Itmedia Inc. · TSE:2148
Itmedia — Investor Presentation (December 2024)
43 slides from Itmedia's investor presentation, December 2024
Slide 1: Materials for new investors
ITmedia Inc. ITmedia Inc. Materials for new investors December, 2024
Slide 2: Contents
Jeontents 01 02 03 04 05 Company Summary Business Overview Initiatives for Growth Shareholder Returns Sustainability
Slide 3: About ITmedia and Company Profile
Company Summary About ITmedia rr’ ITmedia inc. Our Mission Contribute to Information Revolution by Innovating Professional Media ©2024 ITmedia Inc. All Rights Reserved. QUA Company Profile Company name ITmedia Inc. Location Kioicho Bldg., 3-12 Kioicho Chiyoda-ku, Tokyo 102-0094 Japan Establishment D
Slide 4: Representatives
Company Summary al Representatives ‘Tmecdae. Toshiki Otsuki President and CEO Born in 1961 in Nagano Prefecture, Japan. Graduated from Tohoku University. Joined the newly established SoftBank Corporation (now SoftBank Group Corp.) in 1984 as a new graduate recruit. Engaged in sales and merchandising
Slide 5: Our position as a SoftBank Group company
Company Summary Our position as a SoftBank Group company : SB Media Holdings SB Creative SB Human Capital ? Realize Innovations &®" \Tmedia inc. SoftBank Group SoftBank SB C&S = SBTechnology Qrm- ®PayPay LINEV7—- SB Payment Service y y ZOZO SoftBank SoftBank PAWKS mK GC . @sens RASKUL cybertrust
Slide 6: Founded in 1999 at the dawn of the Internet
‘Tmacdiaine. Company Summary [ere ’ pil Founded in 1999 at the dawn of the Internet Taking on the challenge of becoming Japan's first dedicated online media business Inside the company of SoftBank (1982) PC information magazine published by SoftBank eee a Merged with @IT (2005) Launch of internet-on
Slide 7: Company history
Company Summary Company history Revenue trends since founding Foun: he advent of the Internet era | 1999 Founding : 2005 Established a joint venture with @IT 2006 Partnered with TechTarget Inc. Started providing Lead Generation 2007 Listed on TSE Mothers _—! Strengthen the foundation Explosion of sm
Slide 8: Japan's largest online media specializing in technology information
Company Summary Japan's largest online media specializing in technology information Number of potential customers 7,000 companies Number of digital events held 200 times/year + ~a i] : HEED > RLAMBET ee! yl ‘ AYSAYAAE-V ay ‘ db PAB eo aby 7 cee c& Direct sales staff A 100 people aN cad nN 2024 ITmed
Slide 9: Revenue composition ratio and media operated
Company Summary Revenue composition ratio and media operated BtoB Media Business 83% IT/Business Field CO Kt-eyze0- TechTarget @/1|T ITmedia ITmedi NEWS EL79-T7IR atmarkit ITinedia A\ | 4+ Mineo iav'> ITmedi ITmediak HA Ls ae Subsidiaries/Affiliated Company QFE a ITreview ©2024 ITmedia Inc. All Righ
Slide 10: Business segment
Company Summary Business segment BtoB Media Business BtoC Media Business Revenue model Revenue format Revenue sources KPIs Value provided Sales format 2024 ITmedia Inc. All Rights Rese eo Lead Generation revenue + Provide sales leads + Provide intent data etc. Digital Event revenue Ad revenue Commis
Slide 11: FY23 Consolidated Earnings Overview
Company Summary FY23 Consolidated Earnings Overview Revenue ¥8,00 Linition Operating income ¥2 228 ition Operating margin 21.8% Business Results & Financial Information https://corp.itmedia.co,j ©2024 ITmedia Inc. All Rights Reserved. Trends of revenue 8,752 (Unit: million yen) 8,092 8,001 6,891 for
Slide 12: A readership covering major technology companies
| Summary re’ A readership covering major technology companies ae Coverage rate of companies listed on TSE Prime Market among our members Number of member companies by employee size Coverage rate of More than 1,000 company in Japan people About 3,100 companies 89», Coverage rate of Coverage rate of
Slide 13: Solid customer base and market share developed over 25 years
‘Tmacdiaine. Company Summary re’ Solid customer base and market share developed over 25 years in business Business record Market share * Number of technology customers 2,264 companies (v0 Digital marketing methodology * Awide range of transactions from foreign to domestic, Lead Generation from large
Slide 14: New income development mechanism
Company Summary . re’ New income development mechanism Introduction of advanced business model from U.S. company Track record with U.S. companies developing advanced businesses TechTarget ON24 (2 INDUSTRY DIVE TechTarget ON24 Industry Dive Listed on Nasdaq Listed on NYSE lead Expansion of Industrial
Slide 15: Changes in revenue growth and business development
Company Summary aS Changes in revenue growth and business development TM ‘Tmecdae. Expand business domains through new business development only possible with the Internet Lead Generation Programmatic oO 7 Fav-Log ql] ITreview Expand industrial technol Lead Lead EDN Generation Jf Generation Tech Red
Slide 16: One of the largest holders of data in Japan
Business Overview One of the largest holders of data in Japan that brings technology buyers and sellers together Companies providing technology Potential Customers otentia customers 2,000 companies 7,000 companies Current Companies Ur | _ participating visible marke in the platform Market expansion
Slide 17: Advantageous position in the technology market
[ees Overview al Advantageous position in the technology market nae Advancements in technology $ 3 DX Media Marketing 3 2 & ; Q » lull a 2» Be a z a Digital shift of society Digital shift of media Digital shift of marketing @|1{T ITmedia am 7 — “Se E°MONOis: _Jectilarget Japan One of the largest tec
Slide 18: Improving sales productivity is a major issue for Japanese companies
Business Overview Improving sales productivity is a major for Japanese companies Reason why sales productivity in Japan is lower than global standards *! LOW net sales per sales employee is low * The role of the sales employee is unclear and inefficient * There are numerous tasks of responding to cu
Slide 19: Marketing that changes corporate marketing
Business Overview /° that changes corporate marketing ’ pil ‘Tmacdiaine. Contact sales Obtain purchasing information to obtain purchasing information on the Internet ourselves ia 22 > as [ Sales acquire contacts | [ Digital content acquires contacts | served 19
Slide 20: LeadGen business that supports marketing DX
Business Overview “LeadGen” business that supports marketing DX Marketing services that enable the acquisition of potential leads* Largest scale and quality in the domestic technology industry Business Model | want X leads | want to know about products and services by a certain date @aAccess from we
Slide 21: Identify target companies, maximize sales
Identify target companies purpose Maximize sales
Slide 22: Growing subsidiary Hacchu Navi
Business Overview | ee growing subsidiary “Hacchu Navi” Til Providing lead generation services for system development companies Using 6,000 companies, which corresponds to 30% of system development companies > Click here for details https://hnavi.co.jp/ | would ui talk to Rj - Leave the development
Slide 23: Digital Event business
Business Overview . . te . re’ “Digital Event” business - the largest online exhibition in technology industry's “ Online exhibition business with over 10 years of experience "ITmedia Virtual EXPO“ one of the largest specialized events in Japan that the number of visitors exceeded 5,000 people per e
Slide 24: Programmatic Ad business
Business Overview “Programmatic Ad” Business that utilizes largest media for BtoC re with 400 million PV per month © Development of content production methodology Skilled editorial talent x data and Al ens of the latest “hot” topics online Providing advertising inventory to partners such as Google M
Slide 25: Medium-Term Targets X40
[aes for Growth Medium-Term Targets “X40” Aim to achieve operating income of 40 million yen in FY2029 29.3 26.8 ns Operating income (hundred million yen) 8.1 48 || 2014-2015 ©2024 ITmedia Inc. All Rights Reserved. 8.8 : : a 2016 2017 2018 117 2019 20.2 2020 2021 2022 2023 23.0 2024 (Actual) 40 2029
Slide 26: Growth in the DX market
Initiatives for Growth all | Fn for growth in the DX market "men DxX-related investments are increasing across all industries with the aim of solving increasingly diverse social and corporate issues DX market in domestic industry expected to expand to 6 trillion yen in FY2028 Dx-related investment i
Slide 27: BtoB media business growth strategy
Initiatives for Growth 4 BtoB media business growth strategy Td ‘Tmo. The data holders that brings technology “buyers” and “sellers” together “ITmedia Universe” LE Campaign Central Concept Database of Members profiles, Increase behaviors, 20 thousand Content and intent to permonth Increase purchase
Slide 28: A growth mechanism that continues to enhance competitiveness
Initiatives for Growth ye’ A growth mechanism that continues to enhance competitiveness “Industry DX” e Ak “oe The largest holders of data that brings buyers and sellers pe together from all BtoB industries re “Campaign Central Concept” Evolution of data driven marketing through centralized manageme
Slide 29: Industrial DX alliances with specialist media
| i for Growth Industrial DX ye’ Expansion of mutual revenue opportunities through alliances with specialist media of various industriéS*™ Accelerate expansion of industrial fields through collaboration including M&A Medicine /pharmaceuticals Bio Agriculture Chemistry/materials Public Smart energy p
Slide 30: The Campaign Central Concept
| Ronis for Growth The Campaign Central Concept re’ Acquire growth opportunities by providing new services through data platform a integration Digital advantage: As data accumulates and becomes more connected, it becomes more valuable Platform for connecting Video media “TechLIVE” started and ut dat
Slide 31: 20,000 15,000 10,000 5,000 2023 2025 2030
20,000 15,000 10,000 5,000 0 2023 2025 2030
Slide 32: Strengths of AI related media
Initiatives for Growth [es of Al related media Til ITmedia is the No.1 online media in the Al field with the largest information dissemination power and audience Q ca) =] [o | F . Number of PV of Search inflow Number of media Al-related articles Al-related articles Media No.1* 14media 900 200 articl
Slide 33: Accelerating media development in the AI field
Initiatives for Growth Accelerating media development in the Al field, to become No. 1 Til ‘Tmacdiaine. Specialist media provides of information of Al development and utilization on various layer Understand the current state | [Tpedia + ITmedia Enterprise: Business x Alutilization _[Tmedia Business
Slide 34: Promoting the use of AI in business operations
Initiatives for Growth Promoting the use of Al in business operations Dedicated Al Media Development Division launched in October 2023 Number of Al-related articles published (cumulative) (Number) 3,758 3,493 3,162 2,716 2,361 2,053 1797 1,569 1,306 1,090 794 536 257 oo 160 228 _—_nm mw 2023 68 7A 8
Slide 35: Management with an awareness of cost of capital and share price
Shareholder Returns Initiatives to realize the management with an awareness of cost of capital and share price Aiming to optimize cost of capital through strengthening growth investments and shareholder returns Consolidated B/S (hundred million yen) 113 Cash and cash equivalents 79 Capital 98 The en
Slide 36: Achieving both sustainable growth and shareholder returns
/ 2024 Shareholder Returns Achieving the both sustainable growth and shareholder returns Trends in dividends per share ven) FY23 full year 100.0 ¥115 0 FY24 full year . 49.49% 100.0 149.4% toa wa 2% (Forecast) 100.0 1 Consolidated O11 100.0! ep yearend tearen payout ratio: Payout ratio ' + 70% or hi
Slide 37: Record of treasury stock acquisition
Shareholder Returns Record of treasury stock acquisition While returning profits primarily through dividends, we also acquire treasury stock Number of acquired shares (Shares) Acquisition period from August 1, 2023 to October 20, 2023 500,000 from August 1, 2021 to October 20, 2021 358,900 from Febr
Slide 38: Sustainability
Sustainability | ae re’ ‘Tmacdiaine. Under our corporate mission of “Contribute to Information Revolution by Innovating Professional Media”, the ITmedia Group (ITmedia Inc. and its subsidiaries) aims to realize a sustainable and prosperous society through our business activities. + Wecontribute to f
Slide 39: Materiality
1 Materiality 2 Materiality 3 Materiality 4 Materiality 5 Materiality
Slide 40: Sustainability initiatives
Sustainability Sustainability initiatives t=] ESG Data Book FY2023 ani Expa f2) Ad Review Report losureand of English disclosure f2) Media Transparency Report f=] Expansion of English disclosure Supporting ad safety Obtained certification from “JICDAQ” for digital ad quality 2024 ITmedia Inc. All Ri
Slide 41: Our Mission
SCP LIT HY AVR rk” ITmedia inc. Our Mission Contribute to Information Revolution by Innovating Professional Media Ty ddob,
Slide 42: ITmedia Inc. disclaimer
re’ ITmedia ine. This document has been translated from the Japanese original for reference purposes only. In the event of any discrepancy between this translation and the Japanese original, the original shall prevail. » Forward-looking statements, such as earnings outlooks, are based on information
Slide 43: Inquiries
ITmedia Inc. Inquiries ITmedia Inc. Kioicho Building 3-12, Kioicho, Chiyoda-ku, Tokyo 102-0094 Inquiries: ir@sml.itmedia.co.jp