Bajaj Mobility Ag · SIX:BMAG
Bajaj Mobility — PIERER Mobility — Baader Swiss Equities Conference, Bad Ragaz 2021
28 slides from Bajaj Mobility's conference presentation, January 2021
Slide 1: PIERER Mobility AG - Company Presentation January 2021
PIERER MOBILITY AG THE LEADING EUROPEAN POWERED TWO-WHEELER COMPANY. COMPANY PRESENTATION January 2021 Baader Swiss Equities Conference, Bad Ragaz
Slide 2: The PIERER Mobility DNA
The PIERER Mobility DNA CONTINUED GROWTH ~15% sales unit CAGR since 1992 HIGH INNOVATION resulting in EUR 1,530 million revenue in 2020 RATE Research and Development expenses ~13% motorcycle market share in are around 9% of revenues Europe and ~12% in North America POWERED TWO-WHEELER PREMIUM BRANDS
Slide 3: Growth Strategy supported by mega trend towards Powered Two-Wheelers
Growth Strategy supported by world wide mega trend towards Powered Two-Wheelers Redefining Powered Two-Wheeler urban mobility through electrification ORGANIC GROWTH E-BICYCLES Organic growth in global two-wheel Incorporation of e-bicycles division and markets with new & existing two-wheel expansion
Slide 4: The Leading European Powered Two-Wheeler Group
The Leading European Powered Two-Wheeler Group The PIERER Mobility Group consists of 3 pillars of value creation 1,530 1 2 Design, concept 3 326,471 Mio revenue in 2020 Motorcycles development & E-Bikes digitalization Powered Two-Wheelers (“PTW”) For the 10th time in a row sold in 2020 PIERER Mobili
Slide 5: Our brands provide customers the power of choice
Our brands provide customers the power of choice PIERER Mobility covers the entire value chain of powered two-wheeler enthusiasts READY TO PURITY RACE PERFORMANCE COOL SIMPLE PROGRESSIVE RIDING SWEDISH ROOTS VIBRANT & INVITING SPANISH ROOTS PREMIUM IN TECHNOLOGY & COMPONENTS Source: PIERER Mobility
Slide 6: Twenty-eight years of successful track record
Twenty-eight years of successful track record Sales units Motorcycles & e-bikes ~ 400,000 Guidance Sales units CAGR incl. Bajaj 92-20: ~15.3% since 2018 400 000 Sales units CAGR incl. Bajaj 09-20: ~ 15.9% 350 000 326,471 ▪ Sales Unit CAGR of ~15.9% since 2009 300 000 280,099 ▪ 326,471 units sold res
Slide 7: Impact of COVID-19
Impact of COVID-19 Mega trend of individual mobility towards “Powered Two-Wheelers” (“PTW”) COVID is accelerating worldwide mega trend of individual mobility towards “Powered Two-Wheelers” ▪ Strong market share gains globally ▪ Boom in global two-wheeler demand due to an apparently changed mobility
Slide 8: Motorcycle Registrations – preliminary 2020
Motorcyle Registrations – preliminary 2020 Relevant Market Environment Motorcycles > 120cc Solid Market Share Growth in Key Markets: NORTH AMERICA EUROPE* 450,000 590,000 Registrations ▪ Europe: 12.8% (+5%) -1% Registrations ▪ North America: 11.9% (+22.8%) +7% 75,000 Registrations KTM & HQV 53,500 +
Slide 9: Motorcycle Wholesales – 2020
Motorcycle Wholesales – 2020 Deliveries to Motorcycle Dealer Network & General Importers Units sold 2020 75,758 Source: PIERER Mobility AG Wholesale (B2B): Sale to Dealer Network reflected in P&L 9
Slide 10: Business Growth Driver – Dealers & Showrooms
Business Growth Driver– Dealers & Showrooms Already more than 3,200 Motorcycle Dealers & more than 1,400 Bicycle Dealers ▪ Vertical and horizontal integration of motorcycle ~3,275 and bicycle dealerships Flagship Store: Wiesing / Austria 290 2,616 810 ▪ Offline experience & ~1,620 supported by onlin
Slide 11: Cooperation with BAJAJ – stronger increase than planned
Cooperation with BAJAJ – stronger increase than planned Production volume is expected to increase to over 200,000 units over the next years ▪ Production of Husqvarna model line 125cc in Unit CAGR 17-22: ~17.1% Chakan/India in 2020 ~200 ▪ Production and Launch of KTM 390 ADVENTURE in 2020 ~50 ▪ No ca
Slide 12: Joint-Venture with CFMOTO
Joint-Venture with CFMOTO High-end motorcycle market is growing 40% p.a. Joint venture with long-term Chinese partner CFMOTO ▪ CFMOTO is sole distributor for KTM in China CFMOTO-KTMR2R MOTORCYCLE FACTORY ▪ Sales BY 2020: ~ 7,300 units ▪ Twin-cylinder platform will be available for CFMOTO and KTM pro
Slide 13: Electrification of urban mobility
Electrification of urban mobility Short distance mobility share is forecasted to grow from 5-10% to 20-30% by 2030 in urban cities like Munich Distribution of passenger-kilometers traveled in Munich (% of km traveled) Example: Micromobility Impact Munich by 2030 Shared & private ~5-10 short distance
Slide 14: Electrification – Offroad & Urban E-Mobility
Electrification – Offroad & Urban E-Mobility New E-mobility strategy serves all customer groups with leading electric market share ELECTRIC MOTORBIKES ELECTRIC BICYCLES ▪ KTM is the pioneer in the industry with the only ▪ The E-bike market was valued USD successful moto cross electric based product
Slide 15: The electric PTW opportunity
The electric PTW opportunity Revenues of PIERER Mobility and market opportunity Addressable Revenues PIERER Mobility (mEUR) premium market Sales CAGR 2019–2025: ~35 % Europe EUR ~10bn 500 market size in 123.5 the electric 78 two-wheel 113 69 segment in 2025 2019 *) 2020 2025 E-Bikes E-Motorcycles So
Slide 16: Estimation E-Bike Market
Estimation E-Bike Market Development until 2025 NORTH AMERICA PIERER E-Bikes EUROPE ▪ Sales BY 2020: 56.064 E-Bikes E-Bikes 17.213 Non E-Bikes ~5,000,000 Units E-Bikes ▪ 2020: Focus DACH-region ~ 1,000,000 Units dealer acquisition ▪ 2021: Roll-out Pan-Europe Full integration of Motorcycle dealer net
Slide 17: The electric PTW opportunity
The electric PTW opportunity Become a global leader for electric powered two-wheel vehicles in the power range 3 to 10 kW (48 Volt) with strategic cooperation with Bajaj and with CFMOTO Existing European motorcycle and scooter market in the 50 – 125cc class will become 50% electric in the low voltag
Slide 18: Performance and Urban E-Mobility
Performance and Urban E-Mobility Zero emission product strategy HUSQVARNA KTM FREERIDE E KTM SPORT MINI SPORT MINI GASGAS TRIAL ▪ FREERIDE E-XC ▪ SX-E5 ▪ EE 5 ▪ TXE ▪ 16 kW ▪ 2 kW (5 kW Top Performance) ▪ 2 kW (5 kW Top ▪ 15 kW ▪ Retail price: EUR ~11,290 Performance) (incl. battery package EUR ▪ Re
Slide 19: Performance and Urban E-Mobility
Performance and Urban E-Mobility Zero emission product strategy GASGAS E-BIKES HUSQVARNA E-BIKES HUSQVARNA E-SCOOTER HUSQVARNA E-PILEN ▪ ENDURO CROSS ▪ HARD CROSS 8 ▪ E-SCOOTER ▪ Modular Battery System ▪ 250 W ▪ 250 W ▪ Platform Utilization ▪ Platform Utilization ▪ Retail price: EUR 2,000-5,500 ▪ Re
Slide 20: Sustainability along the product lifecycle
Sustainability along the product lifecycle PIERER Mobility Group strives to use natural resources responsibility in the company's respective departments PRODUCT USE & RECYCLING DEVELOPMENT & PRODUCTION ▪ Growing activities in the field of vehicles with electric ▪ 2% emissions caused by production vs
Slide 21: Focus on sustainability and future outlook
Focus on sustainability and future outlook Agenda at the core of future growth strategy driven by electrification ▪ Introduction of ISO 14001:2015 planned ▪ Expansion of quality management system to GASGAS ▪ Expansion of the site infrastructure to expand e-mobility activities ▪ Further advance R&D w
Slide 22: Strategic Initiatives 2021
Strategic Initiatives 2021 “two-wheeler will become increasingly important for private transport” ▪ E-Bike division – Expansion of sales throughout Europe, North America and Australia ▪ Strengthen Market Leadership in Europe and USA ▪ Offensive market strategy in China based on the Joint Venture wit
Slide 23: Appendix
APPENDIX
Slide 24: The Leading European Powered Two-Wheeler Group
The Leading European Powered Two-Wheeler Group Simplified Group structure as of 31/12/2020 51,7% 100% 50% AG 100% 74% 100% 100% 100% 100% 100% 100% 45% 100% Motorcycles Design, concept development E-Bikes & digitalization Source: PIERER Mobility AG Other shareholding: ACstyria Mobilitätscluster GmbH
Slide 25: Electric Powered Two-Wheelers
Electric Powered Two-Wheelers Legal Classification LOW VOLTAGE HIGH VOLTAGE (48 Volt) Category (Technical & Electric Bicycle L1e-B L3e-A1 L3e-A2, L3e-A3 Performance) Moped up to 50cc Motorcycle/Scooter Motorcycle/Scooter up to 125cc Maximum 250 W 2-4 kW 4-11 kW >10 - 35 kW Performance (rated) Maximu
Slide 26: Data sources for motorcycles market information
Appendix Data sources for motorcycles market information and intelligence Sources by market Europe Reported countries: AT, BE, CH, DE, DK, ES, FI, FR, IT, NO, SE, UK Data source: National data providers Motorcycles: >120cc & electric, no MX available North America Data source: MIC (US), MMIC (CA) Mo
Slide 27: Disclaimer
Disclaimer This document is for information purposes only and shall not be treated as giving any investment advice and/or recommendation whatsoever. This presentation and any information (written or oral) provided to you does not constitute an offer of securities, nor a solicitation for an offer of
Slide 28: Management team & contact details
Management team & contact details Contact details PIERER Mobility AG PIERER Mobility AG Stefan Pierer Edisonstrasse 1 ▪ CEO ▪ DI 4600 Wels Austria Friedrich Roithner www.pierermobility.com ▪ CFO ▪ Mag. Hubert Trunkenpolz Mag. Michaela Friepess, IR ▪ CMO E-mail: ir@pierermobility.com ▪ Mag. Ing. Phon
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