Novus Loyalty Ltd. · BSE:NOVUS
Novus Loyalty — Investor Presentation (May 2026)
34 slides from Novus Loyalty's investor presentation, May 26, 2026
Slide 1: Investor Presentation
NOVUS Loyalty INVESTOR PRESENTATION
Slide 2: Safe Harbour
SAFE HARBOUR This presentation and the accompanying slides (the “Presentation”), which have been prepared by the Company solely for information purposes and do not constitute any offer, recommendation or invitation to purchase or subscribe for any securities and shall not form the basis or be relied
Slide 3: Building the Future of Intelligent Loyalty & Engagement
BUILDING THE FUTURE OF INTELLIGENT LOYALTY & ENGAGEMENT Novus Loyalty is an Al-powered loyalty, rewards, and customer engagement technology company enabling enterprises to build scalable retention ecosystems through intelligent engagement infrastructure. @)e Key Platform Strengths E— Key Highlights
Slide 4: Key Highlights
Key Highlights 100+ Enterprise Presence Across 4+ Crore Consumers Customers India on Platform Trusted by leading brands and Strong operational and partner Serving a rapidly growing digital consumer institutions across industries. network with expanding international ecosystem. footprint. 77+ Employe
Slide 5: The Novus Loyalty Journey
10+ Years of Innovation, Trust & Growth THE NOVUS LOYALTY JOURNEY A DECADE OF INNOVATION, TRANSFORMATION & ENTERPRISE GROWTH Foundation & Incorporation ’ Novus Loyalty was incorporated as a private limited company, beginning its journey as a technology-driven digital solutions provider focused on en
Slide 6: Enterprise Momentum & Banking Growth
Enterprise Momentum & Banking Growth Achieved strong business momentum with the successful onboarding of leading banking clients, strengthening the company’s presence in the BFSI sector. Scaling Trusted Banking Partnerships Expanded enterprise operations by onboarding five leading banking institutio
Slide 7: Corporate Transformation & Market Recognition
Corporate Transformation & Market Recognition The company was rebranded from Clavax Technologies Private Limited to Novus Loyalty Private Limited, reflecting its evolution into a dedicated loyalty and engagement technology company. Major Milestones: ® Conversion from Private Limited to Public Limite
Slide 8: Board Members
Board Members 4 L 0 4 ¢+ Deepak Tomar Sweta Singh Vibhore Rastogi Rajesh Surekha * @ (CEO at Novus Loyalty) (Whole-Time Director) (CFO) (Independent Director) & & 4 * * & 9 e * * ¢ £ Sushma Samarth Mukesh Makkar Pooja Kansal (Indepentent director) (Company Secretary) (Indepentent director) NOVUS www
Slide 9: Our Leaders
Our Leaders e 4400 W B B RN 20 S S 0 L B g e b g » 4 R 2 &+ o P % = s 2 & * = & 9 R 2 e« B = * = *t 2B 2 A SR Satyam Kumar Ranjan Sharma Neeraj Solanki R A (Product Head) (VP Sales) (Marketing Head) LR 4 oA o NOVUS www.novus-loyalty.com Loyalty
Slide 10: End-to-End Loyalty & Engagement Ecosystem
End-to-End Loyalty & Engagement Ecosystem Novus Loyalty provides integrated loyalty technology solutions The company combines Al-driven engagement, digital rewards designed to help enterprises acquire, engage, reward, and retain infrastructure, merchant partnerships, and omnichannel deployment custo
Slide 11: Deployment Model
Deployment Model On-Premise Deployment SaaS Deployment Key Benefits ¢ Dedicated enterprise infrastructure ® Faster go-live and implementation e Quick deployment * Customized integrations and workflows e Scalable cloud-based infrastructure e APl-based integrations * Enhanced data control and security
Slide 12: Types of Products
TYPES OF PRODUCTS Comprehensive Loyalty Ecosystem * Point-Based Rewards Programs - Coalition Loyalty Programs Enable customers to earn and redeem points across Build multi-brand ecosystems with shared rewards and transactions and engagement activities. partner engagement. * Tier-Based Loyalty Progra
Slide 13: Business Verticals
Business Verticals Technology Solutions Merchant Promotions Enterprise-grade loyalty and engagement Merchant-funded campaigns and offer platform with Al-driven personalization, management solutions driving customer analytics, and omnichannel deployment acquisition and repeat transactions. capabiliti
Slide 14: Geographical Presence
GEOGRAPHICAL PRESENCE Domestic Presence Strong operational and client presence across major Indian markets, including banking, retail, hospitality, healthcare, and enterprise sectors. International Expansion Growing international footprint through partnerships and enterprise deployments across globa
Slide 15: Certifications & Compliance
CERTIFICATIONS & COMPLIANCE & AR = AT IE : P s Certification of Registration Certificate of Compliance 002z This is to certifly that the Management System of: This is to eertify that the Management System of: NOVUS LOYALTY LIMITED NOVUS LOYALTY LIMITED 727, UDYOG VIHAR PHASE 5, GURUGRAM, GURLIGRAM,
Slide 16: PCI DSS Compliance Certificate
S -TATTVA Certificate *)ownAsp Relererce no. | MISOX24.01 PCIDSS Compliance N D NOVUS LOYALTY LIMITED (Loyalty platform) 727, Udyog Vihar Phase V Gurugram- 122016, Haryana, India Has been validated for Payment Card Industry Data Security Standard (PCI D55) 4.0.1 Level 1 by Five Tattva Cyberhub Secur
Slide 17: Major Clients & Industries Served
MAJOR CLIENTS & INDUSTRIES SERVED Enterprise Clientele <> @ doger d'as Tw g Central Bank of India (1] NPy Industries Served Key Value Delivered 1210 W st g i SCENTRALTO CU SKCE H11 AILALZE 0%h Bank of Abyssinia HADOHAL Mo COMORNCOFM. * Banking & Financial Services * Customer Retention * Retail & E-c
Slide 18: Recent Updates & Marquee Wins
RECENT UPDATES & MARQUEE WINS New Strategic Wins doge e 3w B ANLNTE 0% h Central Bank of India Bank of Abyssinia 911 A dvods g "o CENTRAL"™ TO YOU SINCE 1911 Central Bank of India Bank of Abyssinia — Addis Ababa, Ethiopia Awarded an ¥88 Crore loyalty and customer Expanded international footprint thr
Slide 19: Case Studies
CASE STUDIES Explore how leading financial institutions and digital ecosystems leveraged innovative loyalty, rewards, and engagement strategies to drive customer retention, increase transaction activity, and build scalable, future-ready customer experiences. NOVUS www.novus-loyalty.com Loyalty
Slide 20: NPCI Case Study
Problem NPCI needed a system that could: As India’s digital payment ecosystem expanded rapidly, » Increase user adoption of digital payment platforms NF‘ I’ NPCI faced the challenge of managing large-scale » Encourage repeat transaction behaviour ARy st T [ customer engagement across multiple bankin
Slide 21: Central Bank of India Case Study
Problem Key challenges included: The bank wanted to modernize its customer » Low customer engagement beyond standard banking services Hog d'e e e i Contval Bank of india engagement strategy and improve loyalty among » Limited differentiation in a competitive banking market retail banking customers.
Slide 22: Sparkle Case Study
Problem The primary challenges were: Sparkle wanted to expand customer engagement » Limited awareness of gift card and loyalty ecosystems mb and bulld a broader digital rewards ecosystem In Lack of integrated merchant engagement infrastructure Nigeria’s emerging fintech and merchant landscape. The m
Slide 23: PRYPCO Case Study
Problem Key challenges included: PRYPCO, a Dubai-based prop-tech platform, wanted » Need for a structured referral and rewards ecosystem to strengthen investor engagement and accelerate » Limited investor engagement beyond transactions customer acquisition through a structured referral ecosystem. Th
Slide 24: End-to-End Loyalty Ecosystem
End-to-End Loyalty Ecosystem Strong Redemption Network Comprehensive platform covering rewards, Extensive merchant and rewards redemption, vouchers, engagement, and analytics. ecosystem. Scalable Technology Infrastructure Multi-Industry Expertise Enterprise-ready platform capable of handling large E
Slide 25: Our IPO Is More Than Just Another Fundraiser
OUR IPO IS MORE THAN JUST ANOTHER FUNDRAISER In March 2026, Novus Loyalty launched its SME IPO on the BSE SME platform with an issue size of approximately ¥60.15 Cr. The IPO was aimed at accelerating product innovation, business expansion, and strengthening the company’s leadership in loyalty and en
Slide 26: IPO Details Key Highlights
IPO DETAILS KEY HIGHLIGHTS IPO Size %60.15 Cr ISSUE PRICE 146 Per Share Price Band 3139 — 146 Per Share TOTAL ISSUE SIZE Y6015 Cr Listing Platform BSE SME POST IPO MARKET CAP X227+ Cr Listing Date 25 March 2026 OUTCOME The IPO received strong investor participation and strengthened Novus Loyalty’s m
Slide 27: Statement of Profit and Loss
NOVUS LOYALTY LIMITED | (Formerly Known As Novus Loyalty Private Limited) | CIN NO: U72900HR2011PLC127344 Statement of Profit and Loss for the Year Ended March 31, 2026 Rs. In Lakhs Particulars FY26 FY25 FY24 Revenue from operations 12,741.95 10,462.47 7,329.18 Other Operating Income Total Operating
Slide 28: Balance Sheet
NOVUS LOYALTY LIMITED | (Formerly Known As Novus Loyalty Private Limited) | CIN NO: U72900HR2011PLC127344 Balance Sheet As at March 31, 2026 Rs. In Lakhs EQUITY AND LIABILITIES ASSETS Equity Non-Current Assets (a) Equity Share 1,555.02 1.02 (a) Property, Plant & Equipment 49.94 75.84 (b) Other Equit
Slide 29: Statement of Cash Flow
NOVUS LOYALTY LIMITED | (Formerly Known As Novus Loyalty Private Limited) | CIN NO: U72900HR2011PLC127344 Statement of Cash Flow For the Year Ended March 31, 2026 Rs. In Lakhs Particulars 31/03/2026 31/03/2025 A. Net Cash from / (used in) Operating Activities 1,957.93 328.75 B. Net cash from / (used
Slide 30: Key Performance Indicators
KEY PERFORMANCE INDICATORS Rs. In Lakhs Revenue from Operations EBITDA PAT 12,741.95 10,462.47 928.46 7,32918 s 373.61 Fiscal 2024 Fiscal 2025 Fiscal 2026 Fiscal 2024 Fiscal 2025 Fiscal 2026 Fiscal 2024 Fiscal 2025 Fiscal 2026 EBITDA Margin (%) PAT Margin (%) 9.68 % 7.29% 6.87% A11% Fiscal 2024 Fisc
Slide 31: Industry Overview - Loyalty & Rewards Management Market
INDUSTRY OVERVIEW - LOYALTY & REWARDS MANAGEMENT MARKET The global loyalty management industry is witnessing strong growth driven by digital transformation, Al-led personalization, omnichannel engagement, and increasing enterprise focus on customer retention and customer lifetime value. Market Oppor
Slide 32: Sectors Commanding the Highest Growth
SECTORS COMMANDING THE HIGHEST GROWTH BFSI (Banking, Financial Services & Insurance) — 30% Retail & E-commerce — 25% Travel & Hospitality — 15% Largest contributor to the loyalty industry due to: Strong adoption driven by: Growth driven by: Credit card rewards Repeat purchase behavior Airline and ho
Slide 33: Growth Strategy
A le} D L International Expansion Focus on emerging global markets and banking opportunities. Al-Powered Loyalty Innovation GROWTH Enhancing predictive engagement and personalization capabilities. STRATEGY Enterprise Client Acquisition Expanding presence across large enterprise and banking sectors.
Slide 34: Thank you
Thank you Novus Loyalty Limited, 727, Udyog Vihar, Phase 5, Gurugram, Haryana 122016, India investor@novus-loyalty.com