Infotrust Ltd · ASX:ITS
Infotrust — Spirit Telecom — Investor Presentation (December 2016)
10 slides from Infotrust's investor presentation, Dec 8, 2016
Slide 1: Investor Presentation December 2016
Investor Presentation December 2016
Slide 2: Disclaimer
Disclaimer Important Information The information in this presentation is an overview and does not contain all information necessary for investment decisions. In making investment decisions in connection with any acquisition of securities, investors should rely on their own examination and consult th
Slide 3: Acquisition
Acquisition Entity: Phone Name Marketing Australia Pty Ltd (and related entities) Trading as: Phone Names o Phone Names owns and markets inbound 13/1300/1800 Smart Numbers (eg. 1300 FITNESS, 1300 PAVING) o A Phone Name is like a web domain, an important marketing commodity for any company generating
Slide 4: Acquisition Price and Funding
o Acquisition Price: $4.2m • Over 2200 Smart Numbers on the balance sheet • Circa 400 Customers • $800k EBITDA normalised o Funded by: • Proposed new debt facility to incorporate $2.1m for the acquisition and refinance existing debt • Equity Issuance $2.25m (surplus into working capital) 83,407,36
Slide 5: Phone Names Overview
Phone Names Overview Own a number of Trade Marks which consist of premium 1300 numbers, Trade Mark, website and logo. 5 CONFIDENTIAL – ALL RIGHTS RESERVED 2016 © NO CONTENT TO BE REPRODUCED WITHOUT THE CONSENT OF SPIRIT TELECOM LIMITED
Slide 6: Independent Research
Independent Research Roy Morgan Research revealed in a 2014 study that: 93% of Australians are aware of Smart Numbers, and the concept of alpha numeric dialling Smart Number usage has more than doubled since 2006 In their 2008 research paper, D&M Research found that: • Word of mouth advertising had
Slide 7: Suitability & Synergies
Suitability & Synergies o Spirit has already been selling 1300/1800 numbers for over 10 years, so it has the required knowledge and skills to run and grow this business successfully. o Cross sell opportunities: The Phone Names customer is a business base. Spirit have a number of business services, s
Slide 8: CONFIDENTIAL – ALL RIGHTS RESERVED 2016 © NO CONTENT TO BE REPRODUCED WITHOUT THE
8 CONFIDENTIAL – ALL RIGHTS RESERVED 2016 © NO CONTENT TO BE REPRODUCED WITHOUT THE CONSENT OF SPIRIT TELECOM LIMITED
Slide 9: Risks and Mitigation
Risks and Mitigation Operational o the systems and process required to run the business are easy to understand and similar to Spirit operations. Marketing o by Google ad-words and ‘word of mouth’ Management o Spirit COO has over 10 years of experience with 1300/1800/Smart Numbers space. o Spirit’s c
Slide 10: the power of more
the power of more soirit Internet’s Future
Spirit Telecom — Investor Presentation (December 2016) on 6ix