Mara Holdings, Inc. · NASDAQ:MARA

Mara — Marathon Patent Group — Investor Presentation (July 2014)

17 slides from Mara's investor presentation, Jul 9, 2014

  1. Slide 1: Marathon Patent Group Investor Presentation

    MARATHON PATENT GROUP Investor Presentation July 2014

  2. Slide 2: Safe Harbor

    Wy Safe Harbor his presentation and other written or oral statements made from time to time by representatives of Marathon Patent Group (MPG? or “Marathon’) contain “forward-looking statements” within the meaning of Section 27 of the Securities Act of 1933, as amended, and Section 21E of the Securit

  3. Slide 3: Marathon - Overview

    yp Marathon - Overview 7 = Patent acquisition and monet hot — 7/7/14 Snap ation company - As of 7/7/2014, Marathon subsidiaries colle Exchange/ OTCQB: own 128 patents and contract rights for 10 patents Ticker: MARA = Generate revenue and profits through diverse licensing Commas . programs across mul

  4. Slide 4: Marathon's Business Model

    Wy Marathon’s Business Model Proprietary process for valuing patent assets Highly scalable hybrid model allows for concurrent multiple revenue streams without significant increases in overhead Eleven (11) current subsidiaries with active enforcement campaigns Through June 30, 2014, seven (7) subsidi

  5. Slide 5: Patents by Geography and Technology; Revenue Diversification

    wy Patents by Geography = United States = Foreign | Portfolios by Technology Sector & Number of Patents ‘Multicasting Mosicl Tech, 1 Intel, Search Collaborative Packot Switching Systems ‘Network 2 Revenue Diversification SIM+ 2: 2013 $200K-$1M 8: 2013 <s200K QU: 2013 * Qu 204 Number of Licenses Numb

  6. Slide 6: Financial Performance: Non-GAAP

    yp Financial Performance: Non-GAAP Profitability with Strong Balance Sheet Revenues $0.7M $1.2M $3.4M $2.8M Ppa ae (0.9M GO9M GLDM G35)M (0.3M aaa G0.DM —-GO.DM_— OAM —-GOHM_—-S0.9M Non-GAAP EPS ($0.02) ($0.02) 80.07) ($0.16) $0.16 Cash Balance $6.4M $5.9M $3.6M $3.6M $5.4M Debt $0 $0 $0 $0 $0 Paten

  7. Slide 7: Financial Results Fuels Increase in Stock Price

    yp Financial Results Fuels Increase in Stock Price Year-to-date MARA has Outperformed its Peers & the Russell 2000 Small Cap Index

  8. Slide 8: Comparable Analysis

    yp Comparable Analysis (Doles in mins exer stare dt) roy ety tay Maret Pre TM _S2WeekPre Range _ Market Capalton/ Enterise Shes Cah Nae Teker_ _7/7/20\4_ pice Gange High __low Contain TM Revere __Vave _Ovstandng Eilers Marathon Patent rope. WA 1125 use 1475 oma «8S Ica enc corporation Amory 2578 ee

  9. Slide 9: Case Study — Dynamic Advances

    y Case Study — Dynamic Advances Researchers at Rensselaer Polytechnic Institute (“RPI”) in NY were granted US Patent 7.177.798 (‘798 patent) titled “Natural language interface using constrained intermediate dictionary of results” > RPI sold exclusive license to Dynamic Advances (a private LLC) > RPI

  10. Slide 10: Relationship with IPNav — A Virtuous Cycle

    yp Relationship with IPNav — A Virtuous Cycle Acquisition Patent Portfolio Pipeline Evaluation IPNav helps uncover patent IPNav's platform aids acquisition opportunities Marathon in due diligence, for Marathon from a large valuation, enforcement and diverse group of litigation and licensing sources

  11. Slide 11: Opus Analytics: New Emerging Revenue Stream

    p Opus Analytics: New Emerging Revenue Stream > Opus —IP analytics platform developed for IPNav > Target launch date Q3 2014 > 50/50 revenue split Marathon and IPNav > Target Market: finance, legal, and IP professionals » Financial professional / investor > IP and Legal professional bus

  12. Slide 12: Experienced Management Team with Track Record of Success

    Experienced Management Team with Track Record of Success Doug Croxall ~ CEO & Chairman + Previously CEO & owner of LVL Patent Group, a patent enforcement entity + Chairman & CEO of Firepond (NASDAQ: FIRE), a configuration software company with a patent portfolio enforced by IPNav for approximately $

  13. Slide 13: Popular Misconceptions about Patent Enforcement

    Our Observations* eption PAEs (“Patent Assertion Entity”) negatively impact the economy and job growth and stifle innovation. PAEs “shake-down” defendants with frivolous suits. Patents are not “real assets” and therefore are not as valuable as real property. Pending regulatory issues are a threat to

  14. Slide 14: Perceived Investment Risks and Mitigants

    yp Perceived Investment Risks and Mitigants — Our Observations* Per d R: = Litigation risk and uncertainty of revenue timing * Unfavorable regulatory environment + Lumpy/inconsistent revenue stream = Inadequate patent acquisition opportunities «= Key man risk due to few Marathon employees Less than

  15. Slide 15: Investment Highlights

    yp Investment Highlights va Diversification within the asset class: Number of patent portfolios; Across varying industries; Covering multiple technology areas; Generating different frequency and amount of revenue, and; Stage at which Marathon invests / acquires the assets Proprietary process to valu

  16. Slide 16: Appendix

    Appendix

  17. Slide 17: Non-GAAP Reconciliation

    yp Non-GAAP Reconciliation INFORMATION ABOUT NOX GAAP FINANCIAL MEASURES. lbs. "OMAP rao austing rina goeraly asp nthe Une tatoo (Oram GAAP fa ncn ad no OAAP Barlgs er Share CHP thar consrl o-OAAP fauna mete oy eae inl af el omni pt csh insta ser elude ones mets are oot tore ecloded or infeed ith at

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