Business
Iconic Brands Bolsters its National Product Distribution with the Expansion of Sales Team
Iconic Brands Bolsters its National Product Distribution with the Expansion of Sales Team.
About this update from Iconic Brands, Inc.
[{"type":"text","content":"\n  Appointed new regional sales leaders will oversee teams dedicated to national retail chains both on and off premise, grocery chains and restaurants New sales team brings over 150 years of expertise and industry experience in sales and marketing, and distribution of wine, beer, spirits and soft drinks for major brands and alcohol beverage companies including Jim Beam Brands, Diageo, PepsiCo and others AMITYVILLE, NY, March 31, 2022 (GLOBE NEWSWIRE) -- via NewMediaWire -- Iconic Brands, Inc. (OTCQB: ICNB) (“Iconic” or the “Company”), a leader in the development, design and delivery of alcohol and non-alcohol beverages, announced today the appointment of seven new members to its sales team, further strengthening the Company’s national product distribution channel and sales strategy. The new sales team brings over 150 years of industry expertise in selling, marketing and distributing wine, beer, spirits and soft drinks for major brands and alcohol beverage companies including Jim Beam Brands, Diageo, PepsiCo and others. These new members of the Company’s sales team have a history of successfully building multi-billion-dollar brands. Iconic’s sales team includes former Senior Managers who have held executive positions across the supplier and distributor tiers across the country. They are geographically placed based on their expertise in the regions they are responsible for. All have experience in brand-building and have a history of building relationships with their customers and trade partners. Iconic plans to appoint sales leaders with experience in the regions in which they are placed to oversee distribution, sales and relationship building. Iconic also intends to develop a team dedicated to national retail chains and grocery stores and a team dedicated to restaurant chains, once that channel opens. “Our revamped sales team includes a number of talented members who have worked with billion-dollar brands,” said Iconic Chief Executive Officer, Larry Romer. “Expanding our national sales team has been a key piece to driving expansion and growth. We have an impressive line-up of products and extensive manufacturing capabilities that need our regional sales leaders to canvas the United...