Slide 1: Regulation 30 filing cover letter
peslli Gree | Date: 22.08.2023 To, To, The Listing Compliance Manager NATIONAL STOCK EXCHANGE OF INDIA LTD. Department of Corporate Services, Exchange Plaza, C-1, Block G, BSE LIMITED Bandra Kurla Complex, P. J. Towers, Dalal Street, Bandra (E) Mumbai - 400051 Mumbai - 400 001. NSE SYMBOL: BTML BSE
Slide 2: Bodhi Tree Multimedia Ltd. Investor Presentation August 2023
Bodhi Tree Multimedia Ltd. INVESTOR PRESENTATION 47 August - 2023 y ee fa
Slide 3: Inspire. Provoke. Enthrall.
INSPIRE. PROVOKE. ENTHRALL.
Slide 4: Disclaimer
hapchitree Disclaimer This document has been prepared for information purposes only and is not an offer or invitation or recommendation to buy or sell any securities of Bodhi Tree Multimedia Ltd ("BTML", "Company"), nor shall part, or all, of this document form the basis of, or be relied on in conne
Slide 5: About Us, Industry Overview, Financial Performance, Road Ahead
hapchitree About Us Business Overview Industry Overview Financial Performance Road Ahead
Slide 6: Company Profile
hod Gee Company Profile 30+ 1500+ Shows Hours of Content 10+ INR 150Cr+ Broadcasters/ worth of content Platforms produced Il > 5+ 35% CAGR Revenue last 5 years Languages ls
Slide 7: Directors
hoodhitze Directors SUKESH MOTWANI Founder Director /CCO Sukesh’s experience encompasses the entire gamut of the media business right from content production to broadcasting over a period of DIAS two decades. He has worked with leading media brands like Zee Television, UTV & Nimbus. He was also resp
Slide 8: Business Verticals
hod Uvde Business Verticals CUTTING EDGE CONTENT across various Genres, Languages & Platforms Since 2013 TV — Hindi GEC Digital Platforms Regional GEC (General Entertainment Channels) (General Entertainment Channels) > SONY a NE | FI 1X colors ay DAW ZEETV StarPlus: s @ Viacomiz} colors Diz : [7
Slide 9: Services Offered
hodhitree Services Uffered Offering One Stop Solution for TV Shows & Web Series OoOoeG a Idea Conceptualization . Development Production Post Production Worked with top notch players in the industry. ‘Dicney Z *& colors 2013 ZEETV StarPlus 2023 (Year Founded) NETFLIX | A viacom[} Sm, f sm, @viu cold
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Slide 11: Business Process
hod Uvde Business Process © © (en At the L_|« no = ~~ CO a, | ) cL] Approaches Depending on the potential clients. commissioning, viewership (Broadcasters/ client pays a performance, certain % of total | Platforms) client pays | cost of production additional as fees to Bodhi c incentives to Tree. Bo
Slide 12: Business Avenues
hapdlhitiree Business Avenues Shifting behaviors are forcing content creators and distributors to devise new ways of engaging with consumers. Bodhi Tree Multimedia Ltd. | ~o— § Current New Services Services (TV & OTT) General Digital Content Regional Entertainment Entertainment (OTT/Web) Content Inf
Slide 13: Revenue Model
Revenue Model B2B BUSINESS MODEL 3 Commission based Intellectual Property Rights Model » Get contracts from Broadcaster/platforms LJ The Company invests in making its own to script, produce and deliver the content without getting it ‘commissioned’ programme. from the client; i.e. Broadcaster / OTT p
Slide 14: Transition to OTT Platforms
hochifee Transition to UTT Plattorms With Netflix, Amazon, Hotstar and others investing in __ original content; more movies are The sector will also stand expected to be made to serve as the _ risk- exclusively for the online reducing option for low- video streaming services budget movies or movies
Slide 15: Unique Selling Proposition
hochifee Unique Selling Proposition Strong Market Standing & Brand Recall lg no Financial Strength Our relentless optimization, cost focus effective on_ cost pricing Over the past 8 years, we have been strategy and diversifying our revenue successful in establishing a_ strong stream enables us to in
Slide 16: Bridging The Gap
rdhiGiee Bridging The Gap A Targeting increasing Creating regional content demand for Hindi for regional language Buying and end-to-end Talent movies, web series & focused, OTTs and production system Building daily soaps. production houses Catering to ait C ‘ tt Building | Demand Supply Side Combini
Slide 17: SWOT Analysis
hod Getyee SWOT Analysis 1 5 W U STRENGTHS WEAKNESSES OPPORTUNITIES THREATS Demonstrated track record over Fierce competition for a larger Growing acceptance by Piracy, violation of intellectual past 7 years. share of audience consumers in OTT market property rights poses a major In depth knowledge
Slide 18: Road Ahead
j c™ | haodhitree i J Sol Road Ahead a4
Slide 19: Targeting Clients
Ve Targeting Clients Production Houses - a ee o ae we, me, Bodhi Tree Multimedia Ltd. Will work “FILTER f 7A COPY e000. ‘ as a service provider; offering top ot a notch services within budget and o ae" ‘ ‘ 1 ‘ ' deadlines. \ 1 ne ! a I Gap >>> <mm >>> aD >>> GD >>> aD >>> > ey re ' t COLOUR i ' i (O
Slide 20: Future Outlook
hodhiGree : Future Outlook CONTENT VERTICALS EXPANSION eS FILM PRODUCTION Vision Charting The Path towards India’s INFRASTRUCTURE DEVELOPMENT premier content production company creating innovative content powered by cutting edge entertainment-tech ENTERTAINMENT TECH SPECIALISED OTT PLATFORMS | | 19
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Slide 22: FY23 Developments
hodhitetyee FY23 Developments Top Shows New Verticals Mythological Vertical Production Hub Class: Web series, 'Class' is The company content pipeline The company has roped in the Launch of Mega Film & now streaming on Netflix. It is remains robust with addition to acclaimed creator of projects Enter
Slide 23: Quarterly Financial Performance
hoodhitze Quarterly Financial Performance Particulars (INR Mn) Q1FY24 Q4FY23 Q1FY23 YoY% Revenue from Operations 162.1 219.7 34.7 367.2% Total Expenditure 144.0 173.6 34.0 323.5% EBITDA 18.1 46.1 0.7 2537.8% EBITDA Margin (%) 11.2% 21.0% 2.0% +917 bps Other Income 0.2 1.3 0.1 87.2% Depreciation 0.5
Slide 24: Quarterly Performance Charts
hoodhitze Quarterly Performance Charts Net Sales (INR Mn) EBITDA (INR Mn) Net Profit (INR Mn) 180 20 14 160 18 12 140 16 10 14 120 8 12 100 10 6 80 8 4 60 6 2 40 4 0 0 0 S| -2.0 Q1FY23 Q1FY24 Q1FY23 Q1FY24 -4 23
Slide 25: Annual Balance Sheet
haodhitze Annual Balance Sheet Particulars (INR Million) FY 23 FY22 Particulars (INR Million) FY 23 FY22 Equity and Liabilities Assets (1) Shareholders' Funds Non-Current Assets (a) Share Capital 124.96 12.50 (a) Property, plant and equipment 0.39 0.29 (b) Reserves & Surplus 123.80 82.89 (b) Right o
Slide 26: Annual Income Statement
haodhitze Annual Income Statement EE IPO Consolidated (INR Mn) FY19 FY 20 FY21 FY22 FY23 Revenue from Operations 384.56 267.13 356.87 590.8 426.1 Total Expenditure 380.50 234.74 324.71 560. 1 374.9 EBITDA 4.06 32.40 32.16 30.7 51.2 EBITDA Margin (%) 1.1% 12.1% 9.0% 5.2% 12.0% Other Income 1.78 7.52
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Slide 28: Share of Major Industry Segments 2020 and 2023P
Share of Major Industry Segments 2020 Share of Major Industry Segments 2023P = Television = Television 1.2% 1.0% 1.1% = Digital media = Digital media Print 3.8% Print 5.2% = Online gaming = Filmed entertainment Filmed entertainment Online gaming Animation and VFX Animation and VFX a Live events = Li
Slide 29: Indian M&E Market
Indian M&E Market CAGR (21-23) TV 787 685 720 826 5% Billion ($) Music 15% 80% of revenues will be generated through Television, Films, Digital Media, Animation VFX & Music oa CECA (EY-Mar’22) 28
Slide 30: Market Penetration
Market Penetration Rise of OTT platforms, Increasing internet penetration & Smartphone usage giving a boost to content consumption in India No. of Paid OTT Subscriptions India Advertising Revenues Digital Video - Hours of 100 14 Consumption/day") 3.5 90 90 12 oh 80 > 3 2.5 4.1% USD Million 60 Oo 8 _