Pureprofile Ltd. · ASX:PPL
Pureprofile — Q1 2022 Earnings Presentation
43 slides from Pureprofile's earnings presentation, Oct 21, 2021
Slide 1: Q1 FY22 Investor Presentation
FY21 October 2021 Q1 FY22 Investor Presentation Presented by Martin Filz, CEO
Slide 2: Disclaimer
Disclaimer This document has been prepared by Pureprofile Limited (Pureprofile) and comprises written materials/slides for a presentation concerning Pureprofile. This is not a prospectus, disclosure document or offering document. This document is for information purposes only and does not constitute or
Slide 3: Section One: Today
62% of Aussies believe we should be committed to net zero emission targets by 2050 Pureprofile SECTION ONE: Today Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 4: Corporate snapshot
// PUREPROFILE TODAY Corporate snapshot Issued Capital Total number of shares on issue 1,058,061,916 Shareholders (as at 30th September 2021) 1,563 Market Capitalisation Share price (as at 30 September 2021) $0.064 Market Capitalisation $67.7m Cash (as at 30 September 2021) $3.8m Substantial Shareho
Slide 5: Our Values
// PUREPROFILE TODAY Pureprofile Our Aspiration Pureprofile insights are used Our Vision Pureprofile’s vision is to deliver Our Mission To reward people for sharing at a glance by every company in their decision making more value from the world’s information their thoughts, opinions and behaviours and
Slide 6: Our advantage
// PUREPROFILE TODAY Likes high-end products, eco-products Our advantage Reads Frankie magazine Prime candidate for Gets her news from high-end hybrid cars Humans aren’t one dimensional, Preferences The New Yorker they’re complex. We hold the key to understanding the depth of human behaviour, empowe
Slide 7: Clear corporate growth strategy
// PUREPROFILE TODAY Focus on building a stronger global business, global panel and adding complementary data Accelerate our SaaS sources through strategic self-service solutions partnerships Clear corporate growth strategy Leverage Pureprofile’s proprietary data - Data & Insights - Media Advertising
Slide 8: Our business
// PUREPROFILE TODAY Our business Why What How clients work with us services we offer our clients our business grows Our client value proposition Our divisions Our corporate strategy Global reach Data & Insights Global business Direct access to millions of Enabling organisations Focus on expanding ou
Slide 9: Our divisions
// PUREPROFILE TODAY Data & Insights Our divisions Online market research solutions conducted via a global network of highly engaged, “ Pureprofile were invaluable in helping us gather market feedback. The team were extremely demographically diverse consumers. We collaborative, working with us to cre
Slide 10: Where we are located
// PUREPROFILE TODAY Data & Insights Pure.amplify UK Mainland Europe Platform Operations Hub USA 2021 2021 2021 2021 India Singapore Where we are located Offices in 7 countries $29.4m in revenue from 2021 repeat clients (past 12 720 clients globally months) Australia 165 staff globally $5.6m in annuity
Slide 11: Delivering global insights
// PUREPROFILE TODAY Delivering global insights We are a global company who completed studies in 93 countries in the past 12 months Insights from these countries Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 12: Section Two: People & Culture
61% of Aussies have missed seeing People & SECTION TWO: family and friends during COVID lockdowns Culture Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 13: Our people & culture
// OUR PEOPLE & CULTURE Our people & culture Gender Diversity: Nationality & Ethnicity: 53% Male 19 nationalities across the group 45% Female 39 ethnic backgrounds 1% Gender fluid across the group 1% Non-binary Benefits Higher client satisfaction Higher employee retention Higher profitability Increased
Slide 14: A great place to work
// OUR PEOPLE & CULTURE A great place to work 95% 98% of employees know how their work of employees would recommend contributes to the goals of Pureprofile Pureprofile as a great place to work Employee 97% 96% Satisfaction of employees are proud to work of employees feel Pureprofile is in a position to
Slide 15: He did it!
// OUR PEOPLE & CULTURE He did it! A huge round of applause for our very own Keith Ang, who is the joint winner of the 2021 Young ESOMAR Society Award for his presentation on “Impacting the MR Industry with Automated Analyses” Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofil
Slide 16: Huge congratulations to Johnny Caldwell
// OUR PEOPLE & CULTURE Huge congratulations to Johnny Caldwell, FMRS Senior Director, Partnerships EMEA & US, who received the MRS Fellowship Award for his significant contribution to the research sector over the past 30 years, at the Market Research Society (MRS) Excellence Awards. We’re so proud o
Slide 17: Employee spotlights
// OUR PEOPLE & CULTURE Ben Hartley Divya Palla Role: Role: Business Systems Manager Quality Assurance & Profiling Analyst Length of time at company: Length of time at company: Employee 3 years, 8 months 4.5 years Tell us a little bit about yourself: Tell us a little bit about yourself: Originally fr
Slide 18: Environment, social and governance
// OUR PEOPLE & CULTURE Environment Social Governance Environment, Digital business model We are committed to reducing our Diversity & inclusion We are committed to providing a ASX listed company We comply with the ASX Corporate social and environmental footprint by working fully online and reducing
Slide 19: Section Three: Financial Highlights
1/3 Financial SECTION THREE: of Brits say the pandemic has had a big effect on their mental health Highlights Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 20: A strong start to FY22
// FINANCIAL HIGHLIGHTS Results Q1 FY22 vs Q1 FY21 Revenue $10.2m 61% A strong start to FY22 EBITDA $1.1m 29% Operating Cash Flow $0.7m 727% $10.2m revenue up 61% on pcp with growth across all regions and business units Business Unit Revenues Q1 FY22 vs Q1 FY21 $1.1m EBITDA up 29% on pcp due to stro
Slide 21: Q1 Financial Trends
// FINANCIAL HIGHLIGHTS Q1 Financial Trends Revenue $M Data & Insights Revenue $M EBITDA $M SaaS Revenue $M NB: EBITDA excludes significant items including share based payments Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 22: Record cash receipts in Q1 FY22
// FINANCIAL HIGHLIGHTS Operating cashflow $M Record cash receipts in Q1 FY22 positively impacting operating cashflow NB; Cash receipts are receipts from clients and cash outflows are payments made for operating expenses per the Appendix 4C. Any government payments such as Jobkeeper are excluded from t
Slide 23: A disciplined approach to investment in Capital Expenditure
// FINANCIAL HIGHLIGHTS A disciplined approach Capital Expenditure $M to investment in Capital Expenditure Investment focus for Q1 aligned to our corporate growth strategy with development focused on SaaS solutions and global growth Development and testing of the retail and fast food verticals for o
Slide 24: Section Four: Operating Highlights
Operating SECTION FOUR: Highlights 25% of Aussies have missed going to pubs and clubs during lockdowns Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 25: Operational Key Performance Indicators - Q1 FY22
// OPERATING HIGHLIGHTS Operational Key Performance Indicators - Q1 $2.5m 298% FY22 in revenue from 124 new clients outside Australia (past 12 months) QoQ revenue growth from SaaS clients 72% 49% $29.4m QoQ increase in completed surveys in revenue coming from repeat clients (past QoQ increase in pro
Slide 26: Some new organisations that used our services
// OPERATING HIGHLIGHTS ANZ UK EUROPE SINGAPORE Some new organisations that used our insights or Pure.amplify services in Q1 FY22 Pureprofile (ASX: PPL) Investor Presentation Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile Copyright © 2021 Pureprofile
Slide 27: Section Five: Solutions Highlights
Solutions SECTION FIVE: 63% of Singaporeans are keen to try out a new sport Highlights Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 28: Software as a Service (SaaS) is a cloud-based software delivery model
// SOLUTIONS HIGHLIGHTS Software as a Service (SaaS) is a cloud-based software delivery model, in which software is licensed on a subscription basis Our SaaS solutions are: ● Audience Intelligence ● Community Builder ● Insights Builder Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021
Slide 29: Audience Intelligence
// SOLUTIONS HIGHLIGHTS Audience Intelligence SaaS access to unrivalled market intelligence and consumer trends Exclusive functionality and insights – unavailable via any other data company Our datasets are aggregated from millions of verified transactions from consumers across various markets and re
Slide 30: Audience Intelligence Q1 FY22 Update
// SOLUTIONS HIGHLIGHTS Audience Unique SaaS solution Intelligence Our one-of-a-kind SaaS solution has been recognised as an ABA100 Winner Q1 FY22 Update for SaaS Innovation in The Australian Business Awards 2021 Increasing interest from clients Finalising new SaaS insights UberEats signed in Q4 FY2
Slide 31: SaaS Innovation Award
// SOLUTIONS HIGHLIGHTS SaaS Innovation Award Audience Intelligence has been recognised as an ABA100 Winner for SaaS Innovation in The Australian Business Awards 2021 Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 32: Pureprofile and Flybuys joined forces in Q3 FY21
// SOLUTIONS HIGHLIGHTS Flybuys members can earn points in return for giving their opinions Pureprofile and Flybuys joined forces in Q3 FY21 to Pureprofile SaaS Platform launch Pureprofile A unique co-branded environment for Flybuys Perks. The members who wish to help brands with their insights partner
Slide 33: Flybuys Q1 FY22 Update
// SOLUTIONS HIGHLIGHTS Flybuys members rewards Flybuys 57m Flybuys points earned in Q1 FY22 Q1 FY22 Update with 200 Flybuys members joining the Pureprofile Perks community everyday An active Flybuys community New opportunities for our clients A very active community with 1.7 completed surveys every
Slide 34: We asked our panellists to name three things
// SOLUTIONS HIGHLIGHTS We asked our panellists to name three things that keep them coming back to Pureprofile Perks “It's so much fun and the surveys are always so informative and very useful” “I enjoy answering surveys and being involved in decisions relating to new-to-market products” “I love earn
Slide 35: Section Six: Client Case Studies
9 in 10 Aussie online Client SECTION SIX: shoppers are signed up to at least 1 shopper reward program Case Studies Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 36: Data & Insights Case Study
// CLIENT CASE STUDIES The solution Data & Insights A three-phased strategy connecting Business Australia to Case Study real market perceptions. A bi-weekly brand tracker study was launched, empowering Business Australia to regularly connect to their audience The challenge Increase member retention
Slide 37: Community Builder Case Study
// CLIENT CASE STUDIES The solution Community Builder Case Study A three-phased strategy to utilise Pureprofile’s SaaS technology to create a The challenge community for Flybuys members An exclusive survey platform for Flybuys members PHASE 1 PHASE 2 The Pureprofile Perks platform allows Flybuys membe
Slide 38: Media Case Study
// CLIENT CASE STUDIES The solution Media A three-phased strategy enabled instant Case Study optimisation of the highest-performing campaign elements The challenge Increase donorship. Support families. PHASE 1 PHASE 2 The primary goal of the campaign was to shift in-market positioning, Build & refine
Slide 39: Section Seven: Corporate Strategy
64% of Kiwis and Corporate Americans have SECTION SEVEN: knowingly driven beyond the speed limit Strategy Pureprofile (ASX: PPL) Investor Presentation // Copyright © 2021 Pureprofile
Slide 40: Our progress on our corporate strategy
// CORPORATE STRATEGY Strategic Pillar Strategy Q1 FY22 Progress 102% growth in panellists outside of Focus on building a Australia over the past 12 months stronger global business, global panel and add $721k in new clients revenue from Global business regions outside of Australia for the complement
Slide 41: Key initiatives H1 FY22
// CORPORATE STRATEGY Developing new Launch new Global business partnerships verticals for growth Key Growing partnerships in Audience Intelligence Expand our opportunities initiatives Asia, Europe and US means we can increase our outside of Australia by supporting our growing H1 FY22 This is an exc
Slide 42: Summary
// CORPORATE STRATEGY Summary Strong growth Cash flow positive Exciting solutions Highly engaged employees Loyal and satisfied clients Pureprofile (ASX: PPL) Pureprofile (ASX: PPL)Investor InvestorPresentation Presentation //// Copyright Copyright©©2021 2021 Pureprofile Pureprofile
Slide 43: Contact
// CONTACT Contact Martin Filz // Chief Executive Officer martin@pureprofile.com 0466 356 388 263 Riley Street Surry Hills NSW 2010 Australia +61 2 9333 9700 info@pureprofile.com business.pureprofile.com This presentation has been authorised for release to the Melinda Sheppard // Chief Operating Officer AS