Sportshero Limited · ASX:SHO
Sportshero — Investor Presentation (September 2018)
28 slides from Sportshero's investor presentation, Sep 11, 2018
Slide 1: SportsHero Presentation September 2018
For personal use only SportsHero Presentation September 2018
Slide 2: Disclaimer
Disclaimer For personal use only This presentation and any ancillary material provided with it (together, ‘Presentation’) has been prepared by or on behalf of SportsHero Limited (“SHO”), and is general information about SHO’s activities current as at the date of this Presentation. “Presentation” inc
Slide 3: SportsHero is a sports gamification platform
For personal use only SportsHero is a sports gamification platform, which currently boasts a robust prediction programme across football with cycling launching in FY 2019 © SportsHero 2018
Slide 4: Partners: LaLiga
Ow, . Gor Sportstiero | &> LaLiga
Slide 5: Rated by WIRED Magazine UK as one of the best apps of 2017
For personal use only SportsHero rated by WIRED Magazine UK as one of the best apps of 2017.
Slide 6: #passion
For personal use only #passion “Passion is an intense emotion, a compelling enthusiasm or desire for something. Everything from building our platform, growing our audience and engaging with our fans is all built around passion.” Tom Lapping CEO, SportsHero
Slide 7: SportsHeroes Creating Stars
SportsHeroes For personal use only Creating Stars All of our competition winners are expert predictors that possess high skill sets. We plan to promote these people and develop their personal brand to turn them into “Stars”. We will act as their agent and promote them as talent - which could lead to
Slide 8: Competitive Landscape
Competitive Landscape For personal use only Betting Fantasy Prediction
Slide 9: The App.
For personal use only The App. © SportsHero 2018
Slide 10: The App
The App Select Sport @® Footbal Buy Tickets My Account Settings FAQ Video Tutorial Send Feedback Terms & Conditions Sign Out 3 Competitions @ taliga sd Santander LaLiga Champion 18/19 Football Matches a Which team will win? Real Madrid
Slide 11: User Journey
User Journey For personal use only 16 Competitions Virtual Wallet eStore Become a Hero Monthly and year-long Predict the right Redeem your SportsHero Surge up the competitions ensure there outcomes and win coins in our eStore for leaderboard to gain is always something big SportsHero coins to load s
Slide 12: Our Offering: Virtual Wallet
Virtual Virtual Wallet Wallet Become a Hero Our Offering For personal use only Fill your wallet with Engaging competitions with SportsHero coins and fantastic prizes from our redeem in our eStore for partners & sponsors awesome prizes Competitions eStore Predict the right outcomes Surge up the leade
Slide 13: Prizes
Prizes For personal use only Targeting 3.19 million LaLiga Facebook Fans in Indonesia
Slide 14: Multi-Lingual
Multi-Lingual For personal use only English Bahasa
Slide 15: FootballHero Facebook Top Countries
FootballHero Facebook TOP 5 Countries our fans come from: For personal use only 211,565 LIKES 1 Indonesia 4 Myanmar Posts Total Total 2 India 5 Vietnam Engagement Video Views Reach 3 Thailand 445,842 650,261 6,375,578 Top 3 Footballers our community loves : Gender TOP 3 Languages #1 #2 #3 our fans s
Slide 16: Monetising communities through sports gamification
For personal use only SportsHero is monetising Communities through sports gamification to generate non traditional revenue. © SportsHero 2018
Slide 17: Meet Our Experts
Meet Our Experts For personal use only Tri Putra Permadi Ian Chappell Chris Robb Mr Putra is SportsHero’s Official Ian Michael Chappell is a former cricketer Chris is a 30-year veteran of the mass Indonesian Football Partner and is who played for South Australia and Australia. participation sports e
Slide 18: Indonesia.
For personal use only Indonesia. © SportsHero 2018
Slide 19: Strategy: Indonesia
“It doesn’t matter if we are Top 20 Countries interested Strategy: Indonesia absent from international in Football For personal use only competitions for a while as long as we can win big in the future,” Nigeria 83% said President Joko Widodo Indonesia 77% Indonesia Thailand 75% 204m Football Fans S
Slide 20: Digital in Indonesia
INDONESIA For personal use only Digital in Indonesia TOTAL INTERNET ACTIVE SOCIAL UNIQUE ACTIVE MOBILE POPULATION USERS MEDIA USERS MOBILE USERS SOCIAL USERS 265.4 132.7 130.0 177.9 120.0 Million Million Million Million Million Urbanisation: Penetration: Penetration: Penetration: Penetration: 56% 50
Slide 21: Social Media Use
INDONESIA For personal use only Social Media Use TOTAL NUMBER OF ACTIVE SOCIAL USERS TOTAL NUMBER OF ACTIVE MOBILE SOCIAL ACTIVE SOCIAL AS A PERCENTAGE OF SOCIAL USERS USERS AS A PERCENTAGE MEDIA USERS THE TOTAL POPULATION ACCESSING VIA MOBILE OF THE TOTAL POPULATION 130.0 49% 120.0 45% Million Mill
Slide 22: Most Active Social Media Platforms
INDONESIA For personal use only Most Active Social Media Platforms YOUTUBE 43% FACEBOOK 41% WHATSAPP 40% INSTAGRAM 38% LINE 33% BBM 28% TWITTER 27% GOOGLE+ 25% FB MESSENGER 24% SOCIAL NETWORK LINKEDIN 16% MESSENGER / CHAT APP / VOIP SKYPE 15% WECHAT 14% Sources: Digital In 2018 In Southern Asia by H
Slide 23: For personal use only
For personal use only © SportsHero 2018
Slide 24: The App: Cycling
The App SportsHero < Cycling Hero of the Month WIN GIRO EMPIRE ‘CYCLING SHOES Predict roces, surge the leaderboard and win fontorte poses Leaderboard igible Logue Cope foto) Cycling Races eo “Paris Roubaix Ls} Your Top 5 Placings Peter Sagon Greg Van Averrnact Niki Terpstra Philippe Gilbert Matthew
Slide 25: Partner Competitions
Partner Competitions For personal use only Enter Competitions to win awesome prizes Roubaix Challenge WIN A PREMIUM KIT Users battle out each month to win amazing cycling related prizes from partnership deals.
Slide 26: Tech Roadmap
Tech Roadmap For personal use only Personalised Star Power White Label Exchange Ability for users to create Ability to support high Ability to create a white Innovative new personalised prediction profile influencers to label of the app for blue prediction exchange. competitions. create star power c
Slide 27: PR & Press
PR & Press The Australian WIRED Magazine UK For personal use only Newspaper Accolade Sky News Business Switzer CNBC Squawk box 21st Nov 2017 26th Nov 2017 Dec 2017
Slide 28: Join the movement. Let's make history.
For personal use only Join the movement. Let’s make history. For Further details, please contact Tom Lapping CEO SportsHero tom@sportshero.live