Sally Beauty Is Prioritizing Innovation Reinforcing Its Leadership in Hair

About this update from Sally Beauty Holdings, Inc. (name To Be Changed From Sally Holdings, Inc.)

[{"type":"text","content":"The beauty retailer is introducing category-expanding products with best-in-class innovation designed to meet the evolving needs of today's beauty consumer, only at Sally.","length":175,"tagName":"p","attribs":{}},{"type":"text","content":"PLANO, Texas, Jan. 27, 2026 /PRNewswire/ -- Sally Beauty, the industry-leading destination for professional-quality hair color, hair care, and nails, is expanding its innovation pipeline with advanced formulas and technology. designed to make high-performance beauty more accessible and affordable.","length":298,"tagName":"p"},{"type":"image","alt":"","displaySize":"","headline":null,"caption":"","className":"","disableSlideshowImg":false,"size":{"original":{"width":267,"height":400,"url":"https://media.zenfs.com/en/prnewswire.com/5ad692687d71faf179f337f46f52ca8a"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/uztMVAbzWoMf3YGyjTSZ5g--/YXBwaWQ9aGlnaGxhbmRlcjt3PTQyMDtoPTYyOTtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/5ad692687d71faf179f337f46f52ca8a","width":267,"height":400}},"href":"https://mma.prnewswire.com/media/2870868/Sally_Beauty_products_1.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Sally Beauty is debuting ion® 24K, a new collection within the retailer's largest brand, ion. In a recent survey, 40% of US beauty consumers identified hair damage as a priority concern.* Ion® 24K is the retailer's response to address this concern by reversing damage from root to tip in just three minutes. The collection is built with TRICHOPOWER™ SCIENCE, a molecular technology that takes hair back to a more natural state. The collection includes four new products:","length":488,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"Rapid Recovery Peptide Leave-In Hair Treatment – helps reverse damage from root to tip in just three minutes while maintaining up to 87% of hair's natural foundation after bleaching. Consumers can save over 60% vs the leading competitor.","length":241,"tagName":"p"}]},{"val":[{"type":"text","content":"Metal & Mineral Neutralizing Spray - reduces metal and mineral deposits from the hair and scalp. When used as a pre-treatment before hair color, the spray ensures even absorption of hair color.","length":197,"tagName":"p"}]},{"val":[{"type":"text","content":"pH Perfector Purifying Shampoo – gent...

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