Pureprofile Ltd. · ASX:PPL

Pureprofile — H1 2018 Earnings Presentation

17 slides from Pureprofile's earnings presentation, Mar 1, 2018

  1. Slide 1: Pureprofile Investor Presentation H1 FY2018 Financial Results

    For personal use only Pureprofile (ASX:PPL) Investor Presentation H1 FY2018 Financial Results

  2. Slide 2: Disclaimer

    Disclaimer For personal use only The information contained in this Presentation or subsequently provided to the recipient whether orally or in writing by, or on behalf of Pureprofile Ltd. (Pureprofile) or any of its directors, officers, employees, agents, representatives and advisers (the Parties) is p

  3. Slide 3: Situation Analysis and Chairman's Update

    Situation Analysis and Chairman’s Update For personal use only • PPL is focused on improved communication with stakeholders, including clarity around our value proposition and key drivers of financial performance. • The Company has faced challenges as it has evolved from a single operating business

  4. Slide 4: CEO's Initial Observations and Update

    CEO’s Initial Observations and Update For personal use only • Pureprofile is a business with massive potential purpose. • As Content Creators’ and Distributors’ paths to monetisation become further challenged, as users demand real value for their data and Brands look for new ways to connect with cus

  5. Slide 5: Pureprofile Business Model

    Pureprofile Business Model For personal use only Pureprofile connects brands and content owners to consumers using data and technology, allowing consumers to monetise their profiles. 5

  6. Slide 6: Pureprofile Business Model

    Pureprofile Business Model For personal use only Brands pay to connect to consumers for insights through market research surveys. Revenue model – cost per data set and SaaS license fees & revenue share for Connect. Publishers & Advertisers pay to connect to consumers through digital advertisements.

  7. Slide 7: Technology Update

    Technology Update For personal use only • New generation technology Data and Insights platform delivered enabling business to scale, but also allowed to create and deploy white label platform instances for customers. Main example and a major success story is the News Connect platform. • The platform

  8. Slide 8: Pureprofile Winning Business

    Pureprofile Winning Business For personal use only • Integration of sales efforts across Pureprofile’s operating segments yielding results with increasing recent customer wins from cross selling strategy, including various Cohort originated customers now active customers of Pureprofile’s Media busin

  9. Slide 9: 1st Half FY18 Snapshot

    1st Half FY18 Snapshot For personal use only $28.3m $12.5m $5.0m $2.4m $5.0m Revenue Gross Profit Cash in Bank Net Cash from Targeted at 31 December 2017 (44% Margin) Operating cost savings * activities * Impact of implemented but not yet realised and additional annualised cost savings as a result o

  10. Slide 10: Consolidated Profit and Loss

    Consolidated Profit and Loss For personal use only • Data and Insights growth continued with +15% growth in Australia Pro forma* - profit and loss $A million and +100% growth in International revenues. Period Ending 31 December 1H18 1H17 1 Growth • Media revenues (-19%) were impacted by the delay in

  11. Slide 11: Reconciliation of underlying results

    Reconciliation of underlying results For personal use only Period Ending 31 December 1H18 Loss After Income Tax -8.8 add: Restructuring Costs 1.2 • Restructuring costs primarily relate to staff redundancies Share-based payments expense 0.0 • Impairment of assets relates to write-down of intangible F

  12. Slide 12: Cash Flow

    Cash Flow For personal use only $m $m As at 31 December 1H18 1H17 EBITDA 0.1 (1.4) Net working capital movement 1.5 1.1 Other (0.9) 0.4 Operating cash flows 2.4 0.1 Capital expenditure (0.2) (0.1) • Operating cash flows excludes payments for intangibles Acquisitions (3.3) (15.5) (capitalised expense

  13. Slide 13: Balance Sheet

    Balance Sheet For personal use only $m $m 1H18 FY171 Cash and cash equivalents 5.0 4.0 Trade and other receivables 6.7 12.0 Other assets 7.2 5.0 • Reduction in intangibles due to impairment ($6m) and disposal of brand ($1m), offset by additions in H1 FY18. Fixed Assets 0.5 0.4 Intangibles 32.0 39.2

  14. Slide 14: Debt Bridge

    Debt Bridge For personal use only • $10M Loan facility, expiring Nov 2019 • No earnings based covenants, and no exit fee 14

  15. Slide 15: Company Snapshot

    Company Snapshot For personal use only Shares on Issue 120M Share Price as at 27/02/2018 $0.10 Market Capitalisation as at 27/02/2018 $12M Cash at Bank (31 Dec 17) $5.0M Debt Drawn (31 Dec 17) $10.6M Net Debt (31 Dec 17) $5.6M Enterprise Value $17.6M 15

  16. Slide 16: Second Half FY Outlook and Summary

    Second Half FY 18 Outlook and Summary For personal use only • New Executive Team in place, with finance function overhaul • Revenues and margins have stabilised, with key new business wins and developing pipeline of opportunities. • Key focus of technology development will be on optimising and unify

  17. Slide 17: Thank You

    For personal use only Thank You Nic Jones Andrew Edwards CEO Executive Chairman Ph: +61 (0) 2 9333 9700 Ph: +61 (0) 2 9333 9700 Email: nic@pureprofile.com Email: aedwards@pureprofile.com 17

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