Yougov Plc · LSE:YOU

Yougov — FY2016 Earnings Presentation

25 slides from Yougov's earnings presentation, October 2016

  1. Slide 1: Preliminary Results to 31 July 2016

    Preliminary Results to 31 July 2016 Meeting client needs in a digital world

  2. Slide 2: FY16 Summary

    Full-Year Results to 31 July 2016 FY16 Summary  Strong revenue growth well ahead of the market at 16%  Adjusted operating profit up by 27%  Global Data Products and Services driving growth; now 38% of Group revenue  New YouGov Profiles product sales in line with plan; £3m in its first full sales

  3. Slide 3: Strategy paying off: Data Products & Services driving strong profit growth

    Full-Year Results to 31 July 2016 Strategy paying off: Data Products & Services driving strong profit growth £m Adjusted Operating Profit 2016 v 2015 12 £0.5m (£1.1m) 11 £0.7m 10 £2.2m 9 £10.9m 8 £8.6m 7 FY15 Data Data Custom Central FY16 Products Services Research Costs Chart shows the change in Ad

  4. Slide 4: Financial Update

    Financial Update What the world thinks

  5. Slide 5: Financial Highlights

    Full-Year Results to 31 July 2016 Financial Highlights Year to Year to 31 July 2016 31 July 2015 % Change £m £m Revenue 88.2 76.1 16% Adjusted Operating Profit* 10.9 8.6 27% Adjusted Operating Profit Margin (%) 12.4% 11.3% - Adjusted Profit before Tax 13.3 9.1 46% Adjusted Earnings per Share 8.8p 7.

  6. Slide 6: Group Income Statement

    Full-Year Results to 31 July 2016 Group Income Statement  Group revenue increased by 16% to 2016 2015 £m £m £88.2m (12% on a constant currency basis) Group Revenue 88.2 76.1  Group operating profit increased by 27% to £10.9m Cost of Sales (19.5) (17.5)  Operating Margin increased to 12.4% Gross P

  7. Slide 7: Balance Sheet

    Full-Year Results to 31 July 2016 Balance Sheet Year to Year to 31 July 2016 31 July 2015  Receivable days up to 59 days £m £m from 56 days Assets  Creditor days decreased to 28 Goodwill 42.4 35.8 days from 38 days Other intangible assets 10.7 10.4  Non-current provisions Other non-current assets

  8. Slide 8: Cash Flow

    Full-Year Results to 31 July 2016 Cash Flow Year to Year to 31 July 2016 31 July 2015  Cash flow generated from £m £m operations of £14.1m: 130% of adjusted operating profit Reported operating profit 4.3 2.9  Increase in deferred Non cash movements 7.5 6.2 subscriptions contributed Net working cap

  9. Slide 9: Segmental Analysis by Product & Service - Revenue

    Full-Year Results to 31 July 2016 Segmental Analysis by Product & Service - Revenue Year to Year to % 31 July 2016 31 July 2015 Change £m £m Data Products 16.6 11.9 40% Data Services 17.9 14.3 25% Total Data Products & Services 34.5 26.2 32% Custom Research 54.3 49.9 9% Inter-business eliminations (

  10. Slide 10: Segmental Analysis by Product & Service – Operating Profit

    Full-Year Results to 31 July 2016 Segmental Analysis by Product & Service – Operating Profit Year to Year to Operating Margin % 31 July 31 July % 2016 2015 Change 2016 2015 £m £m Data Products 4.5 2.3 99% 27% 19% Data Services 5.2 4.5 15% 29% 32% Total Data Products & Services 9.7 6.8 43% 28% 26% Cu

  11. Slide 11: Segmental Analysis by Geography - Revenue

    Full-Year Results to 31 July 2016 Segmental Analysis by Geography - Revenue Year to Year to 31 July 2016 31 July 2015 Change Revenue Revenue % £m £m UK 24.9 22.9 9% USA 31.0 25.9 20% Middle East 13.9 10.7 30% Germany 9.1 8.9 2% Nordic 7.6 7.5 1% France 1.7 1.2 46% Asia Pacific 2.8 1.4 100% Corporate

  12. Slide 12: Segmental Analysis by Geography – Operating Profit

    Full-Year Results to 31 July 2016 Segmental Analysis by Geography – Operating Profit Year to Year to Year to Year to 31 July 2016 31 July 2015 31 July 2016 31 July 2015 Operating Operating Margin Margin Profit Profit % % £m £m UK 7.2 29% 5.6 24% USA 6.0 19% 4.6 18% Middle East 2.4 17% 1.5 14% German

  13. Slide 13: Operational & Strategic Update

    Operational & Strategic Update

  14. Slide 14: Meeting client needs in a digital world

    Full-Year Results to 31 July 2016 Meeting client needs in a digital world YouGov is a global data and analytics group Our core offering of opinion data is derived from our highly participative panel of 5 million people worldwide on a variety of data collection platforms Last year, our panellists com

  15. Slide 15: Leveraging our existing data to meet client needs

    Full-Year Results to 31 July 2016 Leveraging our existing data to meet client needs We know more about your customer than you do. Because we have some 200,000 variables on every type of customer. Social. Digital. Demographic. Cultural. Behavioural. Brand. Media. Attitudes. All connected, all single-

  16. Slide 16: Fulfilling clients' changing data needs with the Cube

    Full-Year Results to 31 July 2016 Fulfilling clients' changing data needs with the Cube The YouGov Cube, our proprietary multi-dimensional database, allows us to store and analyse thousands of data points relating to our panellists including rich “respondent-level data” Hotels & Guides Issues TV Sho

  17. Slide 17: Delivering connected data through complementary data products and services

    Full-Year Results to 31 July 2016 Delivering connected data to clients through our complementary suite of data products and services Audience segmentation - Campaign planning - In-stream optimisation 17

  18. Slide 18: Meeting client needs is driving continued growth in Data Products & Services

    Full-Year Results to 31 July 2016 Meeting client needs is driving continued growth in Data Products & Services Revenue (£m) 100.0 90.0 80.0 38% Our goal 70.0 remains to bring 60.0 the proportion of revenue from 50.0 26% Data Products & 40.0 Services 30.0 closer to parity 20.0 with 10.0 Custom Resear

  19. Slide 19: Data Products & Services: BrandIndex

    Full-Year Results to 31 July 2016 Data Products & Services: ® 39%  Our flagship brand intelligence BrandIndex Revenue Growth Growth service 16 in FY16  Global expansion, product 14 enhancements and integration with Profiles driving growth 12  Growth in multi-country 10 Revenue (£m) subscriptions

  20. Slide 20: Data Products & Services: YouGov Profiles

    Full-Year Results to 31 July 2016 Data Products & Services: ®  Our groundbreaking JCDecaux and YouGov Profiles planning and Partnership segmentation tool  JCDecaux the first outdoor media  Largest real-time owner to subscribe to Profiles consumer database,  Outdoor media-specific questions updat

  21. Slide 21: Data Products & Services: Omnibus

    Full-Year Results to 31 July 2016 Data Products & Services: ® 30% Growth  Online fast-turnaround service Omnibus Revenue Growth in FY16 18  Extended range of specialised services; improved quality of 16 deliverables 14  Market leader in UK and 12 growing strongly globally – Revenue (£m) 10 availa

  22. Slide 22: Custom Research

    Full-Year Results to 31 July 2016  Quantitative and qualitative research directed by our sector specialists  The scope, scale and complexity of projects varies: • Full research programme including individual studies and omnibus services • Tracking studies for individual clients sold as single or m

  23. Slide 23: Strategic developments

    Full-Year Results to 31 July 2016 Strategic developments We are further developing key elements of the YouGov system including:  Data collection platforms - new mobile app to be launched this month  Cube - our unique connected data library  Crunch - data analytics and visualisation platform for i

  24. Slide 24: Outlook

    Outlook What the world thinks

  25. Slide 25: Group Outlook

    Full-Year Results to 31 July 2016 Group Outlook  Current trading is in line with the Board’s expectations  Continued opportunities for BrandIndex and Omnibus to maintain global growth  YouGov Profiles showing good potential among existing clients and the broader marketing community, particularly

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