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Iconic Brands CEO Sees ‘Cocktails To-Go’ and Other Industry Trends as Mainstay Post Pandemic

Iconic Brands CEO Sees ‘Cocktails To-Go’ and Other Industry Trends as Mainstay Post Pandemic.

articleIconic Brands, Inc.February 3, 20224/company/iconic-brands-inc/news/iconic-brands-ceo-sees-cocktails-to-go-and-other-industry-trends-as-mainstay-post-pandemic
Iconic Brands CEO Sees ‘Cocktails To-Go’ and Other Industry Trends as Mainstay Post Pandemic

About this update from Iconic Brands, Inc.

[{"type":"text","content":"\n - Cocktails to-go and alcohol to-go that were popular during the pandemic will be mainstay in many states moving forward   - In 2021, industry leaders including Jim Beam distiller announced they were putting in $1B into sustainability, diversity, and responsible drinking   - Company is strongly positioned post pandemic with unique and sustainable packaging and better-for-you (BFY) beverage options   AMITYVILLE, NY, Feb. 03, 2022 (GLOBE NEWSWIRE) -- via NewMediaWire -- Iconic Brands, Inc. (OTCQB: ICNB) (“Iconic” or the “Company”), is a leader in the development and sale of alcohol brands that are “better-for-you” and “better-for-the-planet”, together with its wholly owned subsidiary TopPop LLC (“TopPop”). The CEO of Iconic provided his long-term outlook on the future of the alcohol and non-alcohol beverage industry today as the cocktails to-go phenomenon that has taken place during the pandemic continues to be a major force in driving consumer demand. The Company believes that the growing trend for healthier alcohol options has prompted beverage companies of all sizes to prioritize their sustainability approach to environmental concerns, which Iconic has met head on with its sustainable packaging and better-for-you (BFY) products.  “Cocktails to-go laws provide better options for consumers and we have seen that throughout the pandemic and believe that will continue as the global environment recovers. The increased need and demand for BFY alcohol and sustainability incentives have been on the forefront of our initiatives and we are uniquely positioned to capture these trends,” said Iconic Chief Executive Officer, Larry Romer. “Whether our customers are interested in the Bellissima line of Prosecco and Sparkling Wines that are made with organic grapes, certified vegan, or the products that TopPop creates and produces that are BFY and \"better-for-the-planet\" we have them covered. We believe that we will come out stronger from the pandemic and we are happy to see that the industry is starting to align with core values that we have had since inception.”     Distilled Spirits Council of the United States has cited that during COVID-19, more than 35 states began allowing restaurants an...

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