Inuvo, Inc. · AMEX:INUV

Inuvo — Investor Presentation (December 2014)

20 slides from Inuvo's investor presentation, Dec 17, 2014

  1. Slide 1: Delivering Ads to Desktop & Mobile

    Richard Howe • CEO Wally Ruiz • CFO DELIVERING ADS TO DESKTOP & MOBILE NYSE MKT: INUV

  2. Slide 2: Forward Looking Statements

    Forward Looking Statements Certain statements in this presentation relating to Inuvo®, Inc. ("Inuvo") contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934. All forward-looking statements included in

  3. Slide 3: Who is Inuvo?

    Marketing and Technology Company that brings Internet Consumers to Advertisers • $46M Revenue (TTM), $3.8M AEBITDA (TTM), $1.3M Profit (TTM) • In 2014, revenue has grown 14% sequentially to $13M in Q3 • 49% of revenue is from mobile • Net Income is already $1.5M, triple all of 2013 • AEBITDA is runn

  4. Slide 4: It's a Big Market

    It’s a Big Market Internet advertising worldwide is expected to be $140 billion in 2014; and growing at a 11% CAGR through 2017 Mobile advertising is expected to be $33 billion in 2014 and grow to be > 50% of all internet advertising by 2017 Search, 42.0% Display, 23.0% Mobile, 18.0% Social, 8.0% Ot

  5. Slide 5: Two Business Segments

    Two Business Segments 46% 54% 1 million users in 26 countries • 50 million unique visitors monthly 2 billion ads served monthly • 20 million clicks monthly OWNED DISTRIBUTION Apps PARTNER DISTRIBUTION Various Verticals

  6. Slide 6: Reaching Consumers Through a Network of Partner Sites & Applications

    Information in this presentation is considered Confidential and Proprietary to INUVO and should not be disclosed or shared with others without INUVO’s permission. Reaching Consumers THRU A NETWORK OF PARTNER SITES & APPLICATIONS

  7. Slide 7: Delivering Ads to Partner Sites

    Delivering Ads to Partner Sites Where income is earned from clicks on delivered ads Pork loin

  8. Slide 8: A Native Ad-Service to Partners

    A Native Ad-Service to Partners Where income is earned from clicks on delivered ads

  9. Slide 9: Inuvo Mobile D2S Landing Page

    Inuvo Mobile D2S Landing Page A Display Service for Mobile Apps App Partner Mobile Ad Network Partner Where income is earned from clicks on delivered ads

  10. Slide 10: Reaching Consumers Through a Network of Owned Sites & Applications

    Reaching Consumers THRU A NETWORK OF OWNED SITES & APPLICATIONS

  11. Slide 11: A Suite of Mobile-Ready Web Sites

    careers.alot.com health.alot.com finance.alot.com travel.alot.com living.alot.com local.alot.com Suite of Mobile-Ready Web Sites That allow for the distribution of content & advertising

  12. Slide 12: A Suite of Mobile-Ready Apps

    A Suite of Mobile-Ready Apps That allow for the distribution of content & advertising Finance Weather Photo Editing News Entertainment Travel Health Local

  13. Slide 13: Alot Audience Continues to Grow

    Alot Audience Continues to Grow U n iq u e V isi to rs p e r M o n th 0 1,000,000 2,000,000 3,000,000 4,000,000 5,000,000 6,000,000 7,000,000 8,000,000 alot Q1 2014 alot Dec 2014 Angies List (*) Oprah (*) (*) Source Similarweb

  14. Slide 14: We Own the End-to-End Ecosystem

    We own the end-to-end Ecosystem: • Content • Data–driven Marketing • Advanced Ad Serving Technology Competitive Strength …enhancing revenue and improving margins

  15. Slide 15: Marketing Technology is a Core Competency

    Marketing Technology is a Core Competency DRIVING TRAFFIC THRU…

  16. Slide 16: Organic & Social Media Traffic

    Organic & Social Media Traffic An important component of margin expansion • Shareable but reusable content • Our content is designed for sharing • Focus on headlines and images • Publishing on social channels • 2k+ Health, Finance & Travel followers • 50k fans on Facebook – 10% increase • Pinterest,

  17. Slide 17: Where are we going?

    Where are we going? • Capitalize on improving margins for faster growth • Continue development of ad tech through expansion of “Smart” ad units (e.g. programmatic and native advertising) • Accelerate the development of content and ways to access it • Increase number of publishers and available publi

  18. Slide 18: Competitive Valuations

    Competitive Valuations (*) TTM Net Mkt Cap/ Mkt Cap Sales Profit Sales ABTL Autobytel, Inc. $98.7 $100.9 $38.4 1.0 BCOR Bluecora, Inc. $542.1 $640.0 $31.4 0.8 CNVR Conversant, Inc. $2,220.0 $598.1 $85.9 3.7 CRTO Criteo SA $2,290.0 $798.1 $24.8 2.9 DMD Demand Media, Inc. $119.9 $365.9 ($251.9) 0.3 DR

  19. Slide 19: Why Inuvo Should Be Part of Your Portfolio

    • Fast growth - • Focused on achieving $100 million annual revenue within next 3 years • 14% sequential quarterly growth; Q3 revenue $13 million • Net Income is already triple all of 2013, $1.5 million • Strong cash flow and lower debt ($1 million net of cash at Sept 2014) significantly improves acc

  20. Slide 20: Keeping Up With Inuvo

    Keeping Up With Inuvo Go to http://www.inuvo.com/investor-email to sign up today. Or call Wally Ruiz, CFO at 501-205-8397

Inuvo — Investor Presentation (December 2014) on 6ix