Smcp Sa · EURONEXT:SMCP
Smcp Sa — Q3 2021 Earnings Presentation
19 slides from Smcp Sa's earnings presentation, Oct 27, 2021
Slide 1: 2021 Q3 Sales
2021 Q3 Sales October 27th, 2021 Isabelle Guichot, CEO Patricia Huyghues Despointes, CFO
Slide 2: Disclaimer
Disclaimer Certain information contained in this presentation includes projections and forecasts. These projections and forecasts are based on SMCP management's current views and assumptions. Such forward-looking statements are not guarantees of future performance of the Group. Actual results or per
Slide 3: Isabelle Guichot, CEO
Isabelle Guichot, CEO 3
Slide 4: Q3 Sales almost at par with 2019 levels
Q3 Sales almost at par with 2019 levels SALES Adj. EBIT 1 MAINLAND DIGITAL NETWORK (∆ 9M) vs 2019 CHINA PENETRATION -1.0% reported 9M -38 DOS -3.2% organic o/w -45 in France | +19 in APAC +15.8% vs 2019 24% € 271.7m | +8.4% vs 2020 #POS: 1,684 • Continued progressive catch-up versus 2019 • Strong tr
Slide 5: Engaging millennials: Ingenuity to win over China's young shoppers
Engaging millennials: Ingenuity to win over China’s young shoppers x TMALL x Jian Tian x KOLs Music Concert Live-streaming SHANGHAI Space Plus @ Mia LRB: 96K @Sunnee Weibo: 22M @ BananaFashion LRB: 1M @ Jian Tian Weibo: 24M 5
Slide 6: Digital: Continued global expansion
Digital: Continued global expansion x E-Shop launch in New Hong-Kong partnership 6
Slide 7: Q3 key openings: APAC continued expansion
Q3 key openings: APAC continued expansion China ►Shanghai Taiwan ►Kaohsiung China ►Guangzhou China ►Shanghai ● KAOHSIUNG, E Sky Land ● SHANGHAI, Taikoo Li Qiantan ● SHANGHAI, Shanghai Village Outlet ● GUANGZHOU, Taikoo Hui 7
Slide 8: Q3 key openings: Strong partnerships to conquer all territories
Q3 key openings: Strong partnerships to conquer all territories Mexico South Korea United Arab Emirates Opening in one of the Strong expansion with luxury outdoor shopping + 11 stores in Q3 New malls in Mexico City Bloomingdales digital stores ● Mexico City, Antara Fashion Hall ● Lotte Dongtan New S
Slide 9: Enhance Brand Desirability: International exposure with Key Opinion Leaders
Enhance Brand Desirability: International exposure with Key Opinion Leaders AMERICAS EUROPE APAC U.K. Germany @jacob_rtt @hollywilloughby Instagram: 482K Instagram: 7.4M @Lil Ghost @emmaroberts Weibo: 20M Instagram: 16.9M @amandascgorman Instagram: 3.8M Spain @Jian Tian Weibo: 24M @Fil Weibo: 5.7M @
Slide 10: Patricia Huyghues Despointes, CFO
Patricia Huyghues Despointes, CFO 10
Slide 11: Progressive catch-up vs 2019 since the beginning of the year
Progressive catch-up vs 2019 since the beginning of the year 9M Sales vs 2019 Sales growth vs 2019 814.9m 725.0m 621.2m -13% 271.7m -26% 229.4m 223.9m -3% 9M 19 9M 20 9M 21 -15% Breakdown by region -20% Q1 21 Q2 21 Q3 21 28% 32% 13% 27% France EMEA Americas APAC Organic Growth (at constant currency
Slide 12: Q3 Sales performance by region
Q3 Sales performance by region Sales growth vs 2019 • France gradually catching up 2019 level supported by local demand FRANCE H1 21 Q3 21 • Nearly stable vs 2020, including a positive like-for-like growth, despite the 88.4m ongoing full price strategy (discount rate down by -7pts in Q3) -10% -1.2%
Slide 13: Q3 Sales performance by region
Q3 Sales performance by region • Solid growth in APAC vs 2019 of +7%, driven by Mainland China strong performance (+15.8%) despite new local Covid resurgences and some major Sales growth vs 2019 weather events in key cities, impacting mobility and traffic APAC H1 21 • High comparison basis: 2020 ben
Slide 14: Summary
Summary 14
Slide 15: Summary & Outlook
Outlook Summary2021 & Outlook • Q3 Sales almost at par with 2019 level // Continued catch-up vs 2019 • Americas turning positive vs 2019 and U.S. still outperforming driven by a very high demand • France & EMEA still catching up vs 2019 supported by local consumption • Solid growth in APAC driven by
Slide 16: Appendix
Appendix
Slide 17: Quarterly net sales by region and by brand
Quarterly net sales by region and by brand In €m H1-20 H1-21 Reported % Organic % Q3-20 Q3-21 Reported % Organic % 9M-20 9M-21 Reported % Organic % France 133.0 141.9 +6.7% +6.7% 89.5 88.4 -1.2% -1.2% 222.5 230.3 +3.5% +3.5% EMEA 106.6 114.0 +6.9% +7.1% 69.8 81.3 +16.4% +15.5% 176.5 195.3 +10.7% +10
Slide 18: Breakdown of POS
Breakdown of POS Directly operated stores Number of DOS Q3-20 2020 H1-21 Q3-21 Var Q3 21 Var Q3 21 Var Q3 21 vs. H1 21 vs. FY 20 vs. Q3 20 By region France 520 519 494 474 -20 -45 -46 EMEA 414 415 408 404 -4 -11 -10 Americas 167 169 168 168 - -1 +1 APAC 229 231 245 250 +5 +19 +21 By brand Sandro 559
Slide 19: Definitions of non-IFRS financial measures
Definitions of non-IFRS financial measures o “Sales” consists of total sales (retail and wholesale sales) net of rebates, discounts, VAT and other sales taxes, but before the deduction of concession fees paid to department stores and commissions paid to affiliates. o “ Organic sales growth” correspo