X5 Corporate Center · RUS:X5
X5 Corporate Center — X5 Group — Investor Presentation (May 2025)
28 slides from X5 Corporate Center's investor presentation, May 2025
Slide 1: Investor Presentation
\ ~ Investor _ Presentation
Slide 2: Disclaimer
Disclaimer 2 This announcement includes statements that are, or may be deemed to be, “forward-looking statements”. These forward-looking statements can be identified by the fact that they do not only relate to historical or current events. Forward-looking statements often use words such as “anticipa
Slide 3: Trends across food retail market segments
Trends across food retail market segments 3 Food retail 26,477 31,848 37,147 market, The e-grocery, hard RUB bln 31% discounter and proximity 34% 36% store segments will +5 p.p. continue to grow (the latter Food retail is the largest include convenience store retail segment, with an formats like Pya
Slide 4: X5: a leader in Russian retail
X5: a leader in Russian retail 4 No. 1 in the food retail market No. 2 in e-grocery Top 10 Russian food retailers by market share 2023 2024 Top 10 Russian e-grocery retailers by market share 2023 2024 No. 1 14.5% 15.6% No. 1 15.9% 16.4% No. 2 10.5% 11.0% No. 2 13.2% 16.1% No. 3 5.7% 6.2% No. 3 14.6%
Slide 5: X5 today
X5 today X5 is building 5 No. 1 the most efficient supply chain on the market In ready-to-eat food sales among retailers 14,500+ 800+ 7,000+ 1,500+ Top 2 72 Perekrestok Pyaterochka supermarkets proximity stores with with café and Direct import In transport cargo coffee points coffee points Suppliers
Slide 6: X5 businesses
X5 businesses 366 Perekrestok 6 Select cafés 88 984 Mnogo Lososya Perekrestok dark kitchens supermarkets 6,800 >1,500 Company-owned trucks Suppliers 2,471 28,019 Chizhik hard 5Post parcel lockers discounters and pickup points 23,363 1,676 Pyaterochka OKOLO proximity stores stores 9,528 43 Stores wit
Slide 7: Pyaterochka: strengthening market leadership
Pyaterochka: strengthening 7 market leadership Food retail market share Drivers of growth 11.6% 12.2% 10.3% 10.8% Expansion and Competitor 1 new store openings 9.2% 9.1% 9.2% 8.1% Competitor 2 4.7% 4.0% 4.3% 3.5% Customer value proposition (CVP) 2021 2022 2023 2024 23,363 75.3 % 8.8 % Commercial and
Slide 8: Perekrestok: leader in the supermarket segment
Perekrestok: leader 8 in the supermarket segment Supermarket segment market share Drivers of growth 14% 12.6% 11.1% 12% 10.0% 10.5% Online sales 10% 8.6% Competitor 1 8% 7.0% 5.7% 6% 4.8% 3.7% 4% 2.9% 3.3% Competitor 2 2.7% 2% New formats and pilot projects 0% 2021 2022 2023 2024 2021 2022 2023 2024
Slide 9: Chizhik: on the path to segment leadership
Chizhik: on the path to 9 segment leadership X5’s 2028 strategic Hard discounter segment market share targets 30% 5,000 16.5% Stores 10.1% 4.0% 0.5% RUB 1 trln 2021 2022 2023 2024 2028F Revenue 2,471 8.4 % +97.2 % Significant positive contribution to X5’s EBITDA Stores1 Share of revenue1 Revenue gro
Slide 10: X5 Digital: developing an omnichannel model
X5 Digital: developing an omnichannel model 10 E-grocery market share 17% Single mobile platform 16.4% • Seamless customer journey across all apps Competitor 1 15.9% • Optimised courier load management 16% 16.1% 15% 14.6% Hybrid infrastructure: delivery from stores and dark stores 14.2% • Expanded d
Slide 11: X5's presence at each step of the customer journey
X5’s presence at each step 11 of the customer journey Unified loyalty programme Leader in the proximity store segment and X5 ID service Leader in the supermarket segment Subscription and benefits service Top-2 in the hard discounter segment Top-3 among Russian logistics Direct franchise model for sm
Slide 12: Loyalty programme and digital contact with customers
Loyalty programme and 12 digital contact with customers The best loyalty programme X5’s customer base is becoming increasingly digital in the food retail market 76 mln The annual audience of X5’s digital According to the NPS Ipsos market tracker and INFOLine research channels increased 2.8x in 2024
Slide 13: Additional opportunities
Additional opportunities 13 No. 1 media seller by audience reach: Technology platform for non-chain Last-mile delivery logistics operator single portal for communication with all retail stores X5 advertising and media channels 15,000+ Top-3 162 mln 80+ mln Audience reach of X5’s in-house media Store
Slide 14: Ready-to-eat food will become the largest category in X5's retail formats
Ready-to-eat food will 14 become the largest category in X5’s retail formats How we are are achieving our goals Market leader in sales of coffee and freshly baked goods in the HoReCa retail segment Ready-to-eat points in 15,000 stores across the country X5’s 2028 targets No. 1 modern urban café chai
Slide 15: Strategic guidance
Strategic guidance 15 Maintain leadership and become the most efficient omnichannel retailer The leader in the speed of No. 1 No. 1 No. 1 technology adoption and innovation In the Russian food retail market In e-grocery In ready-to-eat food sales and the largest café chain Increase shareholder value
Slide 16: Track record of strong operational performance
Track record of strong operational performance… 16 Net retail sales, RUB bln Selling space, ths sqm CAGR 2020–2024: 18.4% CAGR 2020–2024: 9.0% 8.4% 24.0% 3,880 11,062 10,206 3,129 9,107 8,410 7,840 2,596 2,194 1,973 2020 2021 2022 2023 2024 2020 2021 2022 2023 2024 LFL sales, % y-o-y growth Number o
Slide 17: Supported by robust profitability
…supported by robust profitability1 17 Revenue CAGR above 18% Stable growth of adj. ROIC2 CAGR 2020–2024: 18.6% 24.2% 3,908 30.3% 27.4% 3,146 2,605 1,978 2,205 19.2% 16.1% 17.1% 2020 2021 2022 2023 2024 2020 2021 2022 2023 2024 Adj. EBITDA margin1 consistently above 6.5% Positive FCF CAGR 2020–2024:
Slide 18: Growth and profitability driven by improved sales density
Growth and profitability driven by improved sales density 18 Sales density leadership in proximity segment in key geographies (Moscow and St Petersburg) ’000 RUB/sqm (annualised) Overall Moscow & Moscow region +11.7% +10.8% 367 377 501 348 357 489 338 476 465 453 Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2
Slide 19: Social responsibility
Social responsibility 19 X5 is a socially responsible company Contribution to National Development Goals that cares about society, the UN Sustainable Development Goals and the National Development Goals of the Russian Federation environment and healthy nutrition No. 1 Ensuring a comfortable and safe
Slide 20: Investment case
Investment case 20 Growth potential of the Multi-format food retail market Strong leadership business model Transparent dividend Business growth, high level policy: balancing cash flow of efficiency and strong Technological Transition to Russian stock distribution with financial financial position l
Slide 21: Q1 2025 results
UR Ae ay Qi 2025 results
Slide 22: Double-digit top-line growth supported by strong LFL sales dynamics
Double-digit top-line growth supported by 22 strong LFL sales dynamics… Net retail sales1 Traffic, mln customers Net selling space (eop) 27.0% 25.2% 22.9% 21.8% 20.7% 2,153 12.3% 10.5% 2,096 2,087 8.8% 8.4% 8,7% 2,010 1 059 1 056 1,821 11 238 969 11 062 958 10 727 876 10 336 10 539 Q1 2024 Q2 2024 Q
Slide 23: Combined with stable profitability
…combined with stable profitability 23 Revenue SG&A (excl. D&A&I, LTI and other employee incentives) 27.3% 25.1% 22.9% 22.3% 20.7% 18.1% 17.5% 17.7% 18.7% 19.2% 15.8% 1 077,8 1 069,8 201,7 205,3 965,5 978,6 886,2 160,5 169,1 173,0 169,5 Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q1 2024 Q2 2024 Q3 2024
Slide 24: Q1 2025: Adjusted SG&A expense analysis
Q1 2025: Adjusted SG&A1 24 expense analysis Expenses as a percentage of revenue in Q1 2025 Key Q1 2025 highlights: Lease expenses: a positive operating leverage effect for fixed lease 108 b.p. 19.2% rates, partially offset by an increase in revenue-dependent lease 18.1% 3 b.p. 0,7% expenses. 0,7% 0,
Slide 25: X5 capital expenditures
X5 capital expenditures 25 RUB 166.4 bln +12.1% y-o-y Capex trends by year, RUB bln Other 13% M&A 3% 4.7% IT 7% 4.5% 4.7% 4.4% Store refurbishments 7% 4.3% 3.1% Maintenance 19% 166,4 148,4 Logistics and transport 19% 97,9 89,9 81,1 82,0 New store openings 31% 2019 2020 2021 2022 2023 2024 Capex % of
Slide 26: X5 debt structure
X5 debt structure 26 Debt profile Debt portfolio maturity RUB mln 31 Mar 2025 31 Mar 2024 100% 27% Total debt 318,742 233,877 45% Short-term debt 114,805 98,983 % of total debt 36.0% 42.3% Long-term debt 203,937 134,894 26% % of total debt 64.0% 57.7% 2% Net debt (pre-IFRS 16) 273,745 198,376 31 Mar
Slide 27: Financial and dividend policies
Financial and dividend policies 27 Pre-IFRS 16 Financial policy Dividend policy 1.2x–1.4x 2x per year Target net debt / Target number of annual EBITDA ratio dividend payments 18–24 months Cash flow distribution while maintaining the target net Target maturity profile of the loan debt / EBITDA ratio
Slide 28: X5 Investor Relations
28 X5 Investor Relations iro@x5.ru +7 (495) 662 88 88 ext. 13-147 “Investors” section on X5’s IR Telegram X5 corporate blog on X5 corporate blog on the X5 corporate channel Pulse SMART-LAB website