Davidstea Inc. · TSXV:DTEA

Davidstea — Investor Presentation (June 2022)

20 slides from Davidstea's investor presentation, Jun 22, 2022

  1. Slide 1: Exhibit 99.1

    Exhibit 99.1

  2. Slide 2: Cautionary forward-looking statements

    cautionary forward-looking statements “Ret including “believes,” “expects,” “may,” “will “should,"“could,"“seeks,” These statements “anticipates,” Th rina o Inlightof ‘and assortment, and strategic plans. foodand 2 DAVIDSTEA

  3. Slide 3: Our vision

    our vision To become the world’s most innovative tea company, inspiring greater wellness and sustainability

  4. Slide 4: To make tea fun and accessible to all

    To make tea fun and accessible to all

  5. Slide 5: FY 2021 results

    FY 2021 results $78.4M $5.3M

  6. Slide 6: Exited CCAA with solid working capital position

    v Exited CCAA with solid working capital position v Accelerated transition towards digital-first omnichannel tea supplier v Ranked fourth overall for best online experience in Canada v Centralized operations with a single, world-class distribution centre v Recognized as a Great Place to Work® DAVIDS

  7. Slide 7: Board of directors and corporate governance

    board of directors and corporate governance JANE SILVERSTONE, SEGAL USAN L. BURKMANC2) PATRICK DE ) PETER ROBINSON ‘and financial expert. sectors. Lead Director Board of Directors Audit Committee Human Resources and Compensation Committ Corporate Governance and Nominating Committee Independent irect

  8. Slide 8: Transformative initiatives

    transformative initiatives Va DIGITAL Focused on digital-first growth strategy with significant investments in technology OO Same great product quality and service—different focus on distribution channels _ REALIGNED INVESTMENTS =] CANADA Expanded wholesale footprint in Canada with big-box stores, g

  9. Slide 9: Path to value creation

    path to value creation Demand Creation eolenee, DAVIDsTEA innovation Enterprise Culture 9 DAVIDSTEA

  10. Slide 10: Key growth initiatives

    key growth initiatives Increase Amazon assortments, marketing and geographic reach Launch US wholesale expansion Fine-tune ed Big-Box messaging to acquire Canada new digital customers Expand internationally Enter white-label packaging DAVIDSTEA

  11. Slide 11: Profitable growth goals

    profitable growth goals FY 2021 FY 2025 $104.1M Sales: Low double-digit eee growth per year fo) Ley 5.0% ~10% Adjusted EBITDA' margin Adjusted EBITDA' margin ‘Adjusted EBITDA is a nonIFRS measure and excludes the impact of stock-based compensation expenses and software fAnIFRS. DAVIDSTEA

  12. Slide 12: Fair trade

    fair trade . ie i we Eh 2 Ethical Tea Partnership

  13. Slide 13: Product mix

    product mix D>— ~13% Easy-to-use & Innovative Accessories

  14. Slide 14: Go-to-market strategy

    go-to-market strategy DIGITAL PLATFORM WHOLESALE PARTNERS purchasing environment (+2.2M Frequent Steeper Active Members) Recreating sensory store experience online with virtual tea guide and Al Broad brand-name recognition supporting digital shift high-end grocery stores and pharmacies in Canada (+3

  15. Slide 15: Specialty tea market

    specialty tea market 5 Market growing ~5% driven by perceived health properties of specialty teas ——- Strong demand for fruit/herbal and loose-leaf black tea blends among younger demographic group $4.5B North American Market! $104.1M DTEA Sales? Q Consumers increasingly seeking healthier alternative

  16. Slide 16: Competitive advantages

    competitive advantages Innovative offerings designed by tea experts for tea lovers Unmatched breadth and depth of premium, loose-leaf tea blends Broad demographic appeal of brand Distinct retail experience focused on delighting

  17. Slide 17: Factors impacting tea industry

    ure impacting tea industry COVID-19 pandemic expected to subside in 2022 ssories Sage — —".

  18. Slide 18: Q1 2022 results

    Q1 2022 results $20.4M 43.9% ($2.0M) $0.1M Revenue Gross margin IFRS net loss Adjusted EBITDA'

  19. Slide 19: Key takeaways

    key takeaways Vv v Solid FY 2021 financial results Accelerating transition towards becoming a digital-first, omnichannel tea supplier Clear path to value creation: demand creation, product innovation, enterprise culture and operational excellence Preparing expansion into US by replicating success in

  20. Slide 20: To infinitea and beyond

DAVIDsTEA — Investor Presentation (June 2022) on 6ix