Business

Simply Business Launches Insurance App for Small Businesses in ChatGPT in the U.S.

Simply Business, a digital insurance marketplace for small businesses, today announced the launch of its business insurance app in ChatGPT in the U.S. The company separately announced the launch of a UK version of the app.

articleThe Travelers Companies, Inc.April 23, 20263/company/the-travelers-companies-inc/news/simply-business-launches-insurance-app-for-small-businesses-in-chatgpt-in-the-us
Simply Business Launches Insurance App for Small Businesses in ChatGPT in the U.S.

About this update from The Travelers Companies, Inc.

[{"type":"text","content":"Small business owners can now receive instant insurance price estimates in ChatGPT ","length":82,"tagName":"p","attribs":{}},{"type":"text","content":"BOSTON, April 23, 2026 /PRNewswire/ -- Simply Business, a digital insurance marketplace for small businesses, today announced the launch of its business insurance app in ChatGPT in the U.S. The company separately announced the launch of a UK version of the app.","length":261,"tagName":"p"},{"type":"image","alt":"(PRNewsfoto/Simply Business)","displaySize":"","headline":null,"caption":"(PRNewsfoto/Simply Business)","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":156,"url":"https://media.zenfs.com/en/prnewswire.com/ed988532a50e789b65b3eae137224309"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/lsZaPABhEweSTeMJselFEQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTI3NQ--/https://media.zenfs.com/en/prnewswire.com/ed988532a50e789b65b3eae137224309","width":400,"height":156}},"href":"https://mma.prnewswire.com/media/1030974/Simply_Business_Logo.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"The new application safely connects ChatGPT to the Simply Business indicative pricing functionality, ensuring security, privacy and reliability. Small business owners can immediately receive an indicative price by providing just three pieces of information – business/trade, estimated annual revenue and ZIP code. They are then directed to the Simply Business website to complete the full quote process and securely purchase a policy.","length":434,"tagName":"p"},{"type":"text","content":"The launch builds on the company's global technology strategy to leverage AI to simplify the insurance-buying process for entrepreneurs. In October 2025, the company introduced a hyper-personalized AI-powered advisor in the U.S., designed to make the insurance buying process faster, clearer and more intuitive.","length":315,"tagName":"p"},{"type":"text","content":"The Simply Business app is available on the App Directory within ChatGPT and may appear as a recommendation when users ask questions related to business risk and insurance.","length":172,"tagName":"p"},{"type":"text","content":"David Summers, Group CEO at Simply Business, said: "In 2005, we set out to change the way small businesses purchase insurance. More than two decades later, we have over ...

More updates from The Travelers Companies, Inc.

Simply Businesssmall businesses