Noble Roman's, Inc. · OTC:NROM
Noble Roman's — Shareholder Meeting (June 2011)
49 slides from Noble Roman's's shareholder meeting presentation, Jun 22, 2011
Slide 1: Noble Roman's, Inc. Business Review
Noble Roman’s, Inc. 1 BUSINESS REVIEW AS PRESENTED AT THE ANNUAL SHAREHOLDER’S MEETING JUNE 22, 2011 Contains 49 Slides
Slide 2: Brief Review of Business Model
Brief Review of Business Model 2 A Quick Review of Company Brands and Target Markets
Slide 3: Brand Overview
Brand Overview 3 Noble Roman’s Pizza Typically the “Anchor” Brand Tuscano’s Subs Created to Expand Sales Opportunity
Slide 4: Primary Business Focus
Primary Business Focus 4 Non-Traditional Foodservice Locations Locations where there is usually an underlying host organization Foodservice is usually ancillary to the host’s primary function Food customers are largely (but not exclusively) “captured” from the existing base of traffic Repr
Slide 5: Multiple Venue Strategy
Multiple Venue Strategy 5 A venue is similar to a retail channel of distribution Each venue represents a target market for prospecting franchisees and licensees Multiple venues allows for shifting sales efforts based on market conditions Micro-economic variables such as strategic shifts with
Slide 6: Examples of Non-Traditional Venues
Examples of Non-Traditional Venues 6 Bowling & Entertainment Centers Convenience Stores Universities Hospitals Military Bases Parks & Attractions
Slide 7: Newest Venue
Newest Venue 7 • Grocery Stores
Slide 8: Grocery Unit Growth
Grocery Unit Growth 8 At last Year’s Shareholder Meeting: 134 Licensing Agreements Signed At this Year’s Shareholder Meeting: 675 Licensing Agreements Signed (as of 6/19/2011)
Slide 9: Factors Underlying Take-N-Bake Program
Factors Underlying Take-N-Bake Program 9 Brief Digression into Conditions Leading Up to Program Development
Slide 10: 2010 – 2011 Operating Environment
2010 – 2011 Operating Environment 10 Unique Nature of Recession & Aftermath Limited Access to Traditional Financing Bank Lending Equipment Leasing Small Business Financing Commodity Price Pressures Petroleum Agricultural
Slide 11: Crude Oil Prices
Crude Oil Prices 11 $140.00 $120.00 $100.00 $80.00 Brent Sea $60.00 West Texas $40.00 $20.00 $- Dec-08 Current
Slide 12: Corn Prices
Corn Prices 12 $8.00 $7.00 $6.00 $5.00 $4.00 $3.00 $2.00 $1.00 $- Dec-09 Current
Slide 13: Block Cheddar Prices
Block Cheddar Prices 13 $2.50 $2.00 $1.50 $1.00 $0.50 $- Dec-08 Current
Slide 14: The Bottom Line: Decision Makers Exercising Extreme Caution
The Bottom Line 14 Decision Makers Are Exercising Extreme Caution!
Slide 15: What Kind of Program Fits This Market?
What Kind of Program Fits This Market? 15 Minimal Cost of Entry Great Sales Potential High Profit Margins Minimal Legal Hassle Simple to Do
Slide 16: Noble Roman's Take-n-Bake Program
Noble Roman’s Take-n-Bake Program 16 High Quality Restaurant Pizza Only Requires $200 in Equipment & Smallwares Approximately 50% Margins at SRP of $5.99-$6.99 Simple, On-Site Training from Reps Free Marketing Package Only Obligated NOT to Misuse Our Ingredients & Products
Slide 17: Current Take-n-Bake Pizza Varieties
Current Take-n-Bake Pizza Varieties 17
Slide 18: Current Take-n-Bake Marketing Support
Current Take-n-Bake Marketing Support 18
Slide 19: Pizza Monster Becomes a Celebrity!
Pizza Monster Becomes a Celebrity! 19
Slide 20: Projected NRI Revenue from Take-n-Bake
Projected NRI Revenue from Take-n-Bake 20 $1,800,000 $1,600,000 $1,400,000 $1,200,000 $1,000,000 $800,000 $600,000 $400,000 $200,000 $- 2009 Act. 2010 Act. 2011 Proj.* * Management Estimate
Slide 21: Targeting Operators & Distributors
Targeting Operators & Distributors 21 Individual Operators Buy Through Our Existing Distribution System Groceries Are Largely Supplied Through Focused Grocery Distribution companies
Slide 22: Stocking Through Grocery Distributors
Stocking Through Grocery Distributors 22 Makes Our Distribution Easier and More Flexible Gives Program Instant Credibility with Operators Allows Us Access to Customer Databases Permits Us to Present at Distributor Food Shows
Slide 23: Current Grocery Distributors
Current Grocery Distributors 23
Slide 24: How Grocery Distributors Are Supplied
How Grocery Distributors Are Supplied 24
Slide 25: NRI Gross Profit Per TNB Pizza
NRI Gross Profit Per TNB Pizza 25 Approximately $1.12 per pizza When Sold from NRI Distribution System
Slide 26: Recently Implemented: Carton-to-Shelf Retail Items
Recently Implemented 26 New Carton-to-Shelf Retail Items
Slide 27: Carton-to-Shelf Retail Items
Carton-to-Shelf Retail Items 27
Slide 28: Carton-to-Shelf Retail Items
Carton-to-Shelf Retail Items 28 Marginally Increase Sales in Our Deli Displays Increases Size of Our Display Area Sale of Retail Items Larger Display Area Sells More Pizza Some Opportunity to Place Retail Items Elsewhere Other Potential Sales Opportunities Specialty Food Distributors
Slide 29: Payson, UT
Payson, UT 29
Slide 30: Visibility Upon Approach
Visibility Upon Approach 30
Slide 31: Primary Product Display - Deli
Primary Product Display - Deli 31
Slide 32: Frozen Bread Section – Cheesy Stix
Frozen Bread Section – Cheesy Stix 32
Slide 33: Frozen Entrée Section - Lasagna
Frozen Entrée Section - Lasagna 33
Slide 34: Welcome to Payson, Utah!
Welcome to Payson, Utah! 34
Slide 35: Paul, ID
Paul, ID 35
Slide 36: Visibility Upon Approach
Visibility Upon Approach 36
Slide 37: Primary Product Display (No Deli)
Primary Product Display (No Deli) 37
Slide 38: Pasta Sauce and Parmesan Section
Pasta Sauce and Parmesan Section 38
Slide 39: Welcome to Paul, ID!
Welcome to Paul, ID! 39
Slide 40: Jasper, IN – End Cap Display
Jasper, IN – End Cap Display 40
Slide 41: Soon to be Implemented Signature Line of Specialty Pizzas
Soon to be Implemented 41 Signature Line of Specialty Pizzas!
Slide 42: Coming Soon! Signature Specialty Pizzas
Coming Soon! Signature Specialty Pizzas 42 Big Daddy’s BBQ Four Cheese Chicken BBQ Hawaiian Hopin’ Jalapeno Parmesan Tomato
Slide 43: New Specialty Pizzas
New Specialty Pizzas 43 Increase Our Deli Spaces Further Premium Pricing Ability = Higher Grocer Margins Adds to Quality Image of Our Program Promoting the Program Will . . . Excite Existing Licensees Open the Door to New Prospects
Slide 44: Specialty Pizza Box
Specialty Pizza Box 44
Slide 45: Some Final Observations
Some Final Observations 45 Will Now Touch Briefly on: Status of Other Venues Upcoming Challenges Significant Opportunity
Slide 46: Other Non-Traditional Venues
Other Non-Traditional Venues 46 Continue to Pursue All Other Active Venues as Opportunities Present Themselves Revamped C-Store Program Offers All the Benefits at Substantially Reduced Investment Military Base Opportunities are Out There Must be selective based on current deployments Take
Slide 47: Challenges Ahead Remain the Same
Challenges Ahead Remain the Same 47 Fragile state of the Economy Rising Commodity Prices Implementing Creative Strategies Using freight trains to move ingredients Tweaking specifications and procedures
Slide 48: Current List of Active Prospects is Long!
Current List of Active Prospects is Long! 48 Recent Trade Show Appearances Have Produced Significant Active Interest Recent Solicitations for C-Stores Has Started to Generate Additional Interest Recent Solicitations for Specialty Distributors of Retail Products Are Active GOAL: TO MOVE LEADS T
Slide 49: Noble Roman's, Inc. End of Presentation
Noble Roman’s, Inc. 49 End of Presentation The statements contained in this presentation concerning the company's future revenues, profitability, financial resources, market demand and product development are forward-looking statements (as such term is defined in the Private Securities Litigation Re