Koios Beverage — Investor Presentation (April 2023)
35 slides from Koios Beverage's investor presentation, April 2023
Slide 1: CSE:FIT
FirSo0 Fit SODA FiT SODA “ir SODA dads VANIEUA “FLOR BLAGE a SPARKLING one cha
Slide 2: Cautionary Note
This presentation contains “forward-looking statements.” Statements in this presentation that are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among
Slide 3: Sparkling Brain Energy
Sparkling Brain Energy Not only did we put our proprietary blend of nootropics in KOIOS the drink we also infused it with MCT Oil, Key Features creating the first drink of its kind. Increases blood flow, oxygen levels and neural connections in the brain Instead of being metabolized through the digesti
Slide 4: KOIOS Beverages
KOIOS Beverages Available Flavors Placement in Functional and Soda Sets Pear Guava Apricot Vanilla Black Raspberry Blood Orange Peach Mango
Slide 5: Placement in Functional and Soda Sets
Placement in Functional and Soda Sets Funner Hydration and Recovery Life is hard, bubbles are good. Fit Soda was birthed in the Rocky Mountains by men and women who play hard and snack even harder. It's tough to work hard all day, and then sit down and relax with a nice glass of water. If we're tota
Slide 6: New SKU's
New SKU’s Our fans have spoken, and we have listened. The only thing that would make Fit Soda better is MORE of them! We are excited to announce four new flavors Rainbow Sherbert in the Fit Soda line. These products are in their final phase of flavor development and Black Cherry Cola are expected to
Slide 7: What Are Nootropics?
What Are Nootropics? no·o·trop·ics /ˌnōəˈträpiks/ Also called smart drugs or cognitive enhancers – are supplements or other substances that improve cognitive function, particularly executive functions, memory, creativity or motivation in healthy individuals. Nootropics augment learning capacity and
Slide 8: KOIOS Proprietary Nootropic Stack and Functional Advantages
KOIOS Proprietary Nootropic Stack and Functional Advantages KOIOS uses 11 ingredients specifically designed to target brain function. The proprietary nootropic stack has been shown to: ● Increase blood flow, oxygen levels and neural connection in the brain ● Release acetylcholine which increases atte
Slide 9: Distribution network of over 200,000 locations
KOIOS has an available distribution network of over 200,000 locations. By the end of 2023 we estimate KOIOS and Fit Soda products will be available in over 50,000 stores nationwide. The company has Our distributors represent relationships over 200,000 brick and with some of the largest and most repu
Slide 10: Retailers
Retailers KEY RETAILERS Fit Soda & KOIOS “The response to our new product lines at a regional level has exceeded our forecasts and expectations. Demand across the U.S. has grown exponentially and our new national rollout with Sprouts will allow us to serve our ever-growing consumer base.” -Chris Mil
Slide 11: Enhances Mental Capacity
Mental Capacity Brain Capacity Alertness Focus Our ingredients are specifically designed to target brain function by increasing blood flow, oxygen levels, and neural Enhances connections in the brain. Concentration Cognitive Function All-Day Mental Clarity
Slide 12: The Problem
● 1 in 6 college students abuse Adderall and other drugs ● Caffeine, energy drinks, and Adderall can have adverse health effects including obesity, anxiety, depression, The Problem loss of focus, hyperactivity and attention deficit. ● With job markets becoming increasingly competitive, people are see
Slide 13: The Solution
KOIOS all-natural nootropic stack has been shown to stimulate short-term cognitive function as well as build stronger brain function over long-term periods. Our proprietary blend has been shown to increase memory, rebuild brain tissue, strengthen neural connections, and improve overall cognitive fun
Slide 14: Market Opportunity for Nootropics and Functional Beverages
● Nootropic market expected to grow by a CAGR of 17.9% to $6 billion in 2024 ● Functional beverage market expected to grow by a CAGR of 9.4% to $200.5 billion by 2030 ● KOIOS is uniquely positioned to take advantage of both markets with all-natural nootropic, BCAA, and probiotic beverage products Ma
Slide 15: A Closer Look: Nootropic Market Growth
A Closer Look Nootropic Market Growth 7,000,000,000 Nootropic market expected to grow The global nootropics market was valued at USD 1,346.5 Mn in 2015, and is expected to reach USD 6,059.4 Mn by 2024, expanding at a CAGR 6,000,000,000 of 17.9% from 2016 to 2024. 5,000,000,000 Geographically, North
Slide 16: Functional Beverages
Functional Beverages A functional beverage is a non-alcoholic drink which provides specific health benefits and contains non-traditional ingredients like minerals, vitamins, herbs, amino acids or added raw fruits. The global functional BCC Research projects the global North America beverage market fun
Slide 17: The $1.7 billion 'Bai out'
The big $1.7 billion ‘Bai out’ shows consumer interest in functional beverages is booming The consumer market is shows a growing sentiment Bai’s beverage lineup towards all-natural soft-drinks. In November 2016, Dr. Pepper Snapple Group bought Bai Brands, maker of includes Brain Antioxidant antioxid
Slide 18: 1 Billion dollar market CAP
Zevia Recently announced a 200 million dollar raise at a billion dollar valuation. Fit Soda will take large Demand for healthy hydration is market share as a healthy increasing. Young consumers are hydration product. a developing market for healthy hydration products who like it’s Zevia, founded in
Slide 19: PepsiCo $200 million acquisition of KeVita
PepsiCo has also taken notice of the consumer trend moving towards functional beverages which are PepsiCo takes notice of the selling strongly as consumers look functional beverage market for more nutritional benefits in the with $200 million acquisition foods and drinks they consume. of KeVita In No
Slide 20: Celsius Beverage market cap of 7.5 billion
Celsius has seen tremendous Celsius Beverage now has a growth in the past 5 years. Koios market cap of 7.5 billion and Beverage Corp structure and the stock is trading at 101.00 trajectory closely aligned. per share.
Slide 21: Celsius sales and share price growth
In 2013 Celsius did just over 10 million in sales. In the past five years the stock has gone from 1.96 to over 100 dollars per share.
Slide 22: Comparable Sales Figures
Comparable Sales Figures Bai’s beverage lineup includes Brain Antioxidant Infusion, Bai Bubbles, Bai Sales Per Year Antiwater, Antioxidant Supertea and Year Sales Cocofusions. 2012 $5,200,000 2013 $17,000,000 2014 $55,000,000 2015 $120,000,000 2016 $231,000,000
Slide 23: KOIOS Supplements
KOIOS Supplements Available Flavors Gummy Bears Blueberry Lemonade
Slide 24: Sprouts Grocery
Sprouts Grocery We launched nationwide in Sprouts (soda reset) with all SKU’s of KOIOS and Fit Soda (9 total SKUs) May – Launch of KOIOS Full Line June – Launch of Fit Soda Full Line SUPPLIER CY Cogs $ PY Cogs $ CY POD 2-MONTH NATIONAL ROLLOUT – KOIOS BEVERAGE $238,642 185,280 7,028 CHAIN NATURAL KO
Slide 25: Food Lion
Over 400k in retail sales in 60 days and volume is increasing. Food Lion Total Units Total Avg. Sold/4 Pack Dollar Sales Price/Unit FIT SODA SUMMARY 11,469 $70,797 $6.12 8,799 $51,582 $5.86 6,324 $39,211 $6.20 6,220 $36,546 $5.88 IRI Panel: Pepsico_EA_US; AHOLD DELHAIZE (ADUSA) – FOOD LION; L24 WEEK
Slide 26: Food Lion Fit Soda Sales by Flavor by Week
Food Lion Fit Soda Sales by Flavor by Week 2023 FIT SODA SUMMARY IRI Panel: Pepsico_EA_US; AHOLD DELHAIZE (ADUSA) – FOOD LION; L24 WEEKS ENDING 7.25.23 This volume is without DEMOS and any additional marketing.
Slide 27: Retail Performance: Turns Per Store at Sprouts
Retail Performance Turns Per Store at Sprouts RATING BY SKU KOIOS Fit Soda Peach Mango: 7.1 per s/s/w Root Beer Vanilla Float: 7.8 per s/w Blood Orange: 6.5 per s/s/w Orange Cream: 7.3 per s/w Pear Guava: 5.5 per s/s/w Black Cherry Cola: 6.9 per s/w Apricot Vanilla: 4.72 per s/s/w Sparkling Citrus:
Slide 28: 3 Week Sales Example
3 Week Sales Example October DIST/Retailer Fit Soda/KOIOS Total Revenue The revenue in the table provided is October 18-22 UNFI,KEHE,Food LION 65/35 $296,915.08 expressed in US dollars. The purchase orders received are all recurring revenues. October 25-29 UNFI,KEHE, HYVEE 52/48 $60,362.41 November
Slide 29: ON THE SHELF
ON THE SHELF
Slide 30: ON THE SHELF
ON THE SHELF
Slide 31: Sales Strategy
KEHE and UNFI employs 200 full time outside sales reps, as well as 100 full time inside sales reps. KOIOS will create their own in-house field team to focus on a variety of retail outlets whose primary focus will be to target individually owned c-stores, health clubs, CrossFit gyms, and natural groce
Slide 32: Competitive Advantage: Why Invest in KOIOS?
Available nationwide at 5,000 Retail locations Koios management and advisory team have experience selling into large retail networks such as Walmart, Sam's Club, Costco, Kmart, Kroger, Walgreens,, Safeway, GNC, Cabela's, and Sports Authority, among others. Niche products in high growth categories Pr
Slide 33: Team Members
Chris Miller Gina Burns CEO/Founder Vice President of Sales Mr. Miller is the founder and CEO of KOIOS, serving on the board of directors and executive Gina Burrus moved to Denver from Orange County, California. She studied Criminology at staff, while leading the sales and marketing teams. An entrepr
Slide 34: Team Members
Kahla Jacoby David Woods VP of Operations Board Member Tenacious business operations leader with 10+ years of experience building high-performing In 2006, Woods began his career at Whole Foods at the store level in the Denver area. He teams and processes in corporate and small business settings acro
Slide 35: High growth beverage companies have proven revenue multiple upside
Bai Brands Case Study1 Body Armor Case Study2 ● Sold to Dr. Pepper Snapple in November 2016 for ● $20mn equity investment from Dr. Pepper Snapple $1.7bn cash, with stated 2017E revenue of $425mn Group ("DPS") in August 2015 at $171mn valuation ● Represents a 4.0x 2017E revenue multiple ● Revenues of