Wolford Aktiengesellschaft · VIE:WOL
Wolford Aktiengesellschaft — Institutional Investors Conference, Zürs 2019
26 slides from Wolford Aktiengesellschaft's conference presentation, Apr 1, 2019
Slide 1: Institutional Investors Conference
Institutional Investors Conference Zirs, 01.04.2019 Axel Dreher CEO Brigitte Kurz CFO April, 2019
Slide 2: Content
Content Institutional Investors Conference, Ziirs, 01.04.2019 WHO WE ARE STRATEGY & TARGETS FINANCIALS SUMMARY & OUTLOOK THE WOLFORD SHARE
Slide 3: Who We Are
WHO WE ARE wo
Slide 4: Strong brand in transition
Strong brand in transition >Leading brand in luxury legwear with established positions in exclusive lingerie and bodywear > Presence in about 60 countries >» 262 monobrand POS globally > 2 production facilities in Austria and Slovenia (only Europe!) > Prominent brand with loyal customers > Wolford r
Slide 5: Recent milestones timeline
| [Warrora]]| New visual language Forecast adjustment after New Partner in China presented at brand event in weak Christmas sales announced London } } ] Aug 18 lov18 Jan19 Feb19 New window concept Presentation of the new pilot store Continuation of introduced worldwide concept in Amsterdam restructu
Slide 6: Strategy & Targets
STRATEGY & TARGETS
Slide 7: Where to play and how to win strategy
We've built a ,,Where to play?” and ,How to wine“ strategy to restart our business and fuel growth Institutional Investors Conference, Ziirs, 01.04.2019
Slide 8: Strategy: transform to consumer- and retail-centric model
Strategy =ses TRANSFORM WOLFORD TO A CONSUMER- AND RETAIL-CENTRIC BUSINESS MODEL Pivot to become consumer- and retail-centric to meet and exceed consumers’ needs across all channels (DTC and wholesale). Operate our business differently — from the design studio to the factory floor to the point of sa
Slide 9: Design & Innovation strategy pillars
Design & Innovation inspired by creative vision, that is the talk of the (social) town. Focused global MKT stories, amplified by collabs. Budget and organizational restructuring Channel segmentation and marketing investments Revamp brand experience instore (F/P) and .com Instal GTM process powered b
Slide 10: Background of current performance
Background of current performance Major challenges Lead time / effectiveness of measures Operational issues Weak SS18 collection and AW18/19 collection * Complex sales organization and partly “oldschool” under old creative direction and branding sales approach Brand relaunch not yet visible enough f
Slide 11: Increase top line (selected measures)
Increase top line (selected measures) Collaborations Goal: Additional revenue and brand awareness with collaborations Project Priority ~Complexity progress Sales organization Goal: Reorganization of sales organization (Retail and Wholesale) Project Priority Complexity progress Goal: Tactical & strat
Slide 12: China offers huge potential for Wolford
China offers huge potential for Wolford Global luxury market by consumer nationality (€ billions) 116 167 245 100% | 80 60 40 20 0 2000 2010 2015 Note: Segments do not add up to 100% due to rounding ‘Sources: Bain Luxury Goods Worldwide Market Study, 2018; Bain analysis Institutional Investors Confe
Slide 13: Systematic market penetration planned with new partner
Systematic market penetration planned with new partner [[Wetfora]] Business level Key Services Description Overview + Fosun Fashion Brand Management (FFBM) selected as partner coc c cece ceceeceeseecnenenoeeeeesenescnesenageseesesenogacenseeceeesenoseseenesenee to support and manage the Wolford Chin
Slide 14: Planned expansion step by step
Planned expansion step by step Current Situation Planned expansion by 2024 + 6retail stores * 20 new retail locations (stores + outlets) * 26 wholesale stores* + 75 new wholesale locations (Department Stores, Medium, Premium, Flagship) (Not presented in the map, locations to be determined) *Numberac
Slide 15: Our target: Substantial relevance of the Chinese market
Our target: Substantial relevance of the Chinese market May 2018 - January 2019 Present Asia / Oceania 6% North America 20 % Rest of Europe 39 % 15 % Austria 10% France 10 % Institutional Investors Conference, Ziirs, 01.04.2019 Germany | [wotrora] | 2024 Asia / Oceania ~ 20% North America Rest of Ge
Slide 16: Financials
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Slide 17: Group earnings
Group earnings | [Warrora]]| 05/18-01/19 05/17 - 01/18 Chg. in % 2017/18 Revenues in € mill. 108,15 119,36 9 149,07 EBITDA in € mill. 3,13 4,35 39 2,47 EBIT in € mill. 2,31 -1,36 70 9,22 Earnings before tax in € mill. 3,30 -2,97 -11 -11,43 Earnings after tax in € mill. -4,22 -2,57 64 -11,54 Cash flo
Slide 18: Balance sheet — selected data
Balance sheet — selected data | [Warrora]]| 31.01.2019 31.01.2018 Chg. in % 30.04.2018 Equity in € mill. 51,38 42,90 20 33,90 Net Debt in € mill. 20,19 28,97 -30 30,09 Working Capital in € mill. 37,55 42,78 -12 34,59 Balance sheet total in € mill. 125,75 128,97 3 114,33 Equity Ratio in % Al 33 24 30
Slide 19: Cash flow — selected data
Cash flow — selected data Wolford] | 05/18-01/19 05/17-01/18 2017/18 Net Cash flow from operating activities Investments in property, plant equipment and other intangible assets Proceeds from the sale of property, plant equipment and other intangible assets Cash flow from investing activities Free C
Slide 20: Summary & Outlook
SUMMARY & OUTLOOK
Slide 21: Summary & outlook
Summary & outlook [[Wottora]] > Clear execution Roadmap > RESET & GROWTH measures already set up > RESET: Continuation of restructuring program > Cost cutting measures with more than 10 Mio. € saving potential > GROWTH: Initiatives to grow top line E.g. > New Partner in China > Step by Step expansio
Slide 22: The Wolford Share
THE WOLFORD SHARE
Slide 23: Shareholder structure
Shareholder structure [[Wottora] | Freefloat <10% Treasury Stock ~2% Fosun Industrial Holdings Limited ~58% Ralph Bartel ~30% Institutional Investors Conference, Ziirs, 01.04.2019 23
Slide 24: Share performance
Share performance May 2018— Mid of March 2019 Intraday 5D %1Mth 6Mth YTD 1Yr 3Yr SYr 10Yr Max 20.00% 0.00% -20.00% -40.00% May ‘18 jul'ls Sep '18 Nov '18 jJan'19 Mar ‘19 Performance Comparison: Wolford -19.56% and ATX -11.88% Institutional Investors Conference, Ziirs, 01.04.2019 Wi lolford
Slide 25: Financial calendar and IR information
oo, , Wolford Financial calendar and IR information [[worfora] Date Event July 19, 2019 Annual Press Conference Vienna September 20, 2019 September 25, 2019 December 13, 2019 March 20, 2020 Report on the Ist quarter 2019/20 13:00 h: Annual General Meeting in Bregenz Report on the Ist half of 2019/20
Slide 26: a. oe
a. oe [[w olfo rd] | Te Follow WolfordFashion on FivetonG company.wolford.com
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