Mene, Inc. Class B · TSXV:MENE
Mene, Inc. Class B — Investor Presentation (May 2021)
31 slides from Mene, Inc. Class B's investor presentation, May 2021
Slide 1: Investor Presentation
Investor Presentation INVEST IN PURE 24K May 2021 MENE MENEF
Slide 2: Table Of Contents
Table Of Contents THE CONCEPT Introduction The Global Jewelry Economy Educating Consumers with Ancient Wisdom The Menē Experience THE BUSINESS Designs by Picasso & Moon Robust Business Model Strong Leadership Team THE COMPANY Relationship with Goldmoney Capital Structure & Share Listing Financial Pe
Slide 3: The Concept
The Concept Menē’s mission is to restore the link between jewelry and savings. Large addressable market Unique convergence of technology, business, access to capital A disruptive vision Following a golden rule of only using ultra-pure 24 karat gold and pricing it to the value of the market without a
Slide 4: Introduction
Introduction Gold jewelry accounts for around 60% of the global gold demand. Each day, nearly $1 billion worth of jewelry is purchased as a token of love or remembrance, or as a form of personal expression. Like any other industry, jewelry is increasingly being purchased online. Research firm Techna
Slide 5: The Jewelry Economy (Eastern)
The Jewelry Economy Eastern OVERVIEW In the East, it is not “jewelry” but rather precious metals which are ultimately being accumulated as long-term savings by consumers. The investment bank Goldman Sachs estimates this natural rate of accumulation at 0.5 grams of gold per capita per year. This tren
Slide 6: The Jewelry Economy (Western)
The Jewelry Economy Western OVERVIEW One hundred years ago, Tiffany & Co. sold silver jewelry by the ounce, and only 50 years ago 22-24k gold chains in the U.S. were sold by gram weight. Today, the principles guiding Western Jewelry brands are consolidation, reduction of working capital, and maximiz
Slide 7: Unique Business Model
Unique Business Model Menē is the first jewelry brand to sell only 24 karat gold and platinum jewelry. Menē is the only jewelry company in the world that prices its jewelry by gram weight, while also transparently disclosing its profit margins. Menē keeps its profit margin at roughly 30%. Menē is th
Slide 8: Customer Returns
Customer Returns As of May 31, 2021, our earliest clients have generated an average of 22.4% total return on their Investment Jewelry. 2018 2019 2020 2021 YTD
Slide 9: Menē At A Glance
Menē At A Glance 100% 40% 75% 65% Direct-to-Consumer YoY Revenue Growth Insider Sales to Returning Q1 2021 Ownership Customers
Slide 10: Loyal And Growing Customer Base
Loyal And Growing Customer Base Our customer base is highly diverse in terms of geography and demographics. In less than two years since launch, Menē has sold jewelry to customers in 50 U.S. States, 10 Canadian provinces, and more than 60 countries all without a single physical store.
Slide 11: Educating Consumers With Ancient Wisdom
Educating Consumers With Ancient Wisdom Menē is re-educating western consumers towards pricing jewelry by weight and has pioneered a new 24 karat gold and platinum investment jewelry concept and business model. Menē’s proprietary technology also displays the company’s profit margin on each item, cle
Slide 12: My Collection
My Collection This section of the dashboard is akin to an investment portfolio. Here customers can monitor the value of the jewelry they have bought, initiate a buyback (Selling the jewelry back to Menē), or initiate an exchange.
Slide 13: Pure 24 Karat Gold And Platinum Jewelry
Pure 24 Karat Gold And Platinum Jewelry The philosophy driving the Menē business model is the restoration of the historic 24 karat gold and platinum jewelry standard which traces its lineage to ancient Mesopotamia (the Code of Hammurabi where the name Menē is derived). This gold jewelry standard and
Slide 14: Authentic Brand, Designs By Picasso And Moon
Diana Widmaier-Picasso Authentic Brand, Designs By Picasso And Moon While our business model is inspired by the Eastern jewelry market, we are a western brand with modern designs that appeal to the modern consumer including across all demographic segments. Our world-class design team is based in Par
Slide 15: A Vertically Integrated Powerhouse
A Vertically Integrated Powerhouse Menē is 100% vertically integrated from technology, design, manufacturing, fulfilment centre, to marketing, direct-to-consumer sales, and customer support. This strategy not only gives us powerful economics and in-dept expertise that is difficult to replicate, but
Slide 16: Relationship With Goldmoney
Relationship With Goldmoney (TSX:XAU) $500 RING COMPARISON Goldmoney (TSX: XAU) is one of the largest custodians of precious metals in the world and looks after nearly $3 $500 RING COMPARISON Billion of physical gold, silver, platinum, and palladium. Goldmoney owns around 34.5% of Menē. This access
Slide 17: Our Future Growth
Our Future Growth Long Runway for Growth Elevate omni-channel shopping experience with highly selective retail strategy focused exclusively on only the best markets and locations. Build brand awareness and incrementally capture global market share. Drive ongoing product innovation, enhance product o
Slide 18: Strong And Highly Motivated Leadership Team
Roy Sebag CEO Roy Sebag founded Menē Inc. in 2017 and remains the central figure behind its corporate Strong And Highly direction, vision, culture and product development. Motivated Leadership Team Founder-led management with significant ownership position Diana Widmaier-Picasso Diana W. Picasso co-
Slide 19: Menē Around The World
Menē Around The World Expanding Footprint across U.S., Canada and Europe with Meaningful Global Whitespace 546.42KG Gold Weight Held 134.17KG Platinum Weight Held 680.58KG Total Weight *Map and figures as of 2021 https://mene.com/about/stats
Slide 20: The Long-Term Differentiator
The Long-Term Differentiator Unlike other jewelry brands that have to mark down old inventory or come up with new designs to stimulate sales, Menē never suffers from the risk that its inventory will lose value. In fact, its quite the opposite – Menē is always invested in 24 karat gold and platinum w
Slide 21: Why Invest
Why Invest Menē Inc. (TSXV: MENE, OTC: MENEF) is a uniquely positioned company that is disrupting the global jewelry industry. We are offering a revolutionary new way to think about jewelry, changing the current paradigm which has dominated the industry for the past half-century. With each passing d
Slide 22: Share Listing
Share Listing Menē Inc. has a dual-class voting structure with tradable Class B Shares (TSXV- MENE) owned by Goldmoney Inc., insiders and the investing public. These Class B shares carry 1 vote for each share outstanding. The Class A shares are non-tradable, carry 20 votes per each share outstanding
Slide 23: Financial Overview
Financial Overview
Slide 24: Strong, Consistent Revenue Growth
Strong, Consistent Revenue Growth NON-IFRS ADJUSTED REVENUE $8,324,174 $8,104,915 $6,140,871 $5,611,286 $5,095,968 $3,704,403 $3,678,069 $3,445,952 $2,914,297 $2,601,569 Q4 2018 Q1 2019 Q2 2019 Q3 2019 Q4 2019 Q1 2020 Q2 2020 Q3 2020 Q4 2020 Q1 2021
Slide 25: Accelerating Profitability
Accelerating Profitability IFRS Gross Profit OPEX as a Percentage of Revenue $1,691,750 $1,737,688 $1,578,417 $1,012,923 $917,721 42% 33% 25% 27% 21% 20 20 20 20 21 19 20 20 20 20 20 20 20 20 20 20 20 20 20 20 1 2 3 4 1 4 1 2 3 4 Q Q Q Q Q Q Q Q Q Q
Slide 26: Key Performance Indicators
Key Performance Indicators Average Order Value Returning Customers as a Gross Profit (%) Percentage of Sales 29% $1,757.00 $1,742.00 27% $1,559.00 24% 24% $1,453.80 70% $1,352.60 67% 68% 68% 65% 20% 20 20 20 20 21 19 20 20 20 20 19 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 1 2 3 4 1 4
Slide 27: Press & Media
Press & Media MENĒ IS THE JEWELRY COLLECTION QUITE LITERALLY WORTH ITS WEIGHT IN GOLD HOW MENĒ IS REVOLUTIONIZING THE GOLD BUSINESS JEWELRY WORTH ITS GRAMS IN GOLD PICASSO'S GOLD: THE ART OF INVESTING IN GOLD JEWELRY
Slide 28: Menē Flywheel
Menē Flywheel POSITIVE CUSTOMER EXPERIENCE By empowering customers with a unique Viral Network Effects value proposition, Menē has registered over 22,500 independent product reviews with 99% being 5 stars. CUSTOMERS BECOME GAIN MORE LOYAL BRAND AMBASSADORS CUSTOMERS Satisfied customers advocate for
Slide 29: Menē Narrow Band Number Charm
Menē Narrow Band Number Charm 7.26 Grams 2.46 Grams 89 Reviews 245 Reviews Nathan Bharani Jul 18, 2018 Verified Purchase Aug 8, 2018 Verified Purchase Fabulous Engagement Band Looks Perfect! My Fiance and I love our matching engagement bands. We love the idea that we Delivered as promised. I was afr
Slide 30: Heart Knot Ring Suits Dice Charm
Heart Knot Ring Suits Dice Charm 7.1 Grams 2.3 Grams 54 Reviews 49 Reviews Mark Tanya Aug 25, 2018 Verified Purchase Jul 3, 2018 Verified Purchase A Beautiful Ring! Unique I purchased this for my wife for our upcoming anniversary and she is in love with it! I bought this charm for my daughter and it
Slide 31: Investor Relations & Press Contacts
Investor Relations & Press Contacts Menē – Corporate Press Office 6 Place Vendôme, Paris, France – Paris 75001 press@mene.com Menē – Public Relations Contact France Daniel Alfredo, KARLO OTTO PARIS daniel.alfredo@karlaotto.com Menē – Investor Relations Renee Wei investor@mene.com