Sweden Stockholm Metro (top stations, start 2026) Nancy, Reims Italy Rome bus shelters Italy Rome (Metro, buses, trams), Milan (Metro, buses, trams), Venice Airport, Treviso Airport Spain Geta
Slide 17: A strong ESG performance
A STRONG ESG PERFORMANCE PERFORMANCE RECOGNISED EXTERNALLY ENVIRONMENT SOCIAL GOVERNANCE EU Green Taxonomy revenue alignment (3) -28.3% 95.5% 15% c.50% of greenhouse gas emissions of our employees have Share of ESG criteria vs 2019 permanent contracts in the variable A List (in KTeq CO2)(1) Compensa
Slide 18: Financial Highlights
FINANCIAL HIGHLIGHTS David Bourg Chief Financial, IT & Administrative Officer New Digital Eterna bus shelter, Rome, Italy // 18
Slide 19: Solid financial results
SOLID FINANCIAL RESULTS Change 2024 2023 % M€ In million Euros, except %. Revenue 3,935.3 3,570.0 +10.2% +365.3 Operating Margin 764.5 663.1 +15.3% +101.4 EBIT before impairment charge 400.3 266.2 +50.4% +134.1 Net income Group share before impairment charge, IFRS 281.5 205.7 +36.8% +75.7 Net income
Slide 20: Enhanced operating margin
ENHANCED OPERATING MARGIN In million € +15.3% +10.2% +10.0% +8.1% -153.8 365.3 -110.1 764.5 663.1 FY 2023 Revenue Rents & Fees/LPT Other operating costs (*) FY 2024 +X.X% YOY Variation In percentage (*) Incl. cost of goods sold // 20
Slide 21: Strong EBIT improvement
STRONG EBIT IMPROVEMENT Change 2024 2023 In million Euros. M€ % Operating Margin 764.5 663.1 +101.4 +15.3% Margin (% Revenue) 19.4% 18.6% +80bp Net depreciation & amortisation charges (*) (400.0) (382.2) -17.8 Maintenance spare parts (46.9) (48.1) +1.3 Recurring EBIT 317.7 232.8 +84.9 +36.5% Margin
Slide 22: Ongoing margin improvement across all segments
ONGOING MARGIN IMPROVEMENT ACROSS ALL SEGMENTS Operating margin (% of Revenue) EBIT (1) (% of Revenue) vs 2023 +10bp +70bp +470bp +80bp +10bp +220bp +590bp +150bp +270bp 25.9% 19.4% 16.6% 11.2% 12.7% 10.2% 5.9% 9.0% 3.5% STREET STREET TRANSPORT BILLBOARD GROUP GROUP TRANSPORT BILLBOARD GROUP FURNITU
Slide 23: Strong increase in net income
STRONG INCREASE IN NET INCOME Change In million Euros. 2024 2023 M€ % EBIT 408.7 282.2 +126.5 +44.8% Restatement IFRS 11, EBIT from companies under joint control (55.3) (56.6) +1.3 Restatement IFRS 16, Core business lease contracts of controlled entities 95.0 144.5 -49.5 EBIT, IFRS 448.4 370.1 +78.3
Slide 24: Solid free cash flow generation
SOLID FREE CASH FLOW GENERATION Change In million Euros 2024 2023 M€ Operating margin 764.5 663.1 +101.4 Maintenance spare parts (37.5) (41.5) +4.0 Non-core business leases, IFRS 16 (65.1) (56.7) -8.4 Income tax paid (85.2) (58.1) -27.1 Interests paid and received (36.5) (8.5) -28.0 Other items (9.7
Slide 25: Selective capex allocation
SELECTIVE CAPEX ALLOCATION 600 10-year average Capex/Revenue: 8.3% 12.0% In million € 10.6% 9.9% 500 9.6% 10.0% 8.3% 7.9% 8.0% 8.2% 400 7.2% 7.1% 375 355 8.0% 350 324 290 286 5.8% 300 6.0% 229 242 200 185 4.0% 158 100 2.0% 0 0.0% 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 Net Capex as a % of
Slide 26: Strong financial structure
STRONG FINANCIAL STRUCTURE Decrease in Net Debt Solid debt profile Strong cash generation in 2024 Debt maturity profile, in million Euros 825 -231.9 600 600 31.2 -37.7(1) 500 -11.2 Free Cash Dividends Financial Others 150 Flow Investments 1,005.9 2025 2026 2027 2028 2029 2030 756.3 2025 Bank borrowi
Slide 27: Dividend proposed to the AGM
DIVIDEND PROPOSED TO THE AGM €0.55 DIVIDEND PER SHARE to be proposed for 2024 Autre Photo Plus sympa digital si possible €118m PROPOSED DIVIDEND AMOUNT Paris NY All 46% Payout Ratio % (1) 51% % of FCF Digital bus shelter, 57th Street, New York, USA Going forward, we intend to gradually increase this
Slide 28: Outlook & Strategy
OUTLOOK & STRATEGY Jean-François Decaux Co-CEO Digital, Shenzhen Airport, China // 28
Slide 29: OOH: a growth media
OOH: A GROWTH MEDIA 2024 / 2029 ADVERTISING REVENUE CAGR FORECASTS WORLDWIDE DOOH IS THE FASTEST- GROWING MEDIA SEGMENT +8.2% +7.9% +6.1% CAGR FOR OOH OVER +7.3% THE NEXT 5 YEARS +6.1% +4.8% +2.4% -0.4% -1.7% -3.2% OOH(1) Traditional DOOH DOOH Online non- Online OOH Traditional OOH Professional Audi
Slide 30: Strong upside potential for programmatic DOOH
STRONG UPSIDE POTENTIAL FOR PROGRAMMATIC DOOH c.300bn$ JCDecaux majority shareholder Market of two leading prDOOH platforms DSP SSP 85% Demand Side Platform Supply Side Platform of online display advertising Buying platform Trading – planning – dynamic content Traded in programmatic Online Display P
Slide 31: Structural decline of traditional media formats benefits OOH
STRUCTURAL DECLINE OF TRADITIONAL MEDIA FORMATS BENEFITS OOH Germany Brazil Australia Hamburg, Germany São Paulo Metro, Brazil Melbourne, Australia 9.2% 11.6% 15.3% 5.5% 9.7% 5.6% 2014 2024 2014 2024 2014 2024 Source : Germany Magna Global, 2025 total OOH growth projections - Dec 2024; Brazil Inter-
Slide 32: Strong air travel growth
STRONG AIR TRAVEL GROWTH AIR TRAFFIC FORECAST JCDECAUX BEST POSITIONED 157 Airports in the world, 12 in top 25 +9.2% Passengers in 2024 49 Airports available in prDOOH +6.1% 2025 growth forecast 39 Countries Air traffic forecast (passengers, in billions) >+20% above 2019 rev. in US & MEA 22.3 19.5 1
Slide 33: China remains a key market for OOH
CHINA REMAINS A KEY MARKET FOR OOH 2nd world largest ad market Largest OOH market from 2025 (1) c.10% of group rev. in 2024 vs c.18% in 2019 Digital, Shanghai Metro, China Ongoing contract adjustments to reflect the lower level of activity Increasing digitisation, 30% of revenue in 2024 vs 21% in 20
Slide 34: Main tenders
MAIN TENDERS Street Furniture Transport Europe Europe - France Cergy-Pontoise, Limoges, Belgium Brussels Metro and buses, Brussels Airport Rennes, Tours Denmark Danish Rail Spain Barcelona Finland Helsinki trams & buses Portugal Almada, Viseu, Mafra Denmark Odensee Asia-Pacific Singapore Singapore L
Slide 35: Climate trajectory approved by the SBTi
CLIMATE TRAJECTORY APPROVED BY THE SBTI Approved on 24 June 2024 2024 Scope 1+2** Scope 3*** Scope 3 *** -65% --21% 21% 64 225 SCOPE 3 TARGET NEEDS A STRONG EVOLUTION OF PUBLIC PROCUREMENT // 35
Slide 36: The only global OOH media company
THE ONLY GLOBAL OOH MEDIA COMPANY 2024 revenue in Outdoor Advertising ($m) Non OOH Revenues Bauer Media acquired recently CCO Europe North, North America revenues Equity method 16.44% Equity method 33% subject to anti-trust validation 2,348 2,231 3,931 843 1,046 2,207 1,831 1,734 1,505 1,185 329 420
Slide 37: 2024 Key Takeaways
2024 KEY TAKEAWAYS | Strong revenue growth driven by digital | Programmatic gaining share in digital revenue | Enhanced profitability & cash-flow generation | Ongoing control over opex and selective capital allocation | Implementing our SBTi carbon reduction trajectory | Proposed Dividend at €0.55 p
Slide 38: Q1 2025 Guidance
Q1 2025 GUIDANCE around +5% Organic Revenue Growth // 38
Slide 39: 2026 Financial Targets
2026 FINANCIAL TARGETS >20% Operating Margin Rate >€300m Free Cash Flow // 39
Slide 40: Q&A Session
Q&A SESSION Digital Bus Shelter, London, UK // 40
Slide 41: Appendices
01 APPENDICES Street Furniture, Oslo, Norway // 41
Slide 42: Alternative Performance Measures (1/2)
ALTERNATIVE PERFORMANCE MEASURES (1/2) | The Group uses alternative performance measures (APM) which serve as key indicators of the Group’s operating and financial performance and reflect the business reality of the Group and the readability of our performance. These indicators are those used by the
Slide 43: Alternative Performance Measures (2/2)
ALTERNATIVE PERFORMANCE MEASURES (2/2) | Revenue: It includes on proportional basis the revenue of the companies under joint control. | Organic growth: The Group’s organic growth corresponds to the revenue growth excluding foreign exchange impact and perimeter effect. The reference fiscal year remai
Slide 44: Reconciliation between APM figures and IFRS figures - Income Statement
RECONCILIATION BETWEEN APM FIGURES AND IFRS FIGURES - INCOME STATEMENT 2024 2023 Impact of Impact of IFRS Impact of Impact of IFRS In million Euros APM companies 16 from IFRS APM companies 16 from IFRS figures under joint controlled figures figures under joint controlled figures control entities (1)
Slide 45: Reconciliation between APM figures and IFRS figures - Cash Flow Statement
RECONCILIATION BETWEEN APM FIGURES AND IFRS FIGURES – CASH FLOW STATEMENT 2024 2023 Impact of Impact of Impact of Impact of IFRS 16 IFRS 16 APM companies IFRS APM companies IFRS from from figures under joint figures figures under joint figures controlled controlled control control In million Euros e
Slide 46: Forward Looking Statements
FORWARD LOOKING STATEMENTS This presentation may contain some forward-looking statements. These statements are not undertakings as to the future performance of the Company. Although the Company considers that such statements are based on reasonable expectations and assumptions on the date of publica
Slide 47: JCDecaux
— JCDecaux