Pureprofile Ltd. · ASX:PPL
Pureprofile — H1 2016 Earnings Presentation
30 slides from Pureprofile's earnings presentation, Feb 25, 2016
Slide 1: A big data insights and programmatic media company
For personal use only A big data insights and programmatic media company 1H FY16 Results Presentation 1
Slide 2: Agenda
Agenda For personal use only Page(s) Business Overview 3-5 Financial Performance 6-12 What we do 13-15 - Data & Insights 16-18 - Programmatic Media 19-22 Strategy & Operations 23-26 Outlook & Objectives 27-28 1H FY16 Results Presentation 2
Slide 3: Pureprofile key attributes
For personal use only Pureprofile key attributes • Experts in generating valuable consumer data and insights • Strongly positioned to capitalise on convergence of data technology and programmatic media • Accelerating growth in a rapidly-expanding global market 1H FY16 Results Presentation 3
Slide 4: Solid organic growth and improvements in financial metrics
Solid organic growth and improvements in financial metrics For personal use only YoY revenue Gross Operating increase margin EBITDA +62% 52% $1.0m $9.3m to $14.9m (+11% YoY (+251% YoY growth) margin improvement) • Solid growth across Constantly Balancing all key businesses improving investment in ne
Slide 5: Our expanding global footprint
Our expanding global footprint For personal use only 120 New York Krakow Employees prior to London Thessaloniki IPO July 2015 172 Mumbai Employees February 2016 Sydney Melbourne Auckland 1H FY16 Results Presentation 5
Slide 6: Financial performance
For personal use only Financial performance 1H FY16 Results Presentation 6
Slide 7: Financial performance
Financial performance For personal use only Pro-forma revenue: 62% increase pcp Operating EBITDA: 251% increase pcp 15 1.0 62% $14.9m 251% $1.0m 0.7 10 0.3 ($0.8m) $9.3m 0.0 ($0.7m) 5 -0.3 -0.7 0 -1.0 1H FY15 1H FY16 1H FY15 1H FY16 1H FY16 Results Presentation 7
Slide 8: Strong revenue growth across core businesses
Strong revenue growth across core businesses For personal use only Data & Insights: 44% increase pcp Programmatic Media: 73% increase pcp 6 10 44% $5.4m 73% $9.5m 4 7 $3.8m $5.5m 2 3 0 0 1H FY15 1H FY16 1H FY15 1H FY16 1H FY16 Results Presentation 8
Slide 9: Pro forma financial performance
Pro forma financial performance For personal use only A $’M 1HFY15 1HFY16 Double digit revenue growth across each Half year ending 31 Dec % Actual Actual product category Data & Insights 3.8 5.4 44% Programmatic Media 5.5 9.5 73% Gross profit margin increased to 52% (pcp 42%) Total revenue 9.3 14.9 6
Slide 10: Cashflow & working capital
Cashflow & working capital For personal use only A $’M Increased working capital Half Year ending 31 Dec HY15 HY16 requirements in H1 from robust Operating EBITDA (0.7) 1.0 Change in working capital (0.9) (2.0) programmatic media revenues (1) Operating cashflow (1.6) (1.0) Capex - PP&E (1) - (0.2) De
Slide 11: Working capital unlocked
Working capital unlocked For personal use only Programmatic Media business growth of 73% pcp, increasing the working capital requirement As solution to working capital requirement, new receivables financing facility established in February 2016 Up to 80% of accounts receivable available for draw-down
Slide 12: Balance sheet
Balance sheet For personal use only A $’M 30 Jun 15 31 Dec 15 Net cash comprised of $2.4m cash and $0.3m debt Actual Actual Net cash 0.3 2.1 Net working capital (0.9) 1.6 Sparc Media escrowed consideration of Investments 0.2 5.8 $1.5m payable in July 2016 of $0.3m cash Platform development 2.4 4.0 P
Slide 13: What we do
For personal use only What we do 1H FY16 Results Presentation 13
Slide 14: Business structure
Business structure For personal use only $ $ Data & Insights Programmatic Media Quantitative SaaS Platform Sparc Media AdSparc Research (demand side) (supply side) We help marketers profile We supply technology We help We help publishers consumers to help publishers profile advertisers deliver maximis
Slide 15: Pureprofile lies at the heart of where programmatic media, big data and research converge
Pureprofile lies at the heart of where programmatic media, big data and quantitative research converge For personal use only Programmatic 33% Big data 33% 50% annual Digital data global creation growth rate doubling every 2015 *1 2 years *2 Research Sources $40bn global market size *3 33% *1: Magna
Slide 16: Data & Insights
For personal use only Data & Insights 1H FY16 Results Presentation 16
Slide 17: The data and insights opportunity
For personal use only The data and insights opportunity The $40bn*1 global market research industry is structurally changing and presents opportunities for Pureprofile via digital disruption Source *1: ESOMAR Global Market Research Report 2014 1H FY16 Results Presentation 17 Presentation name - April
Slide 18: How we generate data and insights
How we generate data and insights For personal use only We engage with thousands of consumers every day to generate deep data insights for brands, researchers and publishers 1H FY16 Results Presentation 18
Slide 19: Programmatic Media
For personal use only Programmatic Media 1H FY16 Results Presentation 19
Slide 20: The programmatic media opportunity
The programmatic media opportunity For personal use only Global banner and video ad spend (US $bn) (1) 70 $65bn Non programmatic *2 $59bn 58 $52bn Digital to become biggest ad category $46bn globally by 2019 *3 47 $40bn $34bn 35 $34bn $32bn $31bn 23 $31bn $25bn $30bn 12 $20bn Total programmatic *2 $
Slide 21: We deliver programmatic media campaigns
We deliver programmatic media campaigns For personal use only Potentially Potentially Potentially buying selling home buying fridge luxury car We use programmatic advertising technology to deliver targeted advertising campaigns 1H FY16 Results Presentation 21
Slide 22: What we do for publishers
What we do for publishers For personal use only Our SaaS technology platform enables publishers to profile their audience and deliver more relevant content and advertising experiences 1H FY16 Results Presentation 22
Slide 23: Strategy & operations
For personal use only Strategy & operations 1H FY16 Results Presentation 23
Slide 24: Strategic growth drivers
Strategic growth drivers For personal use only Data & Insights Accelerate expansion into US and UK markets $30m Programmatic Media $28m Remain exposed to the strong growth in the programmatic media market $26m $24m Technology $22m Invest in the development of our data and $20m technology products $1
Slide 25: M&A strategy
M&A strategy For personal use only Target growth markets Data & Insights Accelerate data and insights footprint by acquiring and upgrading 1st generation online research panels operating in target markets Programmatic Media Europe USA Acquire companies similar to Sparc Media who have an established
Slide 26: Effective Measure acquisition accelerates proprietary big data and technology
Effective Measure acquisition accelerates proprietary big data and technology For personal use only Premium publisher Online panel members Enhanced data capture contracts & data solutions & programmatic targeting PPL acquires behavioural data PPL will deliver audience measurement & Opportunity to si
Slide 27: Outlook & objectives
For personal use only Outlook & objectives 1H FY16 Results Presentation 27
Slide 28: Objectives & outlook
Objectives & outlook For personal use only On target to exceed $28.1m FY16 prospectus revenue forecast Operating EBITDA in line with prospectus forecasts Focus on continued organic growth and international expansion Exciting pipeline of tech innovation 1H FY16 Results Presentation 28
Slide 29: Disclaimer
Disclaimer For personal use only The information contained in this Presentation or subsequently provided to the recipient whether orally or in writing by, or on behalf of Pureprofile Ltd. (Pureprofile) or any of its directors, officers, employees, agents, representatives and advisers (the Parties) i
Slide 30: Thank you
Thank you For personal use only 1H FY16 Results Presentation