Slide 1: Tinybeans Group Limited Investor Presentation – FY17
For personal use only TINYBEANS GROUP LIMITED (ASX:TNY) INVESTOR PRESENTATION – FY17 PRIVATE AND CONFIDENTIAL
Slide 2: A trusted service connecting parents and families to what a child needs
For personal use only A trusted service that connects parents and families to the people and things a child needs TNY FY17 Results Presentation 2
Slide 3: FY17 Highlights
FY17 Highlights IPO Team Growth Business on Highlights For personal use only ASX 16 Staff 680k 1.8M User Monthly Active Users Growth Users (up (FY16 from 440k) 1.1M) $1.09M $482k in Revenue (FY16 Advertising (FY16 Revenue $256k) 0.59M) 9,000+ $427k in Premium Subscription Premium Families with 160k
Slide 4: P&L
P&L Revenue Advertising (Brands) $ FY16 229,029 $ FY17 257,812 % Change 13% Advertising (Display) $ 27,811 $ 224,421 707% Premium Subscriptions $ 172,416 $ 427,227 148% For personal use only Printing $ 140,062 $ 163,325 17% Data & Insights $ 10,327 $ 17,359 68% Other Revenue $ 8,798 $ 2,878 Total Re
Slide 5: User Growth
User Growth For personal use only TNY FY17 Results Presentation 5
Slide 6: Premium Subscriptions
Premium Subscriptions For personal use only TNY FY17 Results Presentation 6
Slide 7: Display Advertising
Display Advertising For personal use only Cumulative Revenue 65% growth in Q4 TNY FY17 Results Presentation 7
Slide 8: Brand Partnership Wins
Brand Partnership Wins For personal use only TNY FY17 Results Presentation 8
Slide 9: Product Improvements: Driving Engagement and Revenue
Product Improvements: Driving Engagement and Revenue FY17 Improvements For personal use only • Onboarding improvements to drive higher conversion to active users • Additional parenting tips to support users in their parenting journey • Flashback feature allowing users to relive past memories and dri
Slide 10: Platform Improvements: Driving Engagement and Revenue
Platform Improvements: Driving Engagement and Revenue We know about the parents FY17 Improvements For personal use only • Improved location tracking We know about the child • Added robustness to gathering the “relationship to child” data – a key differentiator for brands • Improved ways to gather mo
Slide 11: Strategy for FY18
For personal use only Strategy for FY18 Continue to invest in the platform to drive growth in registered users and in turn active users, with revenue growth to follow TNY FY17 Results Presentation 11
Slide 12: FY18 Strategy
FY18 Strategy •Establish Product team in US “All in” on the US Market •Optimise onboarding and user engagement For personal use only Product •Fortify security infrastructure •Printing and Premium upgrades •Building out brand sales team Brand •Acquire key brand partners Partnerships •New content plac
Slide 13: 2020 Strategy
2020 Strategy Tinybeans’ vision is of a global service connecting more than 100 million parents For personal use only and family members to the people and things their children need TNY FY17 Results Presentation 13
Slide 14: Execution Plan
Execution Plan Strive to accelerate user growth in 2H18 on the back of 1H18 investment For personal use only Q1 Q2 Q3 Q4 •Build out NY product team •Establish Product Growth •Enhancements to core •Scale user growth •Establish brand partnerships Engine product, family sharing , •Launch new parenting
Slide 15: Planned Team Growth
Planned Team Growth 50 For personal use only 45 40 35 30 25 20 15 10 5 0 Jul-17 Jan-18 Jun-18 Marketing Product Engineering Brand Partnerships Head Office Team growth will be driven by revenue growth and cash flow generation TNY FY17 Results Presentation 15
Slide 16: Leadership Team and Structure
Leadership Team and Structure For personal use only Eddie Geller Maria Centino Sarah-Jane Kurtini Ula Mikus Jesse Richards Grady Edelstein Stephen O’Young TNY FY17 Results Presentation 16
Slide 17: Appendix
For personal use only Appendix TNY FY17 Results Presentation 17
Slide 18: Corporate Snapshot
Corporate Snapshot For personal use only Trading Information Top 10 shareholders % of issued capital 1. Stephen O’Young 25.6% ASX stock code TNY 2. Eddie Geller 18.9% 3. Sarah-Jane Kurtini 11.7% Share price (18 Aug 17) $1.00 4. Pushstart Management Pty Ltd 4.5% 5. Fifty Second Celebration Pty Ltd 1.
Slide 19: Balance Sheet
Balance Sheet ASSETS FY16 FY17 % Change Cash $ 199,738 $ 5,205,562 2506% For personal use only Accounts Receivable $ 764,396 $ 88,713 Other Current Assets $ - $ 386,002 Total Current Assets $ 964,135 $ 5,680,276 Total Non-Current Assets $ 42,385 $ 113,797 Total Assets $ 1,006,520 $ 5,794,073 476% LI
Slide 20: Competition
Competition For personal use only Child Centric ✓ ✓ ✓ ✓ Simple & Private sharing ✓ ✓ ✓ Developmental Milestones ✓ Tailored content for child’s age/stage ✓ Rich Mobile experience (i.e. offline mode) ✓ ✓ ✓ ✓ ✓ Brand sponsored editorial ✓ ✓ ✓
Slide 21: Disclaimer
Disclaimer For personal use only This presentation is provided for information purposes only. The information in this presentation is in a summary form, does not purport to be complete and is not intended to be relied upon as advice to investors or other persons. The information contained in this pr
Slide 22: Thank you
For personal use only thank you For more information, please contact: Eddie Geller Executive Chairman and CEO investors@tinybeans.com Tim Dohrmann Investor and Media Enquiries tim@nwrcommunications.com.au +61 468 420 846 TNY FY17 Results Presentation 22