Smcp Sa · EURONEXT:SMCP
Smcp Sa — Q1 2025 Earnings Presentation
26 slides from Smcp Sa's earnings presentation, Apr 29, 2025
Slide 1: 2025 Q1 Sales
2025 Q1 Sales April 29th, 2025 Isabelle Guichot, CEO Patricia Huyghues Despointes, CFO
Slide 2: Disclaimer
Disclaimer Certain information contained in this presentation includes projections and forecasts. These projections and forecasts are based on SMCP management's current views and assumptions. Such forward-looking statements are not guarantees of future performance of the Group. Actual results or per
Slide 3: Isabelle Guichot, CEO
Isabelle Guichot, CEO 3
Slide 4: Continued growth in Q1 despite pressure on consumer confidence
Continued growth in Q1 despite pressure on consumer confidence Q1 Sales Network Discount rate €297m 1,640 POS -3 pp vs Q1-24 +2.6% organic - 22 POS in all regions +1.8% LFL in Q1 and channels Q1 sales supported by growth in all regions except Asia, with a particularly good performance in EMEA Co
Slide 5: Q1 2025 sales bridge: like-for-like and partners more than offset 2024 store closures
Q1 2025 sales bridge: like-for-like and partners more than offset the effect of 2024 store closures in €m LFL +1.8% +2 +8 +4 +2 -6 294 297 287 Constant FX +2.6% Q1-24 Comparable Network Other network Wholesale Q1-25 excl FX FX Q1-25 optimization evolution impact plan Contribution +1.3% -2.2% +0.8% +
Slide 6: Solid performance mainly driven by mid-to-high single digit growth in France and EMEA
Solid performance mainly driven by a mid-to-high single digit growth in France and EMEA 2025 Q1 sales organic growth by region FRANCE EMEA AMERICA APAC +4% +9% +2% -10% Sales breakdown by region by brand by channel APAC Other France Wholesale 18% brands 34% Sandro 11% 13% 50% America 15% Retail Maje
Slide 7: Strong progress on ESG roadmap in 2024
Strong progress on ESG roadmap in 2024 SMCProduct SMCPlanet SMCPeople Traceability Continuation of efforts to reduce our CO2e emissions 65% of FW24 collection beyond regulatory requirements c. -20% in two years +15 pp vs 23 in line with SBTI trajectory Enhanced internal mobility 69% of store manager
Slide 8: Brand desirability – Ramadan Capsule
Brand desirability – Ramadan Capsule 8
Slide 9: Brand desirability – Chinese New Year Capsule
Brand desirability – Chinese New Year Capsule 9
Slide 10: Brand desirability – Sandro FW25 collection presentation
Brand desirability – Sandro FW25 collection presentation Bourdelle Museum, Paris 10
Slide 11: Brand desirability – Maje FW25 collection presentation
Brand desirability – Maje FW25 collection presentation 11
Slide 12: Brand desirability – Claudie Pierlot FW25 collection presentation
Brand desirability – Claudie Pierlot FW25 collection presentation 12
Slide 13: Brand desirability – Fursac FW25 collection presentation
Brand desirability – Fursac FW 25 collection presentation 13
Slide 14: Q1 key partner openings: India
Q1 key partner openings: India B&M:Jio World Drive, Mumbai Digital: AJIO LUXE 14
Slide 15: Q1 key partners: other openings
Q1 key partners: other openings Solitaire Mall, Riyadh, Saudi Arabia Ciputra World, Surabaya, Jawa Timur, Indonesia 15
Slide 16: Patricia Huyghues Despointes, CFO
Patricia Huyghues Despointes, CFO 16
Slide 17: Sound performance in Europe, with positive like-for-like in France and EMEA
Sound performance in Europe, with positive like-for-like in France and in EMEA • Q1 2025 sales increase by +4% vs last year Q1 sales • Positive like-for-like performance driven in particular by Sandro Organic -7% +4% • Sandro and Maje continue to gain market shares FRANCE • Full-price strategy accel
Slide 18: Resilient performance in America on a high basis; China action plan begins to bear fruit
Resilient performance in America on a high basis of comparison; China action plan begins to bear fruit Q1 sales • Resilient performance of +2% vs last year in a challenging environment and on a high basis of comparison Organic +9% +2% • Positive sales evolution in the US driven by recent openings •
Slide 19: Conclusion
Conclusion Continued gains of market shares in Europe o Sandro and Maje are steadily gaining market shares and reinforcing their leadership in France and Europe China strategic plan starts to show results o Action plan delivers first tangible results with like-for-like sales stabilization in bri
Slide 20: Q&A session
Q&A session 2025 Q1 Sales April 29th, 2025 Isabelle Guichot, CEO Patricia Huyghues Despointes, CFO
Slide 21: Financial Agenda
Financial Agenda 21
Slide 22: Next financial publications
Next financial publications June 12th, 2025 Annual Shareholders meeting July 29th, 2025 After market closes 2025 HY Results October 23rd, 2025 2025 Q3 Sales 22 2222
Slide 23: Appendix
Appendix
Slide 24: Quarterly net sales by region and by brand
Quarterly net sales by region and by brand In €m Q1-24 Q1-25 Reported % Organic % France 98,2 102,1 +4,0% +4,0% EMEA 89,4 98,0 +9,6% +9,2% America 42,0 43,9 +4,4% +2,0% APAC 57,3 52,7 -8,0% -9,5% Total 286,8 296,6 +3,4% +2,6% Sandro 140,4 147,5 +5,1% +4,2% Maje 108,9 110,7 +1,6% +0,8% Other brands 3
Slide 25: Breakdown of POS
Breakdown of POS Var Q1 25 Var Q1 25 Directly operated stores Number of DOS 2023 Q1-24 H1-24 Q3-24 2024 Q1-25 vs FY 24 vs Q1 24 By region France 470 473 475 468 473 464 -9 -9 EMEA 411 410 406 395 395 387 -8 -23 America 176 177 180 173 178 162 -16 -15 APAC 316 304 280 270 247 245 -2 -59 By brand Sand
Slide 26: Shareholding structure and voting rights as of March 31st, 2025
Shareholding structure and voting rights as of March 31st, 2025 Capital % Voting rights % Trustee 1 Trustee 1 28,0% 24,2% Free float Free float 39,2% 34,6% European TopSoho 7,8% European TopSoho 13,4% Founders & Managers 9,5% Other shareholders 2 Other shareholders 2 Treasury Shares 15,5% 13,3% 0,1%