Slide 1: Mphasis Acquires Blink UX - a User Experience Research, Strategy, and Design firm
Mphasis Acquires Blink UX - a User Experience Research, Strategy, and Design firm Synergies in evidence-driven design with Design thinking, DesignOps, agile user research, multimodal experiences, and conversational user interfaces Nitin Rakesh Manish Dugar Karen Clark Cole Kelly Franznick Chief Exec
Slide 2: Safe Harbor
Safe Harbor Certain statements mentioned in this presentation concerning our future growth prospects are forward looking statements (the “Forward Statements”) and are based on reasonable expectations of the management, which involves a number of risks, and uncertainties that could cause actual resul
Slide 3: Blink Overview
Blink Overview Company Overview Key Statistics • Over 20 Years of existence – Strong and tenured leadership; founding members leading the company 65 ~42% 30% $33- • Geographies: Studios in Seattle (HQ), San Diego, San 35M Francisco, Austin, Boston Clients in Revenue NPS with Est revenue • Employees:
Slide 4: Strategic Rationale
Strategic Rationale Synergy potential Creating High-Demand opportunities in Mphasis’s existing client base • Much-enhanced Experience competency center with design studios • Moving upstream and leading edge within digital tech landscape • Hi-Tech and BFS key beneficiarie TAM Expansion Capability acq
Slide 5: Enhancing Shift Left - Customer Experience Design within F2B
Enhancing Shift Left - Customer Experience Design within F2BTM Blink’s evidence-driven strategy, experience, design. Mphasis Next-Gen IT Operations User Research Product and Product Design App development App maintenance Research across Services Strategy Design and user, market, prototype product De
Slide 6: Blink's design & experience capabilities important to win in multiple deal types
Blink’s design & experience capabilities important to win in multiple deal types Experience DevOps Product engineering • CX/ NPS • Developer transformation experience • Product usability transformation testing • UI/ UX design/ enhancements for • Product design web, portal & apps, blueprint content m
Slide 7: Blink reinforces our four-pillar strategy to drive sustainable, scalable growth
Blink reinforces our four-pillar strategy to drive sustainable, scalable growth Overview : Driving Theme of Our Four-Pillar Strategy for FY22 and Beyond Transaction Summary/Financials • Tribes & Squads • Transaction consideration value of up to US$ 94 million expansion Capability • Strong Strategy,
Slide 8: Mphasis Acquires Blink UX
Mphasis Acquires Blink UX September 2021
Slide 9: Blink
Blink © Mphasis 2021 Proprietary and confidential information I 9/22/2021 I 9 I