Business
MicroSalt Operational Update
MicroSalt Operational Update.
About this update from Tekcapital Plc
[{"type":"text","content":"\n \n \n \n \n \n 22 March 2023\n \n \n \n Tekcapital Plc\n \n \n \n (\"Tekcapital\" or the \"Group\")\n \n \n Portfolio Company Update: MicroSalt, Ltd.\n \n (\"MicroSalt\")\n \n \n Operational Update\n \n \n Tekcapital Plc (AIM: TEK), (OTCQB: TEKCF) the UK intellectual property investment group focused on creating valuable products that can improve people's lives, is pleased to provide an operationalupdate from Microsalt Ltd (\"Microsalt\").\n \n \n B2C Progress;\n \n \n \n · SaltMe Crisps continue to be sold throughout the Kroger group. SaltMe Crisps are currently stocked in Kroger stores with efforts continuing to secure new store placements.\n \n •\n As announced on 13 March 2023, Hanahreum Group (\"H Mart\"), one of the fastest growing retailers in United States has agreed to carry MicroSalt's SaltMe® branded crisps.\n \n \n •\n Since launching in September 2022, MicroSalt Shakers are currently stocked in over 500 stores.\n \n \n •\n AS announced on 06 February 2023, MicroSalt is currently working with US Salt LLC for in store sales of products across the US Salt system. US Salt LLC is a leading direct supplier of canister salt to the US retail industry.\n \n \n \n E-commerce progress;\n \n \n \n •\n First e-commerce sales of MicroSalt Shakers have been encouraging.\n \n \n •\n E-commerce sales of SaltMe Crisps have also been increasing.\n \n \n •\n Microsalt is preparing to launch its fourth flavour in a 1 oz size to compliment the current product offering and to create a better variety pack.\n \n \n \n Medical Outreach campaign progress;\n \n \n \n •\n Direct outreach with free 1 oz shakers samples for the medical community.\n \n \n •\n Launched direct marketing campaign for shakers in March 2023 in partnership with the National Pancreas Foundation which includes access to approximately 100,000 medical professionals and 170 hospitals.\n \n \n \n B2B progress:\n \n \n \n · Successfully completed comprehensive testing of Microsalt with several major food companies. MicroSalt is at varying stages of progress with these company's respective tasting, procurement, marketing and packaging departments and will keep the market informed of further developments.\n \n \n About MicroSalt, Ltd\n \n \n MicroSalt, is the developer and manufacturer of a proprietary low-sodium salt called MicroSalt®. We are pass...