Yougov Plc · LSE:YOU

Yougov — FY2012 Earnings Presentation

28 slides from Yougov's earnings presentation, Oct 15, 2012

  1. Slide 1: Preliminary Results to 31 July 2012

    Preliminary Results to 31 July 2012 Strategy underpins maiden dividend

  2. Slide 2: Performance in line with expectations

    Preliminary Results for the year ended 31 July 2012 Performance in line with expectations  YouGov continues to increase market share with strong growth in its major markets and in data products and services  Like-for-like revenue increased by 9%  Maiden dividend of 0.5p per share to be paid  US

  3. Slide 3: FY12 Financial Highlights

    Preliminary Results for the year ended 31 July 2012 FY12 Financial Highlights Year to Year to % Change 31 July 2012 31 July 2011 £m £m Revenue 58.1 56.1 4% Adjusted Operating Profit 5.6 5.3 6% Adjusted Operating Profit Margin (%) 10% 9% Adjusted Profit before Tax 6.1 5.8 5% Adjusted Earnings per Sha

  4. Slide 4: Group Income Statement

    Preliminary Results for the year ended 31 July 2012 Group Income Statement  Reported revenue 2012 2011 growth of £2m; like-for- £m £m like increase of £4.5m Group Revenue 58.1 56.1  Gross Profit margin up by 2% points to 77% - Cost of sales (13.4) (13.9) reflecting higher proportion of on-line Gro

  5. Slide 5: Balance Sheet

    Preliminary Results for the year ended 31 July 2012 Balance Sheet 31 July 2012 31 July 2011 £m £m Assets Goodwill 36.2 37.8  Debtor days up from Other intangible assets 8.5 11.4 Other non-current assets 5.1 4.7 61 to 63 days 49.8 54.0  Creditor days up to Current Assets Trade and other receivables

  6. Slide 6: Cash Flow

    Preliminary Results for the year ended 31 July 2012 Cash Flow 2012 2011  Cash flow generated from £m £m Cash flows from operating operations of £4.9m (88% profit activities conversion) Reported operating profit/(loss) 0.8 0.4 Adjustments for:  Investing Activities of £5.9m Non cash movements 5.3 5

  7. Slide 7: Maiden Dividend Payment

    Preliminary Results for the year ended 31 July 2012 Maiden Dividend Payment  Stated intention to initiate payment of a dividend at Interim stage (April 2012)  Maiden dividend of 0.5p per share confirmed – to be paid in December 2012  Cash cost of £0.5m  Progressive policy to be followed in futur

  8. Slide 8: Changes in Revenue

    Preliminary Results for the year ended 31 July 2012 Changes in Revenue Data Products & Services up 27% Custom Research up 6% 8

  9. Slide 9: Delivering the strategy

    Preliminary Results for the year ended 31 July 2012 Delivering the strategy Expanding our France, Brazil, China geographic footprint Innovating with Enhancing Connecting different pioneering our user Opigram, kinds of data digital products experience & YouGov-Cambridge and services public profile In

  10. Slide 10: Delivering the strategy: BrandIndex

    Preliminary Results for the year ended 31 July 2012 Delivering the strategy BrandIndex  Global growth rate 39%  Nearly 150 clients worldwide  Currently covers USA, UK, Germany, France, Netherlands, Denmark, Finland, Norway, Sweden, UAE, Saudi Arabia, Mexico  Most recent roll-out was in France 

  11. Slide 11: Delivering the strategy: Omnibus

    Preliminary Results for the year ended 31 July 2012 Delivering the strategy Omnibus  Global growth rate 22%  Pioneering online daily survey service delivering fast (24 hour) results  Over 600 clients worldwide  Celebrating its 10th birthday in 2012 , Omnibus is the UK market leader  Standardise

  12. Slide 12: Delivering the strategy: Next generation products

    Preliminary Results for the year ended 31 July 2012 Delivering the strategy Next generation products SoMA Social media analysis – a new tool that uniquely measures Twitter & Facebook: robust audience measurement BrandIndex MarketView Adds customer funnel from awareness to consideration to buying Bra

  13. Slide 13: Honomichl

    Preliminary Results for the year ended 31 July 2012 Honomichl  YouGov named one of the world's top 25 research companies by the respected Honomichl Top 25 Global Firms, in August 2012  The report ranks the world’s top research companies based on revenue  YouGov ranked no. 22 this year, up from no

  14. Slide 14: Segmental Analysis by Geography - Revenue

    Preliminary Results for the year ended 31 July 2012 Segmental Analysis by Geography - Revenue 2012 2011 Organic Change Revenue Revenue Change % £m £m % UK 15.7 13.7 15% USA 19.2 15.9 21% 8% Middle East 6.0 7.5 (20)% 19% Germany 9.4 11.3 (17)% 1% Nordic 8.8 8.3 6% France 0.2 - - Corporate & Consol. A

  15. Slide 15: Segmental Analysis by Geography - Operating Profit

    Preliminary Results for the year ended 31 July 2012 Segmental Analysis by Geography - Operating Profit 2012 2011 2012 2011 Operating Operating Margin Margin Profit Profit % % £m £m UK 3.7 24% 3.5 24% USA 2.7 14% 1.9 12% Middle East 1.3 22% 1.9 25% Germany 0.6 7% 0.3 2% Nordic 0.8 9% 0.6 7% France (0

  16. Slide 16: Operational Review – UK

    Preliminary Results for the year ended 31 July 2012 Operational Review – UK  Strong performance with revenue Year to Year to Change 15% up – well ahead of market 31 July 31 July 2012 2011  Maintained operating margin at 24% £m £m %  44% of revenue now from products & services Revenue 15.7 13.7 15

  17. Slide 17: Operational Review – USA

    Preliminary Results for the year ended 31 July 2012 Operational Review – USA Year to Year to Change  Revenue increase of 21% (8% 31 July 31 July organic) 2012 2011  Products revenue up 78% - largely £m £m % BrandIndex this year; investment sector coming on stream in FY13 Revenue 19.2 15.9 21%  Ac

  18. Slide 18: Operational Review – Middle East

    Preliminary Results for the year ended 31 July 2012 Operational Review – Middle East  Locally generated revenue up 19% Year to Year to Change 31 July 31 July and profits doubled - in line with 2012 2011 planned transition £m £m %  Online data services grew by 38% (20)%  Historic Iraq contract fin

  19. Slide 19: Operational Review – Germany

    Preliminary Results for the year ended 31 July 2012 Operational Review – Germany Year to Year to  Turnaround progressing well 31 July 31 July under new CEO 2012 2011 Change £m £m  Profit doubled reflecting cost % savings and focus on higher margin business Organic 1% Revenue 9.4 11.3 Headline (17%

  20. Slide 20: Operational Review – Nordic

    Preliminary Results for the year ended 31 July 2012 Operational Review – Nordic  Solid performance with revenue Year to Year to Change 31 July 31 July growth of 6% 2012 2011  Profits up 23% with gross £m £m % margins improved due to higher proportion of work within region Revenue 8.8 8.3 6% on own

  21. Slide 21: New Operations – France

    Preliminary Results for the year ended 31 July 2012 New Operations – France  Paris office opened in October 2011 – currently 4 staff  Objective is to bring core YouGov products and services to French market with focus on BrandIndex and Omnibus  Panel grown well – reached 75,000 as at 31 July  Br

  22. Slide 22: Group Outlook

    Preliminary Results for the year ended 31 July 2012 Group Outlook  Continuing to grow data products and services revenue towards parity with custom research in medium-term  Continuing to invest in pursuit of our strategy  New launches in FY13 will bring more products to market  Confidence in You

  23. Slide 23: Appendix

    Appendix

  24. Slide 24: Our Management Team

    Preliminary Results for the year ended 31 July 2012 Our Management Team CEO Stephan Shakespeare CEO COO CFO CIO America EMEA Alan Newman Doug Harrison Tim Britton Doug Rivers Stephan Shakespeare Alan Newman Doug Harrison Tim Britton Doug Rivers CEO CFO CEO, America COO, EMEA CIO 24

  25. Slide 25: SoMA social media analysis

    Preliminary Results for the year ended 31 July 2012 • Recently soft-launched in the UK • Our revolutionary new social media analysis product which allows us to measure what a target audience is hearing • SoMA foundations lie in the representative samples of YouGov panellists who have given us permis

  26. Slide 26: SixthSense reports

    Preliminary Results for the year ended 31 July 2012  Over 200 new UK clients in the past 12 months, posting year-on-year revenue growth of 65%  Over 70% of contract subscribers renewed year-on-year  More than 200 reports in the portfolio covering 1,000+ topic areas, and growing  Recently launche

  27. Slide 27: Executive Dashboard

    Preliminary Results for the year ended 31 July 2012 Executive Dashboard • Recently soft-launched in the UK • Customisable dashboard • Provides business leaders with a continuous feed of real-time data about consumer sentiment regarding their brand, the political and economic climate 27

  28. Slide 28: Opigram

    Preliminary Results for the year ended 31 July 2012 Opigram • Implemented in the UK, currently being implemented in the US • Opigram is central to the YouGov Labs initiative aimed at making the experience of taking our surveys more fun, and also to unlock the "wisdom of crowds" for and from our pane

YouGov — FY2012 Earnings Presentation on 6ix