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Zhihu’s Yanyan Story Makes International Debut at Frankfurt Book Fair, Showcasing China’s Short-Form Literature to the World
BEIJING, China, Oct. 17, 2025 (GLOBE NEWSWIRE) -- Zhihu Inc. (“Zhihu” or the “Company”) (NYSE: ZH; HKEX: 2390), a leading online content community in China, debuted its popular Yanyan Story platform at the Frankfurt Book Fair in Germany this week, representing a significant milestone in the international expansion of Chinese short-form online literature. As the world’s largest publishing exhibition and a leading global platform for culture, the Frankfurt Book Fair draws publishers, authors, and
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[{"type":"text","content":"BEIJING, China, Oct. 17, 2025 (GLOBE NEWSWIRE) -- Zhihu Inc. (“Zhihu” or the “Company”) (NYSE: ZH; HKEX: 2390), a leading online content community in China, debuted its popular Yanyan Story platform at the Frankfurt Book Fair in Germany this week, representing a significant milestone in the international expansion of Chinese short-form online literature.","length":356,"tagName":"p"},{"type":"text","content":"As the world’s largest publishing exhibition and a leading global platform for culture, the Frankfurt Book Fair draws publishers, authors, and readers from across the globe. This year’s event featured over 4,000 publishers from 92 countries and regions.","length":253,"tagName":"p"},{"type":"text","content":"Expanding Global Reach for Chinese Online Literature","length":52,"tagName":"p"},{"type":"text","content":"According to the China Online Literature International Communication Report (2025), released by the Online Literature Center of the China Writers Association, Chinese online literature now reaches around 200 million active overseas readers across more than 200 countries and regions, with a market value exceeding RMB 5 billion. The report notes that AI-powered translation has rapidly accelerated the spread of Chinese online literature, while preserving human creativity and cultural authenticity.","length":499,"tagName":"p"},{"type":"text","content":"Yanyan Story: Where Technology Meets Community","length":46,"tagName":"p"},{"type":"text","content":"Derived from Zhihu’s community ecosystem, Yanyan Story integrates storytelling, technology, and user participation to create a new model for global literary engagement.","length":168,"tagName":"p"},{"type":"text","content":"The platform spans multiple content formats—from books and digital reading to audio dramas and cultural products—and serves as a key driver of Zhihu’s 13.2 million paid subscribers. To date, Yanyan Story has licensed over 100 works for publication both in China and overseas, with its online literature titles translated into several languages, including English, Spanish, Japanese, Korean, Portuguese, Thai, and Indonesian.","length":424,"tagName":"p"},{"type":"text","content":"The Rise of Short-Form IP","length":25,"tagName":"p"},{"type":"text","content":"Yanyan Story’s participation in the Frankfurt Book underscores the growing international appeal of sho...