Business
MINISO LAND Shanghai Wins Platinum at MUSE Design Awards 2025
The world's first MINISO LAND flagship in Shanghai has been awarded Platinum, the highest honor of the internationally renowned MUSE Design Awards 2025, in the Interior Design category. Recognized for its groundbreaking "super IP + super store" model and immersive spatial design, the flagship on Nanjing East Road stood out among thousands of international submissions. This prestigious recognition highlights MINISO's leadership in immersive retail experiences and marks the second consecutive year
About this update from Miniso Group Holding Ltd.
[{"type":"text","content":"GUANGZHOU, China, Sept. 30, 2025 /PRNewswire/ -- The world's first MINISO LAND flagship in Shanghai has been awarded Platinum, the highest honor of the internationally renowned MUSE Design Awards 2025, in the Interior Design category. Recognized for its groundbreaking "super IP + super store" model and immersive spatial design, the flagship on Nanjing East Road stood out among thousands of international submissions. This prestigious recognition highlights MINISO's leadership in immersive retail experiences and marks the second consecutive year MINISO has received accolades at the awards, following wins in 2024 for its two projects in Indonesia and the United States.","length":697,"tagName":"p"},{"type":"image","alt":"MINISO LAND Shanghai Flagship Store (PRNewsfoto/MINISO)","displaySize":"","headline":null,"caption":"MINISO LAND Shanghai Flagship Store (PRNewsfoto/MINISO)","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":236,"url":"https://media.zenfs.com/en/prnewswire.com/eeda344ddf6c0301c2bd9520134dcf47"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/uTGq9kFvfQ_mulgyc8Ocmg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTQxNjtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/eeda344ddf6c0301c2bd9520134dcf47","width":400,"height":236}},"href":"https://mma.prnewswire.com/media/2785657/MINISO_LAND_Shanghai_Flagship_Store.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":" ","length":6,"tagName":"p"},{"type":"image","alt":"Shanghai MINISO LAND Wins Platinum at 2025 MUSE Design Awards (PRNewsfoto/MINISO)","displaySize":"","headline":null,"caption":"Shanghai MINISO LAND Wins Platinum at 2025 MUSE Design Awards (PRNewsfoto/MINISO)","className":"","disableSlideshowImg":false,"size":{"original":{"width":283,"height":400,"url":"https://media.zenfs.com/en/prnewswire.com/9d40aa1707c9f3d86fdf70da578bea84"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/SrYhsl6ZFOBJRQALTYkouQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTQyMDtoPTU5NDtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/9d40aa1707c9f3d86fdf70da578bea84","width":283,"height":400}},"href":"https://mma.prnewswire.com/media/2785658/Shanghai_MINISO_LAND_Wins_Platinum_at_2025_MUSE_Design_Awards.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Organized by the International Awards Associate (IAA) in ...