Business
Strategic Partnership
Strategic Partnership.
About this update from Mineral And Financial Investments Ltd
[{"type":"text","content":"\n Upstream Marketing and Comms Inc.\n15 January 2007\n\n\n Upstream Marketing and Communications Inc.\n ('Upstream' or 'the Company')\n\n Strategic partnership\n\n Upstream and Market Wire Partner to Provide Asia-Based\n Businesses with Global News Release Distribution\n\nThe Directors of Upstream are pleased to announce that the Company has entered\ninto an agreement with Market Wire Inc. ('Market Wire') to provide Asia-based\nbusinesses with global news release distribution. The agreement is continuously\nrenewable. Market Wire is a leading international distributor of news releases,\noffering services throughout North America, Europe, Latin America, and worldwide\nin dozens of languages.\n\nUpstream's Asia Release service (www.asiarelease.com - formerly known as\nPRwebAsia) has a six-year track record of helping client companies target\nbusiness and consumer editorial contacts throughout Asia Pacific, and now has\nglobal reach via Market Wire's global distribution network.\n\n'The ability to distribute news globally is increasingly strategic to businesses\nin Asia-Pacific, as they reach out to potential customers and investors\nworldwide,' said David Ketchum, CEO of Upstream. 'News releases are fundamental\ncommunications tools for building brand awareness, and for listed companies to\nmeet regulatory disclosure requirements. As demand grows, we expect the\nagreement to enhance revenue and earnings.'\n\nMarket Wire's distribution offers broad dissemination of news and information in\na variety of mediums and across an array of geographic and industry circuits.\nStructured in response to the needs and interests of regional journalists\nworldwide, Market Wire's distribution circuits ensure global coverage and the\nability to reach interested parties in their preferred languages and formats.\nSpecific information regarding Market Wire's geographical reach is online at\nhttp://www.marketwire.com/mw/services_wiredistribution.\n\n'As the fastest-growing business market in the world, global news distribution\nis essential to organizations in Asia,' said Michael Nowlan, president and CEO\nof Market Wire. 'We are excited to partner with Upstream to expand their press\nrelease distribution to new markets.'\n\nAbout Upstream Marketing and Communications Inc.\n\nUpstream is a full service marketing and corporate communications network\n...