Bodycote Plc · LSE:BOY
Bodycote — Investor Day (April 2019)
12 slides from Bodycote's investor day presentation, Apr 30, 2019
Slide 1: General Industrial
General Industrial Eric Denisse
Slide 2: Agenda
Agenda Market and Segments Applications Business characteristics Plant characteristics Success factors 2
Slide 3: General Industrial: Bodycote's largest sector
General Industrial Bodycote’s largest sector £281m 23% 38% 6% General Industrial Automotive business growth Energy 9% Aero & Defence in 2018 in all key geographies 30% 3
Slide 4: General Industrial segments
General Industrial segments General Industrial split by treatment Classical HT General Industrial segments Major tooling Industrial machinery 18% Construction equipment and consumables Agriculture Classical HT Machine tool consumables Consumer products Specialist Technologies Electrical Medical Rail
Slide 5: General Industrial: Huge variety of applications
General Industrial Huge variety of applications 5
Slide 6: Business characteristics
Business characteristics A successful GI plant needs to manage a complex business, while delivering very high service levels Customers Sales Small to medium size customers Quick quotes High variety of parts sizes Quick delivery Low volumes of each part Many small orders Quality / techn
Slide 7: Critical success factors
Critical success factors Customer service Efficiency of services – quality and quick delivery Diversity of heat treatment services Pick up and delivery logistics Proactive proposals (solutions, technologies…) Regular contact through calls, indirect sales channels or local exhibitions Physi
Slide 8: Bodycote's business characteristics
Bodycote’s business characteristics Internal External 10-30 people Large customer base per plant Quick delivery and pick up: 24 hours to 3 days Low sales per customer per year Various sizes of parts Typically limited customer in-house technical capabilities Low volume Price is not th
Slide 9: Customer distribution
Customer distribution Low exposure to any single customer % sales of plant 100% Typical GI Plant 90% 95% 80% 80% 75% 70% 60% 60% 50% 45% 40% 30% 30% 20% 20% 10% 10% 0% 1 101 201 301 401 501 601 701 801 Nr of customers 9
Slide 10: Bodycote's competitive advantage
Bodycote’s competitive advantage Bodycote features Typical competitor Local regional cluster of facilities Small in size High diversity of processes across multiple Local single plant facilities Diversity of processes leading to plant Organised transportation routes complexity and poor m
Slide 11: Success factors
Success factors At each plant Ability to organise production to optimise for: – quick delivery – equipment loading and utilisation rate Customer contact at plant level Specialised plant network linked through transportation and logistics Experience and know-how Cost control Ability to re
Slide 12: 2019
2019 |