Maoyan Entertainment · HKEX:1896
Maoyan Entertainment — H1 2023 Earnings Presentation
16 slides from Maoyan Entertainment's earnings presentation, September 2023
Slide 1: 2023H1 Company Presentation
2023H1公司演示材料 2023H1 Company Presentation 2023年9月 September 2023
Slide 2: Disclaimer
Disclaimer The information contained in this document is strictly confidential, is not for public dissemination and is for the exclusive use of the persons who are authorized to receive this document. You are authorized to use the information contained herein solely for the purpose of considering wh
Slide 3: 2023H1 Results Highlights
2023H1 Results Highlights 3
Slide 4: 2023H1 Maoyan Entertainment Performance Highlights
2023H1 Maoyan Entertainment Performance Highlights Revenue Adjusted Net Profit Financial Highlights RMB2,197 mn RMB456 mn Hit Record High for the Period Grew by Nearly 2 Times YoY Entertainment Content Services Live Entertainment Revenue Hit Record High for the Period Hit Record High RMB1.1 bn in Re
Slide 5: 2023H1 Financial Highlights
2023H1 Financial Highlights 5
Slide 6: Ongoing Revenue Structure Optimization; Entertainment Content Services Becoming the Largest Revenue Driver
Ongoing Revenue Structure Optimization; Entertainment Content Services Becoming the Largest Revenue Driver (RMB million) 7.0% 5.5% 3.7% 41.2% 49.7% 46.2% 51.0% 56.3% 203 1,800 1,192 2,197 7.8% 36.7% 50.1% 44.8% 2020H1 2021H1 2022H1 2023H1 Online Entertainment Ticketing Services Entertainment Content
Slide 7: Achieved a Record High in Profitability
Achieved a Record High in Profitability S&M Expenses Net Margin (RMB million) (RMB million) As a % of Revenue As a % of Revenue Prudent Cost Control Achieved Record High in Profitability 35.6% 20.2% 20.7% 23.1% 16.7% -47.3% 11.1% 4.5% 12.7% 18.4% 369 405 673 152 486 480 105 366 276 -646 2020 2021 20
Slide 8: 2023H1 Business Overview
2023H1 Business Overview 8
Slide 9: Content Services Revenue Reaches a Historic High
Content Services Revenue Reaches a Historic High • Domestic movies' • Participated in 28 grossing penetration movies ≈50% • Lead-distributed 14 movies (RMB mn) 2019 2020 2021 2022 2023 Entertainment Content Services Revenue • Participated in 45 • Participated in 51 • Expect to participate movies mov
Slide 10: Enhanced Coverage of Top-tier Movies Released During Major Seasons
Enhanced Coverage of Top-tier Movies Released During Major Seasons Selected Productions Involving Maoyan (Jan to Sep) Spring Festival Labor Day Summer Holiday Qixi Festival RMB 4544mn RMB 3523mn RMB 1184mn RMB 603mn Full River Red Lost In The Stars GODSPEED 满江红 消失的她 Papa 人生路不熟 Box-Office 2nd Place 学
Slide 11: Abundant Content Reserve in Lead Distribution/Production/Self-Production
Abundant Content Reserve in Lead Distribution/Production/Self-Production Series of High-Quality Movies are Scheduled Selected Movies to be Released for Release at Various Time Slots in 2H2023 (Lead distribution/Production/Self-Production) Lead-distributed/Produced High Burning The Last Forces Star F
Slide 12: Online Ticketing Business Rebounded Strongly Driven by the Market's Full Recovery
Online Ticketing Business Rebounded Strongly Driven by the Market’s Full Recovery (RMB 100mn) China’s Total Gross Box Office Online Ticketing Services (service fees included) Maintained its Market Leading Position 473 ⚫ Achieved RMB1.02 billion in revenue in 1H2023, an 52.9% 301 increase of 71.5% Yo
Slide 13: Enhanced Investment in Live Entertainment Capturing Massive Recovery Opportunities
Enhanced Investment in Live Entertainment Capturing Massive Recovery Opportunities Seize the Opportunity to Promote the Rapid Acting as General Agent for Shows by Top Artists Growth of the Live Performance Business ⚫ Since the beginning of 2023, live entertainment market has shown strong, rapid grow
Slide 14: Exploration of Markets Outside Mainland China
Exploration of Markets Outside Mainland China Hong Kong We established a partnership with Hong Kong Urban Ticketing System (URBTIX) to provide technical and operational services in Hong Kong, covering all events and performances across the city. The new ticketing system with higher capacity we devel
Slide 15: New Initiatives – Exploration in AI
New Initiatives – Exploration in AI ⚫ Early Stage Planning ✓ Develop specific IP genres ✓ Improve Storyline ✓ Sample: Shining For One Thing 《一闪一闪亮星星》 Production ⚫ Distribution ✓ Assist execution of distribution strategy and distribution of promotional materials Promotion ✓ Preparation for promotiona
Slide 16: Maoyan Entertainment
£99% Maoyan Entertainment (