Ooh Media Ltd · ASX:OML

Ooh Media — FY2025 Earnings Presentation

33 slides from Ooh Media's earnings presentation, Feb 16, 2026

  1. Slide 1: Full Year Results Presentation

    oOh!media Limited ABN 69 602 195 380 16 February 2026 ASX Release FULL YEAR RESULTS PRESENTATION oOh!media Limited (ASX:OML) (oOh! or Company) attaches its Full Year 2025 Results presentation. This announcement has been authorised for release to the ASX by the Chief Executive Officer. *** Investor r

  2. Slide 2: oOh!media 2025 Results

    ANZ’s #1 Out of Home company oOh!media 2025 Results 16 February 2026

  3. Slide 3: Acknowledgement of country

    Acknowledgement of country We acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea and community. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander People. 2.

  4. Slide 4: Agenda

    Agenda 1. New CEO observations 2. The Power of Out of Home 3. oOh! - the Partner of Choice 4. Operational highlights 5. CY 2025 Results Summary James Taylor Chris Roberts (CEO) (CFO) 6. Financials & Commercial Contracts 7. Outlook and wrap up 8. Questions 3.

  5. Slide 5: New CEO observations

    New CEO observations Out of Home (OOH) increasingly prominent on the media plan • Fastest growing and a physical media channel • Increasingly the first media platform for marketers • Record 16.4% of agency media spend in CY 20251 OML is the #1 company in OOH • oOh! is uniquely positioned • Our scale

  6. Slide 6: Lower costs and faster deployment – supply chain and asset management

    Lower costs and faster deployment – supply chain and asset management Industrialise asset delivery Standardise builds, repeatable processes, specialist capability for complex assets. End to end visibility and accountability Improve integrated systems, data transparency, clear ownership across the as

  7. Slide 7: The Power of Out of Home

    The Power of Out of Home Structural tailwinds continue driving strong growth in Out of Home (OOH) advertising, capturing a record 16.4% share of agency media1 • Fastest growing media sector2 OOH share of Total Media (SMI) outpacing Television, Digital, and Radio 16.4% 15.3% 14.3% 14.5% %OOH of SMI 1

  8. Slide 8: Revenue from strategic clients +15% over CY 2025

    Revenue from strategic clients +15% +15% over CY 2025 188 Partner Model Lifts Effectiveness and ROI • Strategic approach to longer term, data-led planning for maximum impact and campaign effectiveness 164 • Access to oOh!’s leading transactional data sets and creative expertise to drive greater camp

  9. Slide 9: CY 2025 Results Summary

    CY 2025 Results Summary unmissable

  10. Slide 10: CY 2025 Highlights

    CY 2025 Highlights Sales execution improvements Assets roll outs & disciplined wins Operational discipline • Held market share in Australia in Q4 • Sydney Metro performing strongly • Reset New Zealand cost base following • Launched Melbourne Metro Tunnel assets Auckland Transport contract loss • Ali

  11. Slide 11: Financials

    Financials

  12. Slide 12: CY 2025 Key Financials

    CY 2025 Key Financials +9% growth in revenues and +7% growth in earnings KEY PERFORMANCE REPORTED METRICS VS PCP1 METRICS VS PCP1 Revenue Gross Profit 9% 10% $691.4M $475.6M Adjusted Gross Margin2 Underlying Opex (1.5ppts) 3% 43.2% $149.2M Adjusted Underlying EBITDA2 EBITDA 8% 14% $139.1M $328.0M Ad

  13. Slide 13: Strong Revenue growth

    Strong Revenue growth +9% statutory revenue growth versus OMA/OOHMAA +11% oOh! delivered strong revenue growth in CY 2025, with Group revenue +9% vs. CY 2024 Formats ($M) 1 CY 2025 CY 2024 % vs pcp • Billboards remained a core growth driver, +10% Billboards 237.1 216.2 10% • Street & Rail revenue wa

  14. Slide 14: Underlying earnings growth

    Underlying earnings growth +7% excluding Auckland Transport driven $30M impairment ADJUSTED P&L1 ($M) CY 2025 CY 2024 Change2 • Gross margin decreased by 1.5ppts to 43.2% driven by higher fixed rent, Revenue 691.4 635.6 55.7 agency incentives and an adverse channel mix (GM% excluding Auckland Cost o

  15. Slide 15: Cashflow

    Cashflow Operating and free cash flow improvements • Free cash flow improved by $20M Cash flows1 ($M) CY 2025 CY 2024 Change2 • Cash from operating activities was up $35M on the pcp with improved EBITDA supported by less Adjusted EBITDA 139.1 125.3 13.8 adverse working capital movements in the prior

  16. Slide 16: Commercial Contracts

    Commercial Contracts Commercial Contracts

  17. Slide 17: New contracts and organic growth driving revenues

    New contracts and organic growth driving revenues 50 691 Contract wins delivering $22M increase -8 -9 • Represents $29M in CY 2025 vs CY 2024 $7M 22 Organic growth ex retail of $50M 636 Retail market pressure • Retail declined by $8M yoy • Competitive supply dynamics impacted rates and retail revenu

  18. Slide 18: Lease Expiry Profile

    Lease Expiry Profile1 60% of revenues expiring after 2028 • oOh! maintains a diversified and well- 350 60% balanced lease expiry profile, with limited 48% concentration risk 300 • oOh! has no major contract due for renewal in 50% % of total CY 2025 adjusted revenue the medium term CY 2025 adjusted r

  19. Slide 19: Outlook

    Outlook 2 2 o 8 aS Ee = 3

  20. Slide 20: Outlook

    Outlook • Australia Q1 media revenue pacing at +7% with Group +2% impacted by NZ (-47% due to Auckland Transport) • Out of Home is expected to continue taking revenue share from other media sectors • Full year operating costs are expected to be broadly flat with CY 2025 • CY 2026 capex is expected t

  21. Slide 21: Questions & Answers

    Questions & Answers Questions and Answers 21.

  22. Slide 22: Street Furniture, Retail, Office, Rail, Airports, Billboards

    Street Furniture Study Retail Office Rail Airports Billboards 21.

  23. Slide 23: Appendix

    Appendix 2 2 o 8 aS Ee = 3

  24. Slide 24: Reported Profit & Loss

    Reported Profit & Loss Reported P&L ($M) CY 2025 CY 2024 Change Revenue 691.4 635.6 55.7 • Reported gross profit margin marginally up by 0.5 ppts to 68.8% due to a Cost of media sites and production (215.7) (201.8) (14.0) proportionate shift of variable rent expense to fixed rent expense. Gross prof

  25. Slide 25: Balance Sheet

    Balance Sheet Financial position remains strong with gearing of 0.8X Balance Sheet1 ($M) Dec-25 Dec-24 Change Cash and cash equivalents 18.3 19.8 (1.5) • Balance sheet strength with gearing at 0.8x within target range. Trade and other receivables 120.8 122.7 (1.9) • Right of use assets and liabiliti

  26. Slide 26: Adjusted cost of goods sold bridge

    Adjusted cost of goods sold bridge 400 3.7 392.6 390 15.0 380 15.8 370 360 11.6 351.3 350 346.5 -4.8 340 330 320 CY 2024 Savings CY 2024 Fixed rent Fixed rent Variable costs Other CY 2025 Rebased new contracts existing contracts Notes • New contracts include Sydney Metro, Martin Place, Woollahra Cou

  27. Slide 27: Adjusted operating expense bridge

    Adjusted operating expense bridge 170 1.4 160.9 160 3.9 0.8 155.9 2.0 2.7 4.4 150 145.7 -10.2 140 130 120 110 CY 2024 Savings CY 2024 Inflation Reo Tech investments Incentives NZ restructuring CEO transition CY 2025 Reported Rebased Wage & Other Notes • Savings represents the cost-reduction initiati

  28. Slide 28: Reported NPAT to Adjusted NPAT reconciliation

    Reported NPAT to Adjusted NPAT reconciliation Reported NPAT to Adjusted NPAT rec ($M) CY 2025 CY 2024 Change Statutory NPAT 16.9 36.6 (19.7) Less: AASB 16 income and expense items Lease modification income (0.3) (0.2) (0.1) Fixed lease obligations (188.5) (161.0) (27.5) Depreciation 144.4 129.0 15.3

  29. Slide 29: Adjusted vs reported results reconciliation

    Adjusted vs reported results reconciliation CY 2025 CY 2025 • Revenue unaffected by AASB16 Adjusted vs Reported results rec ($M) Change Adjusted Reported • COGS reduced by $177M due to fixed rents not captured in Revenue 691.4 691.4 0.0 COGS under AASB16. These are in amortisation and interest. Cost

  30. Slide 30: Financial information notice

    Financial information notice oOh!’s Financial Statements for the full year ended 31 December 2025 presented in accordance with Australian Accounting Standards. oOh!media has also chosen to include certain non-IFRS financial information. This information has been included to allow investors to relate

  31. Slide 31: Financial information notice

    Financial information notice This document is a presentation of general background information about the activities Forward looking statements are provided as a general guide only, and should not be relied on of oOh!media Limited (oOh!media or oOh!) current at the date of the presentation, 16 as an

  32. Slide 32: Advertising category performance – SMI

    Advertising category performance – SMI 1 SMI Agency Spend CY 2025 SMI category share for Out of Home CY 2025 Pacing vs CY 2024 Retail 11% Retail Automotive Brand Automotive Brand 7% Insurance Insurance Food, Produce & Dairy 42% 7% Banking Food, Produce & Dairy Travel Banking 5% Restaurants Governmen

  33. Slide 33: unmissable

    unmissable

oOh!media — FY2025 Earnings Presentation on 6ix