Brightcom Group Limited · NSE:BCG

Brightcom — Investor Presentation (September 2024)

21 slides from Brightcom's investor presentation, Sep 8, 2024

  1. Slide 1: Trenova Programmatic

    TRENOVA PROGRAMMATIC (An Initiative of The Brightcom Group)

  2. Slide 2: Programmatic Advertising

    PROGRAMMATIC ADVERTISING Trenova is a global leaderMost in Effective Advertising is Done By Smart Targeting programmatic advertising, bridging the gap between advertisers and digital publishers.

  3. Slide 3: How Many Ads Does One See in A Day?

    How Many Ads Does One See in A Day? 900 DESKTOP 450 MOBILE 2 0 0 FB / INSTA 30 VIDEO 7 AUDIO ALMOST “0” P R I N T A D S

  4. Slide 4: The Advertising Spend Always Follows The Consumer Usage

    The Advertising Spend Always Follows The Consumer Usage Digital Ad Spend from 2007 - 2024

  5. Slide 5: Future of TV is Ad Funded

    Future of TV is Ad Funded Cost of No Ads is Too Great for Most Consumers Ad-funded Model is Winning Over the Subscription Model

  6. Slide 6: Huge Changes are Coming Across Advertising

    Huge Changes are Coming Across Advertising Beyond Just moving to Digital

  7. Slide 7: It's The Market

    It’s The Market

  8. Slide 8: Future of Digital Ads is Programmatic!

    Yes, All Transactions Will be Done by Programs Future of Digital Ads is Programmatic! $730B Global Ad Spend $230B Linear TV Ads $50B is Display Ads

  9. Slide 9: How Programmatic Advertising Works for Marketplaces

    How Programmatic Advertising Works for Marketplaces Programmatic advertising refers to real-time advertising technology that allows websites and advertisers to participate in a “stock exchange” type of a trading arena. After setting the parameters and goals, they can sell and buy advertising space f

  10. Slide 10: Trenova Programmatic Ads

    Trenova Programmatic Ads The Group is a Global Leader in Programmatic Advertising, Bridging The Gap Between Advertisers And Digital Publishers.

  11. Slide 11: The Trenova Platform - What We Do

    The Trenova Platform - What We Do Provide a self-service platform to agencies to pick 2-3 billion digital ad opportunities each day from huge choice of options. Provide a platform for the digital publishers to put their ad inventory, so that they maximize monetization.

  12. Slide 12: Ad Agencies

    Ad Agencies We Provide Agencies a Software Platform, Creating Room for Their Advantage. We are an Enabler not a Disrupter!

  13. Slide 13: Multiple points of Contact

    Multiple points of Contact Trenova Supports Omni-channel CTV, OTT, Video, Audio, Email, Display, Social and Native Ads.

  14. Slide 14: Advantage in the Marketplace

    Advantage in the Marketplace Trenova Optimizes Ad Spend by Reducing Intermediaries, Allowing Brands to Directly Reach Consumers on E-commerce Platforms.

  15. Slide 15: Trenova Reporting

    Trenova Reporting Most Transparent and Most Detailed Simplified User Interface Leads to Appropriate Reporting

  16. Slide 16: Trusted by Leading Marketplaces

    Trusted by Leading Marketplaces Trenova has Worked with Major Advertisers and E-commerce Leaders like Amazon, Visa, Samsung, Microsoft, and More.

  17. Slide 17: We Buy From Across the Entire Internet

    We Buy From Across the Entire Internet Even Media That is Not Digital will Also be Transacted Digitally over the Internet

  18. Slide 18: Some of The Marquee Brands We Work With

    Some of The Marquee Brands We Work With Most of the Major Advertisers have Run a Campaign Through Our System One Time or Another

  19. Slide 19: The Future of Trenova in Online Commerce

    The Future of Trenova in Online Commerce OTT based Ads Global expansion AI based tools to assist the buyers and sellers Continue to provide a platform for buyers to objectively and precisely buy ads Continue to be the destination of choice for the top publishers, apps and widgets

  20. Slide 20: Why Trenova is Essential for Online Buying Success

    Why Trenova is Essential for Online Buying Success Trenova’s Platform Allows Brands to Reach and Engage Consumers at Every Step of Their Online Buying Journey. Measured Approach of Programmatic Advertising Ensures Best Results.

  21. Slide 21: Thank You!

    TRENOVA THANK YOU!

Brightcom Group — Investor Presentation (September 2024) on 6ix