Eagle Eye Solutions Group PLC · LSE:EYE
Eagle Eye Solutions — Investor Presentation (2015)
15 slides from Eagle Eye Solutions's investor presentation, Apr 23, 2015
Slide 1: Eagle Eye
Eagle Eye 2015
Slide 2: Transforming how retailers and brands engage with consumers
TRANSFORMING how retailers and brands ENGAGE WITH CONSUMERS through digital messaging and promotions with a REAL-TIME, SECURE ISSUANCE AND REDEMPTION PLATFORM, that removes fraud and costs, whilst providing LIVE CUSTOMER AND CAMPAIGN INSIGHTS © Eagle Eye Solutions Ltd 2015
Slide 3: Corporate overview
Corporate overview COMPANY OVERVIEW FINANCIALS 2003 ROBUST BALANCE SHEET FOUNDED 2014 FLOATED ON AIM AND 300% £1.8m 2014 v £0.7m 160% £7.8m 2014 v £2.0m 2.3m INCREASE IN INCREASE IN 2013 CASH AND CASH 2013 ACQUIRED 2ERGO REDEMPTIONS GROUP REVENUE EQUIVALENTS 50 EMPLOYEES PATENTS 5 Non Execs Sir Terr
Slide 4: What we do
What we do 4 CORE SOLUTIONS - THROUGH OUR PLATFORM Digital Loyalty Promotions Stored Value Messaging The delivery of offers The delivery of a The delivery of a Across SMS, EMAIL, and rewards to a digital token in the digital token that can APP & Social Media unique customer ID form of an offer or be
Slide 5: How we do it
How we do it EASY INTEGRATION The Eagle Eye AIR platform integrates easily into existing Eagle Eye specialise POS systems in real-time, SIMPLE AND SECURE multichannel digital Allows brands and retailers to deliver relevant, compelling offers, offers, vouchers and vouchers and rewards to consumers in
Slide 6: The customer journey
The customer journey OFFER CREATION OFFER ISSUED OFFER AUTHENTICATED OFFER DATA Acquisition CRM Customer Customer Issuance & channels Channels Request Redeems redemption Email Customer data UNIQUE CODE UNIQUE CODE Sales Basket Location Loyalty programme Media channel Unique identifiers = remarketing
Slide 7: Why?
Why? WE HELP BRANDS AND RETAILERS TO REDUCE COSTS, IMPROVE THEIR CUSTOMER OFFER AND ACCELERATE THEIR INNOVATION. Elimination of Lower operational Customer tracking Increased: fraudulent activity costs such as and data capture return on marketing investment associated with electronic counting red
Slide 8: We work with 110+ high street brands and growing
We work with 110+ high street brands and growing © Eagle Eye Solutions Ltd 2015
Slide 9: Greggs Rewards
LOYALTY Greggs Rewards OBJECTIVES • Drive revenue • Improve efficiencies • Increase customer engagement • Reinforce brand values SOLUTION • Bespoke mobile app • Pre-paid account • Unique customer codes • First to market digital loyalty scheme in UK food to go sector RESULTS • Successful launch in Ma
Slide 10: One Stop
PROMOTIONS One Stop OBJECTIVES • Drive revenue • Localisation • Increase customer engagement SOLUTION • Developed One Stop App • Location based trials with: • Partners – Weve, Appflare • Brands – Coke, Flora RESULTS • Increased redemption by 30% • Reduced coupon redemption time • Eliminated mal-rede
Slide 11: Digital rewards exchange – Tesco Clubcard
STORED VALUE Digital rewards exchange – Tesco Clubcard OBJECTIVES • Reduce operational costs and improve management efficiencies • Offer improved customer service SOLUTION • Integrated with Tesco Clubcard site to issue digital vouchers • Customers able to exchange points for reward vouchers sent via
Slide 12: Stoptober
DIGITAL MESSAGING Stoptober OBJECTIVES • Drive signups to campaign • Increase customer engagement • Reinforce brand values • Keep people on the 28 day program SOLUTION • Advanced SMS Campaign • Multi inbound keywords • Unique customer journey for every Citizen • Unique calendar based automated journ
Slide 13: Ladbrokes
DIGITAL MESSAGING Ladbrokes OBJECTIVES • Mobilise the CRM system • Increase customer engagement • Increase betting revenues through SMS offers • Gain brand loyalty via regular mobile comms SOLUTION • Advanced Campaign Manager account • Split by internal business divisions • Unique customer messaging
Slide 14: JD Sports
DIGITAL MESSAGING JD Sports OBJECTIVES • Drive revenue • Lower the number of unfinished basket attempts • Increase customer engagement SOLUTION • Abandoned Basket Service • Web API Connection • Dynamic call to messaging platform to send a reminder message to customer with optional voucher for free d
Slide 15: Network Partners
Network Partners REDEMPTION ISSUANCE & RETAILERS BRANDS PARTNERS MEDIA PARTNERS © Eagle Eye Solutions Ltd 2015
Eagle Eye Solutions Group — Investor Presentation (2015) on 6ix