FirstRand Limited · JSE:FSR
FirstRand — Investor Presentation (2004)
6 slides from FirstRand's investor presentation, 2004
Slide 1: eBucks Reward Programme
eBucks Reward Programme Lezanne Human
Slide 2: eBucks - Overview
eBucks - Overview ¾ Commenced operations 3+ years ago (Oct 2000) ¾ Dedicated rewards programme – split from Internet banking in January 2004 ¾ Customer base – 693,000 and growing ¾ Voted best Financial Services Rewards Programme in 2003
Slide 3: Growth in Member Base
Growth in Member Base eBucks Rewards Programme - registered base 800,000 692,659 700,000 600,000 511,226 500,000 400,000 293,425 300,000 200,000 100,000 0 Nov-00 Jul-01 Nov-01 Jul-02 Nov-02 Jul-03 Nov-03 May-01 May-02 May-03 Jan-01 Jan-02 Jan-03 Jan-04 Mar-01 Sep-01 Mar-02 Sep-02 Mar-03 Sep-03 Mar-0
Slide 4: eBucks Earn Partners
eBucks Earn Partners …..Watch this space for more
Slide 5: Spend Channels
Spend Channels ¾ Internet o eBucks Shop (over 1,000 products) o Innovative offers (i.e. only online LOTTO supplier) o Payment Solution (click-through to merchants such as Makro & Kalahari for even wider choice) ¾ Call centre (Agents, IVR) ¾ Dedicated eBucksTravel service centre
Slide 6: eBucks Spent (Rm) - Growth in Member Spend
eBucks Spent (Rm) Ju 0 1 2 3 4 5 6 7 l- 0 Se 1 p- 0 No 1 v- 0 Ja 1 n- M 02 ar -0 M 2 ay -0 Ju 2 l- Se 02 p- 0 No 2 v- 0 Ja 2 n- Month M 03 ar -0 M 3 ay -0 Ju 3 l- Se 03 eBucks Spent per Month by Members (Rm) p- 0 No 3 v- Ja 03 Growth in Member Spend n- M 04 ar -0 4