Slide 1: FY2021 Financial Overview
FY2021 FINANCIAL OVERVIEW
Slide 2: Financial Highlights
PG. 2 FINANCIAL HIGHLIGHTS Note: FYE March 31 of the following year (e.g. FY2021 represents FYE March 2022). Financials have been prepared according to HKFRS since FY2015 and have transitioned to asserting dual compliance (with HKFRS and IFRS) since FY2019. 1.00 USD : 7.8325 HKD. (1) Social media fo
Slide 3: Consistent Topline and Profitability Growth
50% 61% F Y 2 0 20 F Y 2 0 21 Whole Business 18% 19% F Y 2 0 20 F Y 2 0 21 Whole Business CONSISTENT TOPLINE AND PROFITABILITY GROWTH REVENUE (US $M) GROSS MARGIN EBITDA MARGIN $12 $19 $33 $55 $60 $57 $83 $7 $9 $16 $31 $35 $29 $31 $19 $28 $49 $86 $96 $86 $114 F Y 2 0 15 F Y 2 0 16 F Y 2 0 17 Media F
Slide 4: Diversified Business Model Driving Long-Term Growth
$12 $19 $33 $55 $60 $57 $83 $7 $9 $16 $31 $35 $29 $31 $19 $28 $49 $86 $96 $86 33% $114 F Y 2 0 15 F Y 2 0 16 F Y 2 0 17 F Y 2 0 18 F Y 2 0 19 F Y 2 0 20 F Y 2 0 21 % eCommerce and Retail of Total Revenue Media eCommerce and Retail Media ط Record high number of signed contracts and total signed contr
Slide 5: U.S. Customers Accelerating and Taking Share of Revenue
31% 18% 9% 41% U.S. PRC Hong Kong Other Countries U.S. CUSTOMERS ACCELERATING AND TAKING SHARE OF REVENUE FY2020 REVENUE BY GEOGRAPHY % FY2021 REVENUE BY GEOGRAPHY % 26% 23% 10% 40% U.S. PRC Hong Kong Other Countries Note: FYE March 31 of the following year (e.g. FY2021 represents FYE March 2022). F
Slide 6: Continued Margin Expansion Across Media and eCommerce and Retail
$8 $12 $19 $29 $35 $31 $58 $3 $4 $7 $14 $13 $11 $13 $12 $16 $26 $43 $48 $43 $70 F Y 2 0 15 F Y 2 0 16 F Y 2 0 17 F Y 2 0 18 F Y 2 0 19 F Y 2 0 20 F Y 2 0 21 Media Gross Margin Media eCommerce and Retail CONTINUED MARGIN EXPANSION DRIVEN ACROSS MEDIA AND ECOMMERCE AND RETAIL SEGMENTS GROSS PROFIT AND
Slide 7: Purpose-Driven Operating Expenses
PG. 7 $11 $19 $20 $14 $20 $8 $16 $16 $1 $12 $26 $4 $19 $32 $36 $30 $50 22% 23% 21% 17% 18% 17% 14% 17% 19% 23% 1% 3% 39% 38% 38% 35% 44% PURPOSE - DRIVEN OPERATING EXPENSES OPERATING EXPENSES (US $M) OPERATING EXPENSES AS A % OF REVENUE FY2017 FY2018 (1) Selling and Marketing Expenses FY2019 FY2020
Slide 8: Long History of Profitability with Expanding EBITDA Margins
PG. 8 $7 $10 $13 $16 $22 % Margin FY2017 FY2018 FY2019 FY2020 FY2021 15% 12% 14% 18% 19% E B I TDA LONG HISTORY OF PROFITABILITY WITH EXPANDING EBITDA MARGINS EBITDA AND MARGIN (1) (US $M) Note: FYE March 31 of the following year (e.g. FY2021 represents FYE March 2022). Financials have been prepared
Slide 9: Capital Efficient and Cash Generative Model
$0.3 $1 $1 $2 $5 FY2017 CapEx % Revenue F Y 2 0 18 F Y 2 0 19 F Y 2 0 20 F Y 2 0 21 PG. 9 CAPITAL EFFICIENT AND CASH GENERATIVE MODEL CAPITAL EXPENDITURES (1) (US $M) FREE CASH FLOW (2) (US $M) 1% 1% 1% 3% 4% FY2017 FCF % EBITDA 96% 90% 93% 86% 79% $7 $9 $13 $13 $18 F Y 2 0 18 F Y 2 0 19 F Y 2 0 20
Slide 10: Strong Momentum in FY2021
STRONG MOMENTUM IN FY2021 FY2021 HIGHLIGHTS • STRONG REVENUE GROWTH DRIVEN BY – INCREASED ADVERTISING REVENUE – CREATIVE AGENCY PROJECTS • EXPANDING GROSS MARGINS AS A RESULT OF GROWTH ACROSS PROFITABLE BUSINESS OPERATIONS AS WELL AS STREAMLINED AND COST - OPTIMIZED PRODUCTION IN THE MEDIA SEGMENT •
Slide 11: EBITDA Reconciliation
EBITDA RECONCILIATION (US $M) FY2017 FY2018 FY2019 FY2020 FY2021 Revenue Media $33 $55 $60 $57 $83 eCommerce and Retail 16 31 35 29 31 Total Revenue $49 $86 $96 $86 $114 % Growth 77% 75% 12% (10 % ) 33% Cost of Sales Media ($15) ($26) ($25) ($26) ($26) eCommerce and Retail (9) (17) (22) (18) (18) To
Slide 12: Disclaimer
D IS C L AI M E R PG. 12 This presentation is provided for informational purposes only and has been prepared to assist interested parties in making their own evaluation with respect to a potential business combination (the “proposed business combination”) between Hypebeast Limited (“Hypebeast”or the
Slide 13: Disclaimer (Cont.)
DISCLAIMER (CONT.) PG. 13 Financial Information; Non - GAAP Financial Measures The financial information and data contained in this presentation is unaudited and does not conform to Regulation S - X. Accordingly, such information and data may not be included in, may be adjusted in or may be presente
Slide 14: Risks Related to Hypebeast
Risks Related to Hypebeast Hypebeast’s business depends on its ability to offer digital media content and online retail products that attract visitors and online shoppers. Hypebeast depends on the Internet traffic to its websites for the operation of its business. Hypebeast relies on its e - commerc