Business
Killi's Sales Momentum Growing
Custom Data Offerings Increasingly Attracting New Fortune 500 Brands, Providing Strong Tailwin...

About this update from Reklaim Ltd
[{"type":"text","content":"Killi's Sales Momentum GrowingCustom Data Offerings Increasingly Attracting New Fortune 500 Brands, Providing Strong Tailwind for Long-Term Growth.New York, New York--(Newsfile Corp. - August 12, 2021) - Killi Ltd. (TSXV: MYID) (OTCQB: MYIDF) (\"Killi\"), a supplier of compliant consumer data, is pleased to provide investors with an operational and corporate update. Killi is successfully executing its business-to-business (B2B) strategy of selling unique consumer data to a large and growing list of Fortune 500 clients. In Q1, the Company sold its data to 46 companies, up from 33 in the prior quarter, a 39% quarter over quarter increase. It's expected that the volume of data sold to these existing clients will increase over the coming quarters as the company generates additional insights from its 320 million data profiles while adding new brands to expand its overall client offering.To accelerate its data monetization, the Company plans to double the size of its existing sales team while adding sales leadership. Additionally, the company is looking to build a presence in Chicago to expand the US markets it serves from Los Angeles and New York to a third hub. Each of these moves will enable the Company to drive more revenue in the most critical data markets in the US, a market worth approximately $245 billion per year.[1]\"Last year, we focused on the scale and distribution of our product, now we are focused on revenue growth\", said Neil Sweeney, CEO, and Founder of Killi. \"Each new client we sign and renew is further validation of the Killi data set. It's very encouraging that some of the biggest brands in the world are choosing Killi data over those that have historically provided them with data in the past. While still early days, the momentum is building on the revenue side of the business, and we are well-positioned to take advantage of the transition of the data market to one that requires consumer consent.\"Business-to-Business Revenue Streams UpdateKilli services three distinct revenue streams:● Platforms: Platforms can be thought of as \"transmission lines\" for companies to purchase Killi's user-consented data and move it into their ecosystem for their use. As of the end of Q1/2021, Killi has integrated 11 global platforms, up from 9 the quarter prior, a 22% increase in its distribution footprint. These integrat...