Business
Portfolio Update: Lucyd Launches Sherman Shades
Portfolio Update: Lucyd Launches Sherman Shades.
About this update from Tekcapital Plc
[{"type":"text","content":"\n \nRNS Number : 1079J Tekcapital plc 15 August 2019 \n\n \n \n15 August 2019\nTekcapital Plc\n \n(\"Tekcapital\", the \"Company\" or \"the Group\")\n \nPortfolio Company Update: Lucyd Launches Sherman Shades\n \nTekcapital Plc (AIM: TEK), the UK intellectual property (IP) investment group focused on creating marketplace value from investing in university technology, is pleased to announce that portfolio company Lucyd Ltd, the developer of an eShop for innovative eyewear, has launched Sherman Shades. \n \nSherman Shades are a unique combination of sports memorabilia and premium sunglasses. They were developed in partnership with Richard Sherman, cornerback of the San Francisco 49ers and Chief Brand Officer of Lucyd. The line includes four limited edition variants, each with its own purpose:\n \n1. SHOWTIME. This wraparound goggle-style sunglass is ideal for training outdoors. It features an oversize polarized lens with extra protection for peripheral vision. \n2. FIRE UP. An aviator in 49ers colors, with a classic style and a special ultra-dark lens perfect for driving. The lens also features an anti-blue light coating for protection from screens. \n3. COASTER. A sunglass with a heavy-metal look and unique eye guards. For when you want to look extra sharp. \n4. COOL DOWN. An icy clear frame that features a brand new type of lens: auto-tinting haze master. This innovation offers max protection against screens, darkens in the sun and slightly enhances night vision. The lens gives it the flexibility of indoor and outdoor eye protection.\n \nEach purchaser will also be entered into a sweepstakes to win a regulation American football signed by Richard Sherman. Click here to see a video of Richard Sherman introducing the new eyewear.\n \nHarrison Gross, CEO and cofounder of Lucyd, said:\n\"At a starting price of $49.99, and a limited run, Sherman Shades offer unprecedented value as sunglasses and football memorabilia in one. Season 1 of Sherman Shades debuts August 15th on Amazon.\" \n \nAbout Lucyd\nThe mission of Lucyd is to enhance the visual experience. Lucyd is pioneering a new market for prescription-ready, tech-enhanced glasses, and operates an eShop for innovative eyewear. To learn more please visit https://lucyd.co.\n \nDr Clifford Gross, Chairman at Tekcapit...